Lil B Audience in United States

Lil B logo

Lil B has an estimated audience of 332,964 people in United States. 39.5% are female, 60.5% are male, average age 25.3. Top regions: California, Texas, Florida. Top brand affinities: Jax Teller, Dog breed, Home construction, 3D printing, Product design.

The average Lil B fan in United States is 25.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jax Teller, Dog breed, Home construction, with strongest over-indexing on Jax Teller (92.48× the country average). Demographically, the Lil B audience skews more male with an average age of 25.3, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Lil B fans

Demographic split for Lil B audience in United States
MetricValue
Female39.5%
Male60.5%
Average age25.3
Estimated audience size332,964

Audience persona

The typical Lil B fan in United States is more male, around 25.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Jax Teller.

Top regions in United States

Top regions ranked by reach for Lil B in United States
RegionReachAffinity
California49,6741.36×
Texas36,4481.27×
Florida26,1321.16×
New York21,8031.17×
Georgia16,1781.58×
Illinois14,1491.28×
North Carolina14,1021.41×
Ohio12,4841.22×
Pennsylvania11,4491.02×
Michigan9,7871.12×
Virginia9,7521.2×
New Jersey9,0891.07×
Maryland8,1201.42×
Tennessee7,7041.15×
Arizona7,3661.08×
Massachusetts7,1431.09×
Washington7,1421.07×
Indiana6,4031.05×
South Carolina5,9831.19×
Louisiana5,8571.36×
Alabama5,7511.24×
Missouri5,2450.98×
Minnesota4,769
Colorado4,6920.89×
Wisconsin4,3830.87×
Oregon4,2891.12×
Kentucky4,2331.01×
Nevada4,1191.28×
Connecticut3,8671.16×
Oklahoma3,7521.01×
Mississippi3,4651.26×
Arkansas2,5780.94×
Kansas2,3130.88×
Iowa2,0280.74×
Utah1,9200.64×
New Mexico1,3440.8×
Nebraska1,2840.77×
Washington, District of Columbia1,1521.15×
West Virginia1,1440.74×
Hawaii1,0600.74×
Rhode Island1,0490.99×
Idaho9950.6×
Delaware921
New Hampshire9020.69×
Maine8040.67×
Montana5120.55×
South Dakota4770.62×
Alaska4470.63×
Vermont4090.7×
North Dakota4020.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lil B audience
BrandAffinityCategory
Jax Teller92.48×Movies & TV
Dog breed2.3×Pets & Animals
Home construction2.5×Home & Garden
3D printing3.48×Technology & Electronics
Product design2.64×Business & Career
Monmouth County, New Jersey10.63×Travel & Leisure
Staycation3.56×Home & Garden
Combat sport1.66×Sports
UK garage5.51×Music & Radio
Kenyatta University20×Business & Career
Elsword14.89×Games
Arnold Palmer5.54×Sports
JDSU2.71×Business & Career
Racing1.91×Cars & Mobility
Chili con carne5.78×Food & Beverages
Graham Greene4.36×Literature
Guy Fieri2.67×Movies & TV
Cam Ward2.6×Sports
Pro-Ject2.77×Music & Radio
Inland Empire (film)6.88×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lil B audience
TraitClusterScore
Early Adopter MentalityPOWER1.95
LGBTQ+ IdentityOPEN1.8
Urban LifestyleOPEN1.47
ExtroversionTHRILL1.47
IndulgenceJOY1.28
SustainabilityBALANCE1.26

Worldwide distribution

Worldwide audience distribution share by country for Lil B
CountryShare
United States56.6%
Japan7.2%
United Kingdom7.2%

See Lil B audiences in other countries

More Hip hop audiences in United States

Frequently asked questions

How many fans does Lil B have in United States?

Lil B has an estimated audience of 332,964 people in United States, concentrated in California and Texas.

What is the gender split and age of Lil B fans?

39.5% of Lil B fans are female, 60.5% are male, with an average age of 25.3 years.

Which brands do Lil B fans like most?

Lil B fans show strongest brand affinity for Jax Teller (92.48×), Dog breed (2.3×), and Home construction (2.5×) over the country average.

Where do Lil B fans live in United States?

Lil B fans in United States are most concentrated in California (reach 49,674), Texas (reach 36,448), and Florida (reach 26,132). These three regions account for the largest share of the active audience.

What other brands do Lil B fans also like?

Beyond Lil B itself, the audience over-indexes on Dog breed (2.3×), Home construction (2.5×), 3D printing (3.48×), and Product design (2.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lil B. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.