Rascasse Audience Intelligence

Max Martin Audience in United States

A data profile of the people who buy, follow and care about Max Martin in United States — modelled from more than twelve digital signal sources. Max Martin has an estimated audience of 523,185 people in United States.

#185among Pop in United States#8631among Person in United States#4977in Music & Radio

The average Max Martin fan in United States is 38.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include American Musical Supply, Korg, Reverb.com, with strongest over-indexing on American Musical Supply (57.79× the country average).

Demographically, the Max Martin audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Max Martin fan in United States is more female, around 38.9 years old, with strong Spirituality tendencies and a notable affinity for American Musical Supply.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Max Martin profile in United States.

Audience size
523K
in United States
Gender
60.2%♀
39.8% male
Age
38.9
average years
Country rank
#35670
Person in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Max Martin fans

60.2% are female, 39.8% are male, average age 38.9.

Fig. 02

Gender split

60.2%
Female
39.8%
Male
Demographic split for Max Martin audience in United States
MetricValue
Female60.2%
Male39.8%
Average age38.9
Estimated audience size523,185
Fig. 03

Age distribution

Ø 38.9
average years
Age distribution of the Max Martin audience in United States
Age bracketShare%
16-1924%
20-2922%
30-3912%
40-4914%
50+28%
Fig. 04

Worldwide distribution

37.8%

of the worldwide Max Martin audience comes from United States.

Worldwide audience distribution share by country for Max Martin
CountryShare
United States37.8%
Sweden18.0%
Germany5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Max Martin audience in United States is strongest.

Fig. 05

Top regions by affinity

Max Martin fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~3K1.75×
02New York~40K1.53×
03Massachusetts~20K1.53×
04Wyoming~1K1.47×
05California~80K1.40×
06Washington~10K1.27×
07Utah~5K1.19×
08Tennessee~10K1.16×
09Oregon~7K1.16×
10Vermont~1K1.14×
11Minnesota~8K1.13×
12Connecticut~6K1.12×
13Illinois~20K1.11×
14Colorado~9K1.11×
15Maine~2K1.11×
16New Jersey~10K1.10×
17Rhode Island~2K1.10×
18Missouri~9K1.04×
19Nevada~5K1.04×
20New Hampshire~2K1.04×
21Pennsylvania~20K1.03×
22Virginia~10K1.02×
23Kansas~4K0.99×
24Ohio~20K0.96×
25North Carolina~10K0.96×
26Michigan~10K0.96×
27Maryland~9K0.96×
28Wisconsin~7K0.96×
29Montana~1K0.96×
30Arizona~10K0.95×
31Idaho~2K0.93×
32Florida~30K0.90×
33Hawaii~2K0.90×
34Georgia~10K0.89×
35Delaware~1K0.89×
36Alaska<1K0.89×
37Nebraska~2K0.88×
38Kentucky~6K0.87×
39Indiana~8K0.86×
40Oklahoma~5K0.86×
41Iowa~4K0.86×
42Texas~40K0.83×
43South Dakota<1K0.82×
44Louisiana~5K0.80×
45Arkansas~3K0.80×
46West Virginia~2K0.78×
47Alabama~6K0.77×
48South Carolina~6K0.76×
49New Mexico~2K0.76×
50Mississippi~3K0.75×
Fig. 06

Affinity by region

Affinity by region — Max Martin, United States
0.75×1.00×1.75×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Max Martin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Max Martin audience
#·InterestCategoryAffinity×
01American Musical SupplyShopping57.79×
02KorgMusic & Radio53.73×
03Reverb.comShopping32.13×
04Roland CorporationMusic & Radio31.11×
05Taylor GuitarsMusic & Radio16.36×
06Pharrell WilliamsMusic & Radio15.81×
07Berlin WallTravel & Leisure9.53×
08Avril LavigneMusic & Radio8.97×
09Guitar CenterMusic & Radio8.80×
10Web serverTechnology & Electronics7.07×
11Britney SpearsMusic & Radio6.58×
12The Beach BoysMusic & Radio5.88×
13Non-alcoholic beverageFood & Beverages4.70×
14Anne HathawayMovies & TV4.53×
15Diane KeatonMovies & TV3.69×
16Bass guitarMusic & Radio2.46×
17Pizza HutFood & Beverages2.34×
18RadioTechnology & Electronics2.18×
19TMZInternet & Social Media2.05×
20Musical instrumentMusic & Radio1.98×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Max Martin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Max Martin audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.83×
PatriotismCONSERVATISM1.83×
Convenience OrientationPREMIUM1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Max Martin audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.69×
Healthy LifestyleBALANCE0.77×
Pet OwnershipJOY0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Max Martin have in United States?

Max Martin has an estimated audience of 523,185 people in United States, concentrated in California and New York.

02

What is the gender split and age of Max Martin fans?

60.2% of Max Martin fans are female, 39.8% are male, with an average age of 38.9 years.

03

Which brands do Max Martin fans like most?

Max Martin fans show strongest brand affinity for American Musical Supply (57.79×), Korg (53.73×), and Reverb.com (32.13×) over the country average.

04

Where do Max Martin fans live in United States?

Max Martin fans in United States are most concentrated in California (reach ~80K), New York (reach ~40K), and Texas (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Max Martin fans also like?

Beyond Max Martin itself, the audience over-indexes on Korg (53.73×), Reverb.com (32.13×), Britney Spears (6.58×), and Roland Corporation (31.11×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Max Martin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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