A data profile of the people who buy, follow and care about Lolo Jones in United States — modelled from more than twelve digital signal sources. Lolo Jones has an estimated audience of 244,409 people in United States.
The average Lolo Jones fan in United States is 37.8 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Sean Payton, Lindsey Vonn, Dennis Rodman, with strongest over-indexing on Sean Payton (157.98× the country average).
Demographically, the Lolo Jones audience skews balanced with an average age of 37.8, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Lolo Jones fan in United States is balanced, around 37.8 years old, with strong Patriotism tendencies and a notable affinity for Sean Payton.
The key figures that characterise the Lolo Jones profile in United States.
45.5% are female, 54.5% are male, average age 37.8.
| Metric | Value |
|---|---|
| Female | 45.5% |
| Male | 54.5% |
| Average age | 37.8 |
| Estimated audience size | 244,409 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 27% | |
| 30-39 | 24% | |
| 40-49 | 18% | |
| 50+ | 14% |
of the worldwide Lolo Jones audience comes from United States.
| Country | Share |
|---|---|
| United States | 75.5% |
| United Kingdom | 4.7% |
| Finland | 3.9% |
Where the Lolo Jones audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Iowa | ~8K | 3.68× | |
| 02 | Louisiana | ~8K | 2.23× | |
| 03 | Nebraska | ~2K | 1.28× | |
| 04 | Washington, District of Columbia | ~1K | 1.24× | |
| 05 | Alabama | ~4K | 1.19× | |
| 06 | Oregon | ~4K | 1.17× | |
| 07 | Virginia | ~7K | 1.12× | |
| 08 | Maryland | ~5K | 1.12× | |
| 09 | Missouri | ~5K | 1.07× | |
| 10 | Georgia | ~9K | 1.04× | |
| 11 | Colorado | ~4K | 1.03× | |
| 12 | Kansas | ~2K | 0.99× | |
| 13 | Minnesota | ~4K | 0.98× | |
| 14 | South Dakota | <1K | 0.98× | |
| 15 | Illinois | ~9K | 0.97× | |
| 16 | Ohio | ~8K | 0.97× | |
| 17 | Indiana | ~5K | 0.97× | |
| 18 | Vermont | <1K | 0.97× | |
| 19 | Tennessee | ~5K | 0.96× | |
| 20 | North Dakota | <1K | 0.96× | |
| 21 | Michigan | ~7K | 0.95× | |
| 22 | Wisconsin | ~4K | 0.95× | |
| 23 | Mississippi | ~2K | 0.94× | |
| 24 | North Carolina | ~7K | 0.93× | |
| 25 | Delaware | <1K | 0.93× | |
| 26 | Texas | ~20K | 0.92× | |
| 27 | Connecticut | ~2K | 0.92× | |
| 28 | Montana | <1K | 0.92× | |
| 29 | Massachusetts | ~5K | 0.91× | |
| 30 | Oklahoma | ~3K | 0.91× | |
| 31 | Pennsylvania | ~8K | 0.90× | |
| 32 | Idaho | ~1K | 0.89× | |
| 33 | South Carolina | ~4K | 0.88× | |
| 34 | Arkansas | ~2K | 0.88× | |
| 35 | New Hampshire | <1K | 0.88× | |
| 36 | Maine | <1K | 0.88× | |
| 37 | Hawaii | ~1K | 0.87× | |
| 38 | New Jersey | ~6K | 0.86× | |
| 39 | Washington | ~5K | 0.86× | |
| 40 | Alaska | <1K | 0.86× | |
| 41 | West Virginia | ~1K | 0.85× | |
| 42 | Kentucky | ~3K | 0.84× | |
| 43 | Nevada | ~2K | 0.84× | |
| 44 | New Mexico | ~1K | 0.82× | |
| 45 | New York | ~10K | 0.81× | |
| 46 | Arizona | ~4K | 0.81× | |
| 47 | Utah | ~2K | 0.80× | |
| 48 | Rhode Island | <1K | 0.79× | |
| 49 | Florida | ~10K | 0.76× | |
| 50 | California | ~20K | 0.74× |
The strongest cross-interests of the Lolo Jones audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sean Payton | Sports | 157.98× | ||
| 02 | Bobsleigh | Sports | 100.42× | ||
| 03 | Dennis Rodman | Sports | 72.55× | ||
| 04 | Lindsey Vonn | Sports | 63.63× | ||
| 05 | Yvonne Strahovski | Movies & TV | 55.70× | ||
| 06 | Christy Turlington | Fashion & Accessoires | 52.76× | ||
| 07 | TomTom | Technology & Electronics | 51.06× | ||
| 08 | Akon | Music & Radio | 35.23× | ||
| 09 | Forest Whitaker | Movies & TV | 33.85× | ||
| 10 | Emmy Rossum | Movies & TV | 29.74× | ||
| 11 | Simone Biles | Sports | 23.02× | ||
| 12 | Kelly Rowland | Music & Radio | 21.48× | ||
| 13 | Queen Latifah | Music & Radio | 18.75× | ||
| 14 | Regina King | Movies & TV | 17.82× | ||
| 15 | Russell Wilson | Sports | 17.06× | ||
| 16 | Terrence Howard | Movies & TV | 17.05× | ||
| 17 | StubHub | Travel & Leisure | 12.53× | ||
| 18 | Garmin | Technology & Electronics | 11.44× | ||
| 19 | Hudl | Sports | 9.78× | ||
| 20 | Carmelo Anthony | Sports | 9.77× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.83× | |
| Convenience Orientation | PREMIUM | 1.76× | |
| Indulgence | JOY | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.65× | |
| Pet Ownership | JOY | 0.69× | |
| DIY Mentality | THRILL | 0.76× |
Lolo Jones has an estimated audience of 244,409 people in United States, concentrated in California and Texas.
45.5% of Lolo Jones fans are female, 54.5% are male, with an average age of 37.8 years.
Lolo Jones fans show strongest brand affinity for Sean Payton (157.98×), Lindsey Vonn (63.63×), and Dennis Rodman (72.55×) over the country average.
Lolo Jones fans in United States are most concentrated in California (reach ~20K), Texas (reach ~20K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.
Beyond Lolo Jones itself, the audience over-indexes on Lindsey Vonn (63.63×), Dennis Rodman (72.55×), Yvonne Strahovski (55.7×), and Bobsleigh (100.42×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Lolo Jones. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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