A data profile of the people who buy, follow and care about Arboriculture in United States — modelled from more than twelve digital signal sources. Arboriculture has an estimated audience of 1,320,365 people in United States.
The average Arboriculture fan in United States is 44.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Chainsaw, Obsessed (2009 film), Logging, with strongest over-indexing on Chainsaw (12.31× the country average).
Demographically, the Arboriculture audience skews more male with an average age of 44.8, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Arboriculture fan in United States is more male, around 44.8 years old, with strong Patriotism tendencies and a notable affinity for Chainsaw.
The key figures that characterise the Arboriculture profile in United States.
27.5% are female, 72.5% are male, average age 44.8.
| Metric | Value |
|---|---|
| Female | 27.5% |
| Male | 72.5% |
| Average age | 44.8 |
| Estimated audience size | 1,320,365 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 15% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 37% |
of the worldwide Arboriculture audience comes from United States.
| Country | Share |
|---|---|
| United States | 32.0% |
| United Kingdom | 22.4% |
| Germany | 11.4% |
Where the Arboriculture audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Massachusetts | ~40K | 1.50× | |
| 02 | Washington | ~30K | 1.29× | |
| 03 | Oregon | ~20K | 1.22× | |
| 04 | Minnesota | ~20K | 1.20× | |
| 05 | Wisconsin | ~20K | 1.13× | |
| 06 | Maine | ~5K | 1.11× | |
| 07 | Alaska | ~3K | 1.08× | |
| 08 | North Dakota | ~3K | 1.08× | |
| 09 | Hawaii | ~6K | 1.07× | |
| 10 | Vermont | ~2K | 1.07× | |
| 11 | Utah | ~10K | 1.04× | |
| 12 | South Dakota | ~3K | 1.04× | |
| 13 | Idaho | ~7K | 1.03× | |
| 14 | Montana | ~4K | 1.03× | |
| 15 | Colorado | ~20K | 1.02× | |
| 16 | Connecticut | ~10K | 1.02× | |
| 17 | New Hampshire | ~5K | 1.02× | |
| 18 | Delaware | ~4K | 1.02× | |
| 19 | West Virginia | ~6K | 1.01× | |
| 20 | Rhode Island | ~4K | 1.00× | |
| 21 | Iowa | ~10K | 0.99× | |
| 22 | Kansas | ~10K | 0.98× | |
| 23 | Nebraska | ~7K | 0.98× | |
| 24 | South Carolina | ~20K | 0.97× | |
| 25 | Washington, District of Columbia | ~4K | 0.97× | |
| 26 | Pennsylvania | ~40K | 0.96× | |
| 27 | New Mexico | ~6K | 0.96× | |
| 28 | Oklahoma | ~10K | 0.95× | |
| 29 | Mississippi | ~10K | 0.95× | |
| 30 | Arkansas | ~10K | 0.95× | |
| 31 | Virginia | ~30K | 0.94× | |
| 32 | Tennessee | ~20K | 0.94× | |
| 33 | Kentucky | ~20K | 0.93× | |
| 34 | Missouri | ~20K | 0.92× | |
| 35 | Louisiana | ~20K | 0.92× | |
| 36 | Nevada | ~10K | 0.92× | |
| 37 | North Carolina | ~40K | 0.91× | |
| 38 | Arizona | ~20K | 0.91× | |
| 39 | Indiana | ~20K | 0.91× | |
| 40 | Alabama | ~20K | 0.91× | |
| 41 | Illinois | ~40K | 0.90× | |
| 42 | Ohio | ~40K | 0.90× | |
| 43 | Maryland | ~20K | 0.90× | |
| 44 | Georgia | ~40K | 0.89× | |
| 45 | California | ~100K | 0.87× | |
| 46 | Michigan | ~30K | 0.85× | |
| 47 | New Jersey | ~30K | 0.81× | |
| 48 | New York | ~60K | 0.79× | |
| 49 | Texas | ~90K | 0.75× | |
| 50 | Florida | ~70K | 0.74× |
The strongest cross-interests of the Arboriculture audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Disclosure (band) | Music & Radio | 17.93× | ||
| 02 | Hedge trimmer | Home & Garden | 17.24× | ||
| 03 | Leaf blower | Home & Garden | 16.06× | ||
| 04 | Stihl | Home & Garden | 12.91× | ||
| 05 | Chainsaw | Home & Garden | 12.31× | ||
| 06 | Logging | Technology & Electronics | 8.34× | ||
| 07 | Obsessed (2009 film) | Movies & TV | 7.88× | ||
| 08 | Weather forecasting | Home & Garden | 5.59× | ||
| 09 | Sustainable energy | Home & Garden | 5.44× | ||
| 10 | Renewable energy | Business & Career | 5.24× | ||
| 11 | Lawn mower | Home & Garden | 4.48× | ||
| 12 | Solar energy | Home & Garden | 4.24× | ||
| 13 | Ace Hardware | Home & Garden | 4.22× | ||
| 14 | FedEx | Business & Career | 4.16× | ||
| 15 | Mortgage loans | Business & Career | 3.58× | ||
| 16 | Vehicle insurance | Cars & Mobility | 3.08× | ||
| 17 | Menards | Home & Garden | 2.82× | ||
| 18 | Internet & Social Media | 2.06× | |||
| 19 | McDonald's | Food & Beverages | 2.06× | ||
| 20 | Furniture | Home & Garden | 1.87× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.37× | |
| Convenience Orientation | PREMIUM | 2.24× | |
| Sustainability | BALANCE | 1.61× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.71× | |
| Mindfulness | BALANCE | 0.74× | |
| Design Affinity | PREMIUM | 0.77× |
Arboriculture has an estimated audience of 1,320,365 people in United States, concentrated in California and Texas.
27.5% of Arboriculture fans are female, 72.5% are male, with an average age of 44.8 years.
Arboriculture fans show strongest brand affinity for Chainsaw (12.31×), Obsessed (2009 film) (7.88×), and Logging (8.34×) over the country average.
Arboriculture fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Arboriculture itself, the audience over-indexes on Obsessed (2009 film) (7.88×), Logging (8.34×), Mortgage loans (3.58×), and Renewable energy (5.24×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Arboriculture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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