Loudwire Audience in United States

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Loudwire has an estimated audience of 1,438,629 people in United States. 26.9% are female, 73.1% are male, average age 40.5. Top regions: Texas, California, Pennsylvania. Top brand affinities: Winemaking, Israel, Dog breed, Captain America (1990 film), Monmouth County, New Jersey.

The average Loudwire fan in United States is 40.5 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Pennsylvania. Top brand affinities include Winemaking, Israel, Dog breed, with strongest over-indexing on Winemaking (20.7× the country average). Demographically, the Loudwire audience skews more male with an average age of 40.5, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Website / Newspaper / Magazine

Demographics of Loudwire fans

Demographic split for Loudwire audience in United States
MetricValue
Female26.9%
Male73.1%
Average age40.5
Estimated audience size1,438,629

Audience persona

The typical Loudwire fan in United States is more male, around 40.5 years old, with strong Extroversion tendencies and a notable affinity for Winemaking.

Top regions in United States

Top regions ranked by reach for Loudwire in United States
RegionReachAffinity
Texas88,5090.72×
California87,7710.55×
Pennsylvania70,3611.45×
Florida70,0200.72×
Ohio58,2891.32×
New York53,9060.67×
Illinois50,4741.05×
North Carolina49,2741.14×
Michigan46,6651.24×
Tennessee36,7461.27×
Indiana35,5131.35×
Wisconsin33,4361.54×
Missouri33,2051.43×
Arizona29,511
New Jersey29,4310.8×
Massachusetts29,3151.03×
Georgia29,2830.66×
Kentucky27,9591.55×
Virginia26,6530.76×
Washington25,7400.89×
Colorado24,0671.06×
Minnesota22,7811.11×
South Carolina21,0130.97×
Alabama17,7400.88×
Maryland17,5280.71×
Iowa16,5271.39×
Oregon16,1170.98×
Oklahoma15,8450.99×
Kansas13,1051.16×
Nevada11,7900.85×
Arkansas11,4750.97×
Connecticut11,3450.79×
Louisiana10,9890.59×
Utah10,2770.8×
Idaho9,2421.28×
Nebraska9,1611.27×
Mississippi8,4320.71×
West Virginia8,3251.24×
New Hampshire8,0271.42×
New Mexico7,0090.97×
Maine5,6901.1×
Montana4,8391.21×
Delaware4,0131.01×
North Dakota3,7171.26×
South Dakota3,5291.06×
Rhode Island3,4810.76×
Wyoming2,5511.2×
Alaska2,4220.79×
Vermont1,9540.77×
Hawaii1,8440.3×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Loudwire audience
BrandAffinityCategory
Winemaking20.7×Food & Beverages
Israel8.18×Travel & Leisure
Dog breed3.3×Pets & Animals
Captain America (1990 film)8.57×Movies & TV
Monmouth County, New Jersey15.29×Travel & Leisure
Alaska2.58×Travel & Leisure
Google Photos3.09×Technology & Electronics
Home staging5.8×Home & Garden
Minnesota1.81×Travel & Leisure
3D printing2.52×Technology & Electronics
JibJab5.7×Internet & Social Media
Nebraska2.23×Travel & Leisure
Bank account1.98×Business & Career
Home Delivery2.45×Food & Beverages
Unique Gifts1.79×Shopping
Gift registry9.45×Kids & Family
Jeep Grand Cherokee (WJ)4.5×Cars & Mobility
Columbia, Missouri6.98×Travel & Leisure
Moquegua8.69×Travel & Leisure
Kelli O'Hara11.87×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Loudwire audience
TraitClusterScore
ExtroversionTHRILL1.83
Early Adopter MentalityPOWER1.61
TraditionCONSERVATISM1.2
Risk AppetiteTHRILL1.15
IndividualismJOY1.13
Sports ActivityPOWER1.08

Worldwide distribution

Worldwide audience distribution share by country for Loudwire
CountryShare
United States66.8%
United Kingdom7.7%
Canada6.8%

See Loudwire audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does Loudwire have in United States?

Loudwire has an estimated audience of 1,438,629 people in United States, concentrated in Texas and California.

What is the gender split and age of Loudwire fans?

26.9% of Loudwire fans are female, 73.1% are male, with an average age of 40.5 years.

Which brands do Loudwire fans like most?

Loudwire fans show strongest brand affinity for Winemaking (20.7×), Israel (8.18×), and Dog breed (3.3×) over the country average.

Where do Loudwire fans live in United States?

Loudwire fans in United States are most concentrated in Texas (reach 88,509), California (reach 87,771), and Pennsylvania (reach 70,361). These three regions account for the largest share of the active audience.

What other brands do Loudwire fans also like?

Beyond Loudwire itself, the audience over-indexes on Israel (8.18×), Dog breed (3.3×), Captain America (1990 film) (8.57×), and Monmouth County, New Jersey (15.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Loudwire. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.