Arboriculture Audience in United States

Arboriculture has an estimated audience of 1,320,365 people in United States. 27.5% are female, 72.5% are male, average age 44.8. Top regions: California, Texas, New York. Top brand affinities: Chainsaw, Logging, Ace Hardware, Planet Fitness, Staples (Canada).

The average Arboriculture fan in United States is 44.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Chainsaw, Logging, Ace Hardware, with strongest over-indexing on Chainsaw (15.37× the country average). Demographically, the Arboriculture audience skews more male with an average age of 44.8, and over-indexes on personality traits such as Urban Lifestyle, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Arboriculture fans

Demographic split for Arboriculture audience in United States
MetricValue
Female27.5%
Male72.5%
Average age44.8
Estimated audience size1,320,365

Audience persona

The typical Arboriculture fan in United States is more male, around 44.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for Chainsaw.

Top regions in United States

Top regions ranked by reach for Arboriculture in United States
RegionReachAffinity
California133,7510.92×
Texas75,9940.67×
New York54,6830.74×
Florida54,6470.61×
Massachusetts41,7481.6×
Georgia40,0430.98×
Pennsylvania38,1720.86×
North Carolina37,1550.94×
Illinois34,2190.78×
Washington33,1501.25×
Ohio30,6000.75×
Virginia30,4910.95×
Oregon27,2611.8×
Michigan24,4400.71×
Minnesota23,2941.23×
Wisconsin21,8441.1×
Colorado21,8361.05×
Arizona18,6610.69×
New Jersey18,3520.55×
Tennessee18,2700.69×
Maryland17,7510.78×
Indiana17,2900.72×
Missouri15,2560.72×
Connecticut15,0761.14×
South Carolina14,9850.75×
Louisiana12,0930.71×
Alabama12,0900.66×
Kentucky11,1980.68×
Utah11,1010.94×
Oklahoma10,5030.72×
Kansas9,6030.92×
Hawaii8,4371.49×
Idaho8,0641.22×
Iowa8,0220.74×
Mississippi7,5560.69×
Arkansas7,1600.66×
West Virginia7,0701.15×
Maine6,9441.47×
Nevada6,6540.52×
New Hampshire5,4821.05×
Nebraska5,3680.81×
New Mexico5,0070.76×
Alaska4,9801.76×
North Dakota4,5201.67×
Montana4,3411.19×
Rhode Island4,3011.02×
South Dakota4,2851.4×
Washington, District of Columbia4,2791.08×
Wyoming4,0372.06×
Vermont3,9051.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Arboriculture audience
BrandAffinityCategory
Chainsaw15.37×Home & Garden
Logging10.28×Technology & Electronics
Ace Hardware4×Home & Garden
Planet Fitness2.95×Sports
Staples (Canada)3.81×Business & Career
Hedge trimmer21.23×Home & Garden
Leaf blower17.94×Home & Garden
AutoZone2.79×Cars & Mobility
Obsessed (2009 film)8.62×Movies & TV
Menards3.16×Home & Garden
Golf Channel3.66×Sports
Bass guitar3.13×Music & Radio
Lotus Evora32.91×Cars & Mobility
MSN2.26×News
Clarinet5.24×Music & Radio
Forestry4×Home & Garden
Tractor Supply Company3.67×Shopping
Lotus Elise29.38×Cars & Mobility
Alfa Romeo Giulia20×Cars & Mobility
Lawn mower4.05×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Arboriculture audience
TraitClusterScore
Urban LifestyleOPEN1.41
Risk AppetiteTHRILL1.33
DIY MentalityTHRILL1.33
Need for SecurityCONSERVATISM1.33
PatriotismCONSERVATISM1.29
IndulgenceJOY1.23

Worldwide distribution

Worldwide audience distribution share by country for Arboriculture
CountryShare
United States32.0%
United Kingdom22.4%
Germany11.4%

See Arboriculture audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Arboriculture have in United States?

Arboriculture has an estimated audience of 1,320,365 people in United States, concentrated in California and Texas.

What is the gender split and age of Arboriculture fans?

27.5% of Arboriculture fans are female, 72.5% are male, with an average age of 44.8 years.

Which brands do Arboriculture fans like most?

Arboriculture fans show strongest brand affinity for Chainsaw (15.37×), Logging (10.28×), and Ace Hardware (4×) over the country average.

Where do Arboriculture fans live in United States?

Arboriculture fans in United States are most concentrated in California (reach 133,751), Texas (reach 75,994), and New York (reach 54,683). These three regions account for the largest share of the active audience.

What other brands do Arboriculture fans also like?

Beyond Arboriculture itself, the audience over-indexes on Logging (10.28×), Ace Hardware (4×), Planet Fitness (2.95×), and Staples (Canada) (3.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Arboriculture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.