Leaf blower Audience in United States

Leaf blower logo

Leaf blower has an estimated audience of 1,487,418 people in United States. 26.0% are female, 74.0% are male, average age 47.3. Top regions: California, Texas, Florida. Top brand affinities: Husqvarna, String trimmer, Hedge trimmer, Chainsaw, Stihl.

The average Leaf blower fan in United States is 47.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Husqvarna, String trimmer, Hedge trimmer, with strongest over-indexing on Husqvarna (50.46× the country average). Demographically, the Leaf blower audience skews more male with an average age of 47.3, and over-indexes on personality traits such as Need for Security, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Leaf blower fans

Demographic split for Leaf blower audience in United States
MetricValue
Female26.0%
Male74.0%
Average age47.3
Estimated audience size1,487,418

Audience persona

The typical Leaf blower fan in United States is more male, around 47.3 years old, with strong Need for Security tendencies and a notable affinity for Husqvarna.

Top regions in United States

Top regions ranked by reach for Leaf blower in United States
RegionReachAffinity
California120,6810.74×
Texas112,7710.88×
Florida73,1070.73×
New York71,0100.85×
Michigan59,0281.52×
Ohio58,4591.28×
Pennsylvania57,0891.14×
North Carolina57,0171.27×
Georgia49,9831.09×
Illinois46,8420.95×
Virginia38,8061.07×
New Jersey38,6021.02×
Tennessee34,9621.17×
Indiana33,6201.24×
Massachusetts31,2581.07×
Missouri26,8251.12×
Wisconsin25,6201.14×
South Carolina25,0301.12×
Arizona24,1060.79×
Alabama24,0661.16×
Washington23,4190.78×
Maryland21,9190.86×
Kentucky21,8711.17×
Minnesota21,4111×
Connecticut19,4711.31×
Louisiana18,2030.95×
Oklahoma17,9591.09×
Colorado16,5570.71×
Arkansas16,4471.34×
Mississippi15,2101.24×
Oregon13,7780.81×
Iowa13,1731.07×
Kansas12,1201.03×
Nevada11,0800.77×
West Virginia10,0691.45×
Utah9,8500.74×
New Hampshire7,7331.32×
Maine7,2381.36×
Idaho7,1520.96×
Nebraska7,0730.95×
New Mexico6,9220.93×
Rhode Island4,8571.03×
Delaware3,7460.91×
Montana3,7140.9×
South Dakota3,1530.92×
North Dakota2,9790.97×
Hawaii2,8550.45×
Vermont2,2780.87×
Washington, District of Columbia1,9500.44×
Alaska1,8860.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Leaf blower audience
BrandAffinityCategory
Husqvarna50.46×Home & Garden
String trimmer30.63×Home & Garden
Hedge trimmer43.45×Home & Garden
Chainsaw16.37×Home & Garden
Stihl16.03×Home & Garden
Tractor Supply Company5.53×Shopping
Ace Hardware4.32×Home & Garden
AutoZone3.12×Cars & Mobility
Lawn mower5.7×Home & Garden
O'Reilly Auto Parts4.66×Cars & Mobility
Snow blower16.41×Home & Garden
Logging6.47×Technology & Electronics
Mower6.67×Home & Garden
Lowe's2.27×Shopping
Power tool3.54×Home & Garden
Pressure washer6.28×Home & Garden
DeWalt6.1×Home & Garden
Wrench3.75×Home & Garden
Drill3.57×Home & Garden
Arboriculture16.06×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Leaf blower audience
TraitClusterScore
Need for SecurityCONSERVATISM1.71
Urban LifestyleOPEN1.69
DIY MentalityTHRILL1.58
PatriotismCONSERVATISM1.42
Career OrientationPOWER1.4
Quality AwarenessPREMIUM1.38

Worldwide distribution

Worldwide audience distribution share by country for Leaf blower
CountryShare
United States49.1%
France9.3%
United Kingdom5.6%

See Leaf blower audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Leaf blower have in United States?

Leaf blower has an estimated audience of 1,487,418 people in United States, concentrated in California and Texas.

What is the gender split and age of Leaf blower fans?

26.0% of Leaf blower fans are female, 74.0% are male, with an average age of 47.3 years.

Which brands do Leaf blower fans like most?

Leaf blower fans show strongest brand affinity for Husqvarna (50.46×), String trimmer (30.63×), and Hedge trimmer (43.45×) over the country average.

Where do Leaf blower fans live in United States?

Leaf blower fans in United States are most concentrated in California (reach 120,681), Texas (reach 112,771), and Florida (reach 73,107). These three regions account for the largest share of the active audience.

What other brands do Leaf blower fans also like?

Beyond Leaf blower itself, the audience over-indexes on String trimmer (30.63×), Hedge trimmer (43.45×), Chainsaw (16.37×), and Stihl (16.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Leaf blower. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.