Little Nicky Audience in United States

Little Nicky logo

Little Nicky has an estimated audience of 1,039,491 people in United States. 34.2% are female, 65.8% are male, average age 39.9. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Collectable, Historic site, Pillow, Saving.

The average Little Nicky fan in United States is 39.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Collectable, Historic site, with strongest over-indexing on Dog breed (1.95× the country average). Demographically, the Little Nicky audience skews more male with an average age of 39.9, and over-indexes on personality traits such as Extroversion, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy

Demographics of Little Nicky fans

Demographic split for Little Nicky audience in United States
MetricValue
Female34.2%
Male65.8%
Average age39.9
Estimated audience size1,039,491

Audience persona

The typical Little Nicky fan in United States is more male, around 39.9 years old, with strong Extroversion tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Little Nicky in United States
RegionReachAffinity
California110,4070.97×
Texas100,6661.13×
Florida52,8180.75×
Pennsylvania51,0911.46×
New York45,3390.78×
Ohio38,3551.2×
Illinois36,2321.05×
Michigan29,4711.08×
North Carolina25,0400.8×
Indiana24,1731.27×
Tennessee23,4421.12×
Arizona23,4331.1×
Georgia23,3840.73×
New Jersey22,1040.84×
Missouri19,9791.19×
Washington19,7580.95×
Colorado19,0811.16×
Virginia17,0850.67×
Kentucky16,6831.28×
Massachusetts16,4090.8×
Wisconsin15,9571.02×
Oklahoma15,3371.33×
Oregon12,7221.07×
Louisiana12,7220.95×
Minnesota12,7090.85×
South Carolina12,3650.79×
Alabama11,5860.8×
Maryland11,3100.63×
Iowa10,4921.23×
Nevada10,4321.04×
Arkansas9,5381.11×
Kansas9,1631.12×
Utah9,0330.97×
Connecticut8,2250.79×
New Mexico7,4011.42×
Mississippi7,3090.85×
West Virginia6,3751.32×
Idaho5,9501.14×
Nebraska5,5491.06×
New Hampshire4,2201.03×
Maine4,0731.09×
Montana3,5141.22×
Hawaii2,7890.62×
Rhode Island2,7800.84×
South Dakota2,4951.04×
North Dakota2,3161.08×
Alaska2,1690.98×
Delaware2,0950.73×
Wyoming1,8681.21×
Vermont1,5410.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Little Nicky audience
BrandAffinityCategory
Dog breed1.95×Pets & Animals
Collectable1.69×Kids & Family
Historic site4.39×Arts & Culture
Pillow1.97×Home & Garden
Saving2.44×Business & Career
JDSU2.38×Business & Career
Vocal harmony3.3×Music & Radio
Grinch2.8×Movies & TV
UK garage3.61×Music & Radio
Goop3.49×Internet & Social Media
Home staging3.36×Home & Garden
Staycation2.09×Home & Garden
Hauptschule8.81×Kids & Family
Quiche7.91×Food & Beverages
Nebraska1.68×Travel & Leisure
3D printing1.56×Technology & Electronics
Pro-Ject2.42×Music & Radio
Hooked on Phonics6.04×Kids & Family
Horeca8.81×Travel & Leisure
Grace Slick4.76×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Little Nicky audience
TraitClusterScore
ExtroversionTHRILL1.33
TraditionCONSERVATISM1.3
DIY MentalityTHRILL1.21
MindfulnessBALANCE1.2
IndulgenceJOY1.19
SpiritualityBALANCE1.17

Worldwide distribution

Worldwide audience distribution share by country for Little Nicky
CountryShare
United States63.3%
United Kingdom15.9%
Brazil8.5%

See Little Nicky audiences in other countries

More Comedy audiences in United States

Frequently asked questions

How many fans does Little Nicky have in United States?

Little Nicky has an estimated audience of 1,039,491 people in United States, concentrated in California and Texas.

What is the gender split and age of Little Nicky fans?

34.2% of Little Nicky fans are female, 65.8% are male, with an average age of 39.9 years.

Which brands do Little Nicky fans like most?

Little Nicky fans show strongest brand affinity for Dog breed (1.95×), Collectable (1.69×), and Historic site (4.39×) over the country average.

Where do Little Nicky fans live in United States?

Little Nicky fans in United States are most concentrated in California (reach 110,407), Texas (reach 100,666), and Florida (reach 52,818). These three regions account for the largest share of the active audience.

What other brands do Little Nicky fans also like?

Beyond Little Nicky itself, the audience over-indexes on Collectable (1.69×), Historic site (4.39×), Pillow (1.97×), and Saving (2.44×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Little Nicky. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.