Massachusetts State House Audience in United States

Massachusetts State House logo

Massachusetts State House has an estimated audience of 1,157,041 people in United States. 60.1% are female, 39.9% are male, average age 42.7. Top regions: Massachusetts, New York, California. Top brand affinities: Alaska, Pro-Ject, Emperor Entertainment Group, Hammock camping, Hipster.

The average Massachusetts State House fan in United States is 42.7 years old, more female, and lives primarily in Massachusetts. The audience is concentrated in Massachusetts, New York, California. Top brand affinities include Alaska, Pro-Ject, Emperor Entertainment Group, with strongest over-indexing on Alaska (22× the country average). Demographically, the Massachusetts State House audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Family Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: POI

Demographics of Massachusetts State House fans

Demographic split for Massachusetts State House audience in United States
MetricValue
Female60.1%
Male39.9%
Average age42.7
Estimated audience size1,157,041

Audience persona

The typical Massachusetts State House fan in United States is more female, around 42.7 years old, with strong Family Orientation tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Massachusetts State House in United States
RegionReachAffinity
Massachusetts625,68927.45×
New York40,8180.63×
California34,6590.27×
Texas24,4780.25×
Florida22,3110.28×
Connecticut15,1961.31×
New Hampshire13,8953.05×
Pennsylvania13,6440.35×
Virginia12,6340.45×
Illinois11,9850.31×
New Jersey11,8690.4×
Rhode Island10,1822.76×
Ohio9,2390.26×
North Carolina8,8750.25×
Georgia8,6900.24×
Michigan7,6640.25×
Washington7,0680.3×
Maryland6,6730.34×
Maine6,0951.47×
Tennessee5,7290.25×
Colorado5,4440.3×
Minnesota5,0450.3×
Wisconsin4,9690.29×
Indiana4,8650.23×
Missouri4,8310.26×
Washington, District of Columbia4,6291.33×
South Carolina4,5510.26×
Arizona4,4590.19×
Utah3,5580.34×
Oregon3,4220.26×
Oklahoma3,3670.26×
Louisiana3,2300.22×
Kentucky3,1070.21×
Alabama3,0070.19×
Vermont2,5561.26×
Nevada2,5060.22×
Iowa2,4550.26×
Kansas2,4010.26×
Arkansas1,8650.2×
Idaho1,6620.29×
Mississippi1,4530.15×
Hawaii1,2940.26×
West Virginia1,2660.24×
Nebraska1,2370.21×
New Mexico1,1770.2×
Montana1,0440.33×
Delaware9500.3×
South Dakota8010.3×
Alaska7980.32×
North Dakota7240.3×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Massachusetts State House audience
BrandAffinityCategory
Alaska22×Travel & Leisure
Pro-Ject5.92×Music & Radio
Emperor Entertainment Group16.21×Business & Career
Hammock camping8.18×Travel & Leisure
Hipster10.48×Politics & Society
Elsword17.28×Games
Minnesota1.74×Travel & Leisure
Israel2.09×Travel & Leisure
Academy Award for Best Original Score16.59×Movies & TV
Rapid prototyping16.03×Business & Career
Hog Hunting2.72×Sports
UK garage3.99×Music & Radio
Wikia2.22×Internet & Social Media
Eden Lake5.36×Movies & TV
Keith Stanfield4.08×Movies & TV
Suikoden IV19.62×Games
Ub Iwerks18.17×Literature
Monogram2.34×Home & Garden
Bank account1.51×Business & Career
Stamp collecting2.8×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Massachusetts State House audience
TraitClusterScore
Family OrientationCONSERVATISM2.75
Risk AppetiteTHRILL1.96
LGBTQ+ IdentityOPEN1.79
PatriotismCONSERVATISM1.66
Luxury OrientationPREMIUM1.42
Need for SecurityCONSERVATISM1.4

Worldwide distribution

Worldwide audience distribution share by country for Massachusetts State House
CountryShare
United States97.1%
United Kingdom1.3%
Germany0.5%

See Massachusetts State House audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Massachusetts State House have in United States?

Massachusetts State House has an estimated audience of 1,157,041 people in United States, concentrated in Massachusetts and New York.

What is the gender split and age of Massachusetts State House fans?

60.1% of Massachusetts State House fans are female, 39.9% are male, with an average age of 42.7 years.

Which brands do Massachusetts State House fans like most?

Massachusetts State House fans show strongest brand affinity for Alaska (22×), Pro-Ject (5.92×), and Emperor Entertainment Group (16.21×) over the country average.

Where do Massachusetts State House fans live in United States?

Massachusetts State House fans in United States are most concentrated in Massachusetts (reach 625,689), New York (reach 40,818), and California (reach 34,659). These three regions account for the largest share of the active audience.

What other brands do Massachusetts State House fans also like?

Beyond Massachusetts State House itself, the audience over-indexes on Pro-Ject (5.92×), Emperor Entertainment Group (16.21×), Hammock camping (8.18×), and Hipster (10.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Massachusetts State House. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.