Rascasse Audience Intelligence

Lotus Evora Audience in United States

A data profile of the people who buy, follow and care about Lotus Evora in United States — modelled from more than twelve digital signal sources. Lotus Evora has an estimated audience of 359,566 people in United States.

#368among Car Model in United States#1200in Cars & Mobility

The average Lotus Evora fan in United States is 38.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include IMVU, Mataram (city), Lotus Elise, with strongest over-indexing on IMVU (58.95× the country average).

Demographically, the Lotus Evora audience skews more male with an average age of 38.0, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lotus Evora fan in United States is more male, around 38.0 years old, with strong Patriotism tendencies and a notable affinity for IMVU.

Category: Cars & Mobility · Type: Car Model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lotus Evora profile in United States.

Audience size
360K
in United States
Gender
23.0%♀
77.0% male
Age
38.0
average years
Country rank
#44012
Car Model in United States
Fig. 01

Search interest · 12-month trend

+120%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lotus Evora fans

23.0% are female, 77.0% are male, average age 38.0.

Fig. 02

Gender split

23.0%
Female
77.0%
Male
Demographic split for Lotus Evora audience in United States
MetricValue
Female23.0%
Male77.0%
Average age38.0
Estimated audience size359,566
Fig. 03

Age distribution

Ø 38.0
average years
Age distribution of the Lotus Evora audience in United States
Age bracketShare%
16-1925%
20-2918%
30-3919%
40-4919%
50+19%
Fig. 04

Worldwide distribution

35.2%

of the worldwide Lotus Evora audience comes from United States.

Worldwide audience distribution share by country for Lotus Evora
CountryShare
United States35.2%
France9.7%
United Kingdom9.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lotus Evora audience in United States is strongest.

Fig. 05

Top regions by affinity

Lotus Evora fans by region: top regions in United States
#RegionReachAffinity×
01California~50K1.48×
02Florida~30K1.45×
03Utah~4K1.32×
04Colorado~6K1.30×
05Washington~8K1.29×
06Arizona~8K1.26×
07Nevada~4K1.18×
08Texas~30K1.15×
09Virginia~9K1.14×
10Tennessee~7K1.13×
11Idaho~2K1.13×
12Georgia~10K1.12×
13Indiana~6K1.11×
14Oklahoma~4K1.11×
15North Carolina~10K1.10×
16Oregon~4K1.10×
17Connecticut~3K1.07×
18Wisconsin~5K1.06×
19New Hampshire~1K1.03×
20Ohio~10K1.02×
21Hawaii~1K1.02×
22Kentucky~4K1.01×
23Arkansas~3K1.01×
24Michigan~8K0.99×
25South Carolina~5K0.99×
26Rhode Island<1K0.99×
27Vermont<1K0.99×
28Illinois~10K0.97×
29Kansas~2K0.97×
30Missouri~5K0.96×
31New Mexico~1K0.96×
32New Jersey~7K0.95×
33Massachusetts~6K0.95×
34Minnesota~4K0.95×
35Alabama~4K0.95×
36Pennsylvania~10K0.94×
37Louisiana~4K0.94×
38West Virginia~1K0.94×
39Nebraska~1K0.93×
40Maryland~5K0.92×
41Montana<1K0.91×
42Alaska<1K0.91×
43Delaware<1K0.90×
44North Dakota<1K0.89×
45Washington, District of Columbia<1K0.88×
46South Dakota<1K0.87×
47Maine<1K0.86×
48Iowa~2K0.84×
49New York~10K0.83×
50Mississippi~2K0.80×
Fig. 06

Affinity by region

Affinity by region — Lotus Evora, United States
0.80×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lotus Evora audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lotus Evora audience
#·InterestCategoryAffinity×
01Mataram (city)Travel & Leisure359.14×
02Baby WorldBusiness & Career171.59×
03Lotus ExigeCars & Mobility119.80×
04Lotus EuropaCars & Mobility107.38×
05Lotus EliseCars & Mobility103.43×
06Dutch Boy PaintBusiness & Career95.95×
07IMVUInternet & Social Media58.95×
08Juice BeautyBeauty & Wellness52.41×
09Pruksa Family ClubBusiness & Career51.09×
10Pressed JuiceryFood & Beverages45.36×
11Skins (UK TV series)Movies & TV33.97×
12Diesel TrucksCars & Mobility29.22×
13Soft SurroundingsShopping25.82×
14ArboricultureHome & Garden24.97×
15Virtual machineTechnology & Electronics20.00×
16Lotus CarsCars & Mobility17.54×
17Mid-size carCars & Mobility13.57×
18Front-wheel driveCars & Mobility12.22×
19Forest ecologyHome & Garden10.75×
20Full-size carCars & Mobility8.06×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lotus Evora audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lotus Evora audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.11×
Need for SecurityCONSERVATISM1.91×
Urban LifestyleOPEN1.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lotus Evora audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.89×
DIY MentalityTHRILL0.96×
MindfulnessBALANCE0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lotus Evora have in United States?

Lotus Evora has an estimated audience of 359,566 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Lotus Evora fans?

23.0% of Lotus Evora fans are female, 77.0% are male, with an average age of 38.0 years.

03

Which brands do Lotus Evora fans like most?

Lotus Evora fans show strongest brand affinity for IMVU (58.95×), Mataram (city) (359.14×), and Lotus Elise (103.43×) over the country average.

04

Where do Lotus Evora fans live in United States?

Lotus Evora fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Lotus Evora fans also like?

Beyond Lotus Evora itself, the audience over-indexes on Mataram (city) (359.14×), Lotus Elise (103.43×), Dutch Boy Paint (95.95×), and Skins (UK TV series) (33.97×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Lotus Evora. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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