Rascasse Audience Intelligence

Ray Lewis (track and field athlete) Audience in United States

A data profile of the people who buy, follow and care about Ray Lewis (track and field athlete) in United States — modelled from more than twelve digital signal sources. Ray Lewis (track and field athlete) has an estimated audience of 1,960,474 people in United States.

Ray Lewis (track and field athlete) fans in United States are concentrated in Texas, with strong brand affinity for Cam Newton.

The audience is concentrated in Texas, Florida, California.

Top brand affinities include Cam Newton, Master P, Jon Bernthal, with strongest over-indexing on Cam Newton (53.32× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ray Lewis (track and field athlete) fan in United States shows strong Patriotism tendencies and a notable affinity for Cam Newton.

Category: Sports · Type: Person · Subtype: Track and field

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ray Lewis (track and field athlete) profile in United States.

Audience size
2M
in United States
Country rank
#14468
Person in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ray Lewis (track and field athlete) fans

Fig. 02

Gender split

Demographic split for Ray Lewis (track and field athlete) audience in United States
MetricValue
Estimated audience size1,960,474
Fig. 04

Worldwide distribution

87.4%

of the worldwide Ray Lewis (track and field athlete) audience comes from United States.

Worldwide audience distribution share by country for Ray Lewis (track and field athlete)
CountryShare
United States87.4%
Canada3.9%
United Kingdom1.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ray Lewis (track and field athlete) audience in United States is strongest.

Fig. 05

Top regions by affinity

Ray Lewis (track and field athlete) fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~100K2.87×
02Mississippi~30K1.58×
03Alabama~40K1.45×
04Delaware~7K1.32×
05Georgia~80K1.30×
06Louisiana~30K1.28×
07Washington, District of Columbia~8K1.28×
08South Carolina~40K1.26×
09West Virginia~10K1.26×
10Virginia~60K1.22×
11Florida~200K1.17×
12North Carolina~70K1.16×
13Arkansas~20K1.14×
14Pennsylvania~80K1.13×
15Ohio~70K1.13×
16Kentucky~30K1.11×
17Tennessee~40K1.10×
18Texas~200K1.06×
19Missouri~30K1.05×
20Kansas~20K1.04×
21Indiana~40K1.02×
22Michigan~50K1.00×
23North Dakota~4K1.00×
24Oklahoma~20K0.99×
25Nebraska~10K0.98×
26Iowa~20K0.93×
27South Dakota~4K0.93×
28Illinois~60K0.88×
29Arizona~40K0.88×
30New Jersey~40K0.86×
31Montana~5K0.84×
32Wisconsin~30K0.83×
33Connecticut~20K0.82×
34Wyoming~2K0.82×
35Massachusetts~30K0.81×
36Colorado~30K0.81×
37Hawaii~7K0.80×
38Rhode Island~5K0.79×
39Nevada~20K0.78×
40Idaho~8K0.78×
41Minnesota~20K0.77×
42New York~90K0.76×
43New Mexico~8K0.76×
44New Hampshire~6K0.74×
45Utah~10K0.73×
46Alaska~3K0.72×
47California~200K0.70×
48Washington~30K0.70×
49Maine~5K0.69×
50Oregon~10K0.63×
Fig. 06

Affinity by region

Affinity by region — Ray Lewis (track and field athlete), United States
0.63×1.00×2.87×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ray Lewis (track and field athlete) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ray Lewis (track and field athlete) audience
#·InterestCategoryAffinity×
01Cam NewtonSports53.32×
02Master PMusic & Radio42.05×
03Attack on Titan (video game)Games35.34×
04JadakissMusic & Radio28.27×
05Logan PaulMovies & TV20.42×
06Thandie NewtonMovies & TV20.00×
07Christian SerratosMovies & TV20.00×
08Jeffrey Dean MorganMovies & TV18.86×
09Pan's LabyrinthMovies & TV15.14×
10Jon BernthalMovies & TV15.12×
11Connie BrittonMovies & TV15.10×
12Brett FavreSports15.08×
13Iggy AzaleaMusic & Radio13.60×
14Baker MayfieldSports9.58×
15Baltimore OriolesSports8.72×
16Washington WizardsSports5.41×
17Minnesota TimberwolvesSports5.22×
18Baltimore RavensSports5.04×
19YouTube MusicInternet & Social Media2.94×
20Planet FitnessSports2.46×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ray Lewis (track and field athlete) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Ray Lewis (track and field athlete) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.63×
Career OrientationPOWER1.55×
Convenience OrientationPREMIUM1.37×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Ray Lewis (track and field athlete) audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.64×
SustainabilityBALANCE0.66×
TraditionCONSERVATISM0.67×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Ray Lewis (track and field athlete). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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