Marc Benioff Audience in United States
Marc Benioff has an estimated audience of 468,473 people in United States. 47.9% are female, 52.1% are male, average age 42.5. Top regions: California, New York, Texas. Top brand affinities: Lulu 黃路梓茵, The Cell, Home equity, Centurion (film), Mount Kilimanjaro.
The average Marc Benioff fan in United States is 42.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Lulu 黃路梓茵, The Cell, Home equity, with strongest over-indexing on Lulu 黃路梓茵 (20× the country average). Demographically, the Marc Benioff audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Person · Subtype: Entrepreneur
Demographics of Marc Benioff fans
| Metric | Value |
|---|---|
| Female | 47.9% |
| Male | 52.1% |
| Average age | 42.5 |
| Estimated audience size | 468,473 |
Audience persona
The typical Marc Benioff fan in United States is balanced, around 42.5 years old, with strong Risk Appetite tendencies and a notable affinity for Lulu 黃路梓茵.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 131,146 | 2.55× |
| New York | 46,567 | 1.78× |
| Texas | 32,178 | 0.8× |
| Hawaii | 23,258 | 11.55× |
| Florida | 21,665 | 0.68× |
| Illinois | 19,496 | 1.25× |
| Washington | 16,945 | 1.8× |
| New Jersey | 14,495 | 1.22× |
| Massachusetts | 13,686 | 1.48× |
| Georgia | 12,586 | 0.87× |
| Virginia | 11,858 | 1.04× |
| Pennsylvania | 10,717 | 0.68× |
| North Carolina | 10,036 | 0.71× |
| Ohio | 8,074 | 0.56× |
| Colorado | 8,047 | 1.09× |
| Michigan | 7,651 | 0.62× |
| Maryland | 7,357 | 0.91× |
| Indiana | 7,262 | 0.85× |
| Arizona | 7,118 | 0.74× |
| Connecticut | 5,532 | 1.18× |
| Oregon | 5,287 | 0.98× |
| Tennessee | 5,218 | 0.56× |
| Minnesota | 4,904 | 0.73× |
| Missouri | 4,212 | 0.56× |
| Wisconsin | 3,842 | 0.55× |
| South Carolina | 3,563 | 0.51× |
| Nevada | 3,559 | 0.79× |
| Washington, District of Columbia | 3,466 | 2.46× |
| Utah | 3,204 | 0.76× |
| Kentucky | 2,594 | 0.44× |
| Alabama | 2,186 | 0.33× |
| Louisiana | 2,047 | 0.34× |
| Oklahoma | 2,000 | 0.38× |
| Kansas | 1,935 | 0.52× |
| Iowa | 1,818 | 0.47× |
| Arkansas | 1,603 | 0.42× |
| New Hampshire | 1,601 | 0.87× |
| Idaho | 1,436 | 0.61× |
| Rhode Island | 1,203 | 0.81× |
| Nebraska | 1,150 | 0.49× |
| Maine | 1,133 | 0.68× |
| Mississippi | 968 | 0.25× |
| New Mexico | 884 | 0.38× |
| Montana | 845 | 0.65× |
| Delaware | 708 | 0.55× |
| West Virginia | 691 | 0.32× |
| Vermont | 642 | 0.78× |
| Alaska | 517 | 0.52× |
| North Dakota | 307 | 0.32× |
| South Dakota | 297 | 0.27× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lulu 黃路梓茵 | 20× | Movies & TV |
| The Cell | 69.72× | Movies & TV |
| Home equity | 9.64× | Home & Garden |
| Centurion (film) | 17.63× | Movies & TV |
| Mount Kilimanjaro | 20× | Travel & Leisure |
| Elsword | 17.35× | Games |
| Nebraska Cornhuskers football | 3.17× | Sports |
| Israel | 1.85× | Travel & Leisure |
| JDSU | 2.53× | Business & Career |
| Jesse Plemons | 2.5× | Movies & TV |
| Home staging | 3.55× | Home & Garden |
| Non-celiac gluten sensitivity | 7.29× | Health |
| Charlamagne Tha God | 5.9× | Movies & TV |
| Atkins diet | 3.18× | Health |
| Business English | 3.39× | Business & Career |
| Graham Greene | 3.59× | Literature |
| Cadence | 5.41× | Technology & Electronics |
| American College of Education | 11.94× | Business & Career |
| Cadillac Ranch | 6.39× | Cars & Mobility |
| Surf kayaking | 7.88× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.26 |
| Luxury Orientation | PREMIUM | 2.17 |
| Early Adopter Mentality | POWER | 2.11 |
| Quality Awareness | PREMIUM | 1.88 |
| Career Orientation | POWER | 1.75 |
| LGBTQ+ Identity | OPEN | 1.51 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 58.7% |
| India | 12.0% |
| United Kingdom | 5.2% |
See Marc Benioff audiences in other countries
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Frequently asked questions
How many fans does Marc Benioff have in United States?
Marc Benioff has an estimated audience of 468,473 people in United States, concentrated in California and New York.
What is the gender split and age of Marc Benioff fans?
47.9% of Marc Benioff fans are female, 52.1% are male, with an average age of 42.5 years.
Which brands do Marc Benioff fans like most?
Marc Benioff fans show strongest brand affinity for Lulu 黃路梓茵 (20×), The Cell (69.72×), and Home equity (9.64×) over the country average.
Where do Marc Benioff fans live in United States?
Marc Benioff fans in United States are most concentrated in California (reach 131,146), New York (reach 46,567), and Texas (reach 32,178). These three regions account for the largest share of the active audience.
What other brands do Marc Benioff fans also like?
Beyond Marc Benioff itself, the audience over-indexes on The Cell (69.72×), Home equity (9.64×), Centurion (film) (17.63×), and Mount Kilimanjaro (20×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Marc Benioff. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.