Rascasse Audience Intelligence

Mechatronics Audience in United States

A data profile of the people who buy, follow and care about Mechatronics in United States — modelled from more than twelve digital signal sources. Mechatronics has an estimated audience of 419,231 people in United States.

#419among Field of study in United States#12110among Topic in United States#2500in Business & Career

The average Mechatronics fan in United States is 36.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Educational robotics, Mechanical engineering technology, Thingiverse, with strongest over-indexing on Educational robotics (425.45× the country average).

Demographically, the Mechatronics audience skews more male with an average age of 36.0, and over-indexes on personality traits such as Need for Security, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mechatronics fan in United States is more male, around 36.0 years old, with strong Need for Security tendencies and a notable affinity for Educational robotics.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mechatronics profile in United States.

Audience size
419K
in United States
Gender
34.1%♀
65.9% male
Age
36.0
average years
Country rank
#40554
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mechatronics fans

34.1% are female, 65.9% are male, average age 36.0.

Fig. 02

Gender split

34.1%
Female
65.9%
Male
Demographic split for Mechatronics audience in United States
MetricValue
Female34.1%
Male65.9%
Average age36.0
Estimated audience size419,231
Fig. 03

Age distribution

Ø 36.0
average years
Age distribution of the Mechatronics audience in United States
Age bracketShare%
16-1926%
20-2923%
30-3921%
40-4918%
50+13%
Fig. 04

Worldwide distribution

6.3%

of the worldwide Mechatronics audience comes from United States.

Worldwide audience distribution share by country for Mechatronics
CountryShare
Mexico11.6%
Italy9.8%
Germany9.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mechatronics audience in United States is strongest.

Fig. 05

Top regions by affinity

Mechatronics fans by region: top regions in United States
#RegionReachAffinity×
01South Carolina~20K3.22×
02Tennessee~20K1.94×
03Washington~10K1.60×
04Michigan~20K1.58×
05Georgia~20K1.50×
06Idaho~3K1.48×
07Virginia~10K1.42×
08Alabama~8K1.40×
09North Carolina~20K1.37×
10Minnesota~7K1.23×
11Oregon~6K1.21×
12California~50K1.19×
13Pennsylvania~20K1.15×
14Nebraska~2K1.10×
15Utah~4K1.08×
16Maryland~8K1.05×
17South Dakota~1K1.05×
18Massachusetts~8K1.01×
19Illinois~10K0.99×
20Connecticut~4K0.98×
21Texas~30K0.96×
22New York~20K0.93×
23Wisconsin~6K0.92×
24Indiana~7K0.91×
25North Dakota<1K0.91×
26New Mexico~2K0.89×
27Hawaii~2K0.89×
28Washington, District of Columbia~1K0.89×
29Rhode Island~1K0.88×
30Alaska<1K0.88×
31New Hampshire~1K0.87×
32Ohio~10K0.86×
33Oklahoma~4K0.86×
34Vermont<1K0.86×
35Colorado~6K0.85×
36New Jersey~9K0.84×
37Arkansas~3K0.84×
38West Virginia~2K0.84×
39Missouri~6K0.83×
40Mississippi~3K0.82×
41Delaware<1K0.81×
42Montana<1K0.80×
43Iowa~3K0.79×
44Florida~20K0.78×
45Arizona~7K0.76×
46Nevada~3K0.76×
47Kansas~2K0.75×
48Maine~1K0.75×
49Kentucky~4K0.74×
50Louisiana~4K0.70×
Fig. 06

Affinity by region

Affinity by region — Mechatronics, United States
0.70×1.00×3.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mechatronics audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mechatronics audience
#·InterestCategoryAffinity×
01Educational roboticsKids & Family425.45×
02Mechanical engineering technologyBusiness & Career354.77×
03Institution of Electrical EngineersTopic144.27×
04Electrical engineering technologyBusiness & Career123.97×
05Industry 4.0Technology & Electronics114.09×
06Home automation for the elderly and disabledHealth89.47×
07Control engineeringBusiness & Career69.88×
08Biomedical scientistBusiness & Career66.67×
09ThingiverseArts & Culture56.77×
10FANUCBusiness & Career49.34×
11Institute of Electrical and Electronics EngineersBusiness & Career44.00×
12Industrial robotBusiness & Career37.51×
13Sears (Mexico)Brand31.74×
14Raspberry PiTechnology & Electronics29.59×
15Electronic engineeringBusiness & Career19.36×
16Industrial engineeringBusiness & Career16.35×
17Web serverTechnology & Electronics11.83×
18Computer engineeringBusiness & Career11.24×
19Mechanical engineeringBusiness & Career8.99×
20GeminiTechnology & Electronics6.79×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mechatronics audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Mechatronics audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.53×
PatriotismCONSERVATISM2.34×
TraditionCONSERVATISM2.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Mechatronics audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.79×
MindfulnessBALANCE0.86×
IndulgenceJOY0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Mechatronics have in United States?

Mechatronics has an estimated audience of 419,231 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Mechatronics fans?

34.1% of Mechatronics fans are female, 65.9% are male, with an average age of 36.0 years.

03

Which brands do Mechatronics fans like most?

Mechatronics fans show strongest brand affinity for Educational robotics (425.45×), Mechanical engineering technology (354.77×), and Thingiverse (56.77×) over the country average.

04

Where do Mechatronics fans live in United States?

Mechatronics fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Mechatronics fans also like?

Beyond Mechatronics itself, the audience over-indexes on Mechanical engineering technology (354.77×), Thingiverse (56.77×), Home automation for the elderly and disabled (89.47×), and Electrical engineering technology (123.97×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Field of study audiences in United States

See Mechatronics audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Mechatronics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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