Mario Bautista Audience in United States

Mario Bautista logo

Mario Bautista has an estimated audience of 390,476 people in United States. 58.1% are female, 41.9% are male, average age 34.1. Top regions: California, Texas, Florida. Top brand affinities: Jordan Fisher, Stamp collecting, Combat sport, UK garage, Home construction.

The average Mario Bautista fan in United States is 34.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jordan Fisher, Stamp collecting, Combat sport, with strongest over-indexing on Jordan Fisher (73.89× the country average). Demographically, the Mario Bautista audience skews more female with an average age of 34.1, and over-indexes on personality traits such as LGBTQ+ Identity, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Mario Bautista fans

Demographic split for Mario Bautista audience in United States
MetricValue
Female58.1%
Male41.9%
Average age34.1
Estimated audience size390,476

Audience persona

The typical Mario Bautista fan in United States is more female, around 34.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Jordan Fisher.

Top regions in United States

Top regions ranked by reach for Mario Bautista in United States
RegionReachAffinity
California67,6871.58×
Texas40,4531.21×
Florida33,8151.28×
New York27,6551.27×
Arizona19,8922.5×
Illinois19,1301.47×
New Jersey13,1101.32×
Pennsylvania12,6680.96×
Nevada10,8702.88×
Ohio10,7290.89×
North Carolina9,8980.84×
Massachusetts9,5251.24×
Georgia9,1480.76×
Michigan9,1440.9×
Virginia8,7370.92×
Washington8,4051.07×
Colorado7,5961.23×
Indiana7,5801.06×
Maryland6,7971.01×
Tennessee5,8080.74×
Oregon5,1011.14×
Kentucky4,9421.01×
Connecticut4,6881.2×
Louisiana4,5440.9×
Utah4,2941.23×
Missouri3,9050.62×
Wisconsin3,7710.64×
Iowa3,5721.11×
Minnesota3,5020.63×
South Carolina3,4210.58×
Oklahoma3,2150.74×
Kansas2,8750.93×
Alabama2,7130.5×
Hawaii2,3361.39×
New Mexico1,8680.95×
Arkansas1,8160.56×
Mississippi1,7970.56×
Nebraska1,7370.89×
Idaho1,5050.77×
New Hampshire1,4380.93×
West Virginia1,4260.78×
Maine1,1100.79×
Rhode Island1,0650.86×
Montana8860.82×
Washington, District of Columbia8230.7×
Alaska7260.87×
Delaware7260.67×
Wyoming6121.06×
North Dakota6080.76×
South Dakota5500.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mario Bautista audience
BrandAffinityCategory
Jordan Fisher73.89×Movies & TV
Stamp collecting21.11×Home & Garden
Combat sport5.51×Sports
UK garage12.13×Music & Radio
Home construction2.52×Home & Garden
Nationality3.08×Politics & Society
Panama4.9×Travel & Leisure
Racing3.4×Cars & Mobility
Product design2.24×Business & Career
Isometric exercise8.03×Sports
Jumia14.25×Fashion & Accessoires
Pro-Ject2.61×Music & Radio
Mortgage insurance2.77×Business & Career
Stucco3.84×Home & Garden
Building envelope5.69×Home & Garden
Ghar (film)28.25×Movies & TV
Sacred Heart Catholic Church (Dubuque, Iowa)6.3×Politics & Society
Box lacrosse4.71×Sports
Historic site2.25×Arts & Culture
Buying and Selling Real Estate3.79×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mario Bautista audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.38
Social Media UsageJOY1.24
ExtroversionTHRILL1.08
Urban LifestyleOPEN0.98
Risk AppetiteTHRILL0.97
MindfulnessBALANCE0.96

Worldwide distribution

Worldwide audience distribution share by country for Mario Bautista
CountryShare
United States33.3%
Mexico31.7%
Brazil5.6%

See Mario Bautista audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Mario Bautista have in United States?

Mario Bautista has an estimated audience of 390,476 people in United States, concentrated in California and Texas.

What is the gender split and age of Mario Bautista fans?

58.1% of Mario Bautista fans are female, 41.9% are male, with an average age of 34.1 years.

Which brands do Mario Bautista fans like most?

Mario Bautista fans show strongest brand affinity for Jordan Fisher (73.89×), Stamp collecting (21.11×), and Combat sport (5.51×) over the country average.

Where do Mario Bautista fans live in United States?

Mario Bautista fans in United States are most concentrated in California (reach 67,687), Texas (reach 40,453), and Florida (reach 33,815). These three regions account for the largest share of the active audience.

What other brands do Mario Bautista fans also like?

Beyond Mario Bautista itself, the audience over-indexes on Stamp collecting (21.11×), Combat sport (5.51×), UK garage (12.13×), and Home construction (2.52×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mario Bautista. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.