Mechanical engineering technology Audience in United States

Mechanical engineering technology logo

Mechanical engineering technology has an estimated audience of 389,424 people in United States. 42.4% are female, 57.6% are male, average age 37.4. Top regions: Texas, New York, Ohio. Top brand affinities: Mechatronics, Google Drive, Indeed.com, Cricket World Cup, Barry Gibb.

The average Mechanical engineering technology fan in United States is 37.4 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, New York, Ohio. Top brand affinities include Mechatronics, Google Drive, Indeed.com, with strongest over-indexing on Mechatronics (289.56× the country average). Demographically, the Mechanical engineering technology audience skews more male with an average age of 37.4, and over-indexes on personality traits such as Need for Security, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Mechanical engineering technology fans

Demographic split for Mechanical engineering technology audience in United States
MetricValue
Female42.4%
Male57.6%
Average age37.4
Estimated audience size389,424

Audience persona

The typical Mechanical engineering technology fan in United States is more male, around 37.4 years old, with strong Need for Security tendencies and a notable affinity for Mechatronics.

Top regions in United States

Top regions ranked by reach for Mechanical engineering technology in United States
RegionReachAffinity
Texas42,1021.26×
New York28,0581.29×
Ohio22,4201.87×
Indiana18,2792.57×
North Carolina18,1221.55×
California15,5080.36×
Georgia14,1791.18×
New Jersey12,0711.22×
Pennsylvania11,4940.88×
Michigan11,3831.12×
Virginia11,1401.17×
Florida10,7030.41×
South Carolina8,5721.46×
Illinois8,1860.63×
Tennessee7,2580.93×
Washington5,9410.76×
Oklahoma4,9641.15×
Connecticut4,7501.22×
Massachusetts4,6130.6×
Kentucky4,2070.86×
Arizona4,0620.51×
Colorado4,0130.65×
Wisconsin3,9960.68×
Maryland3,7620.56×
Missouri3,5170.56×
Louisiana3,3870.67×
Alabama3,0210.56×
Arkansas2,3970.75×
Kansas2,2990.75×
Mississippi2,2220.69×
Minnesota1,9840.36×
West Virginia1,9651.08×
New Mexico1,8930.97×
Maine1,8751.34×
Oregon1,8630.42×
Iowa1,8380.57×
Montana1,7101.58×
Nevada1,6770.45×
Alaska1,5691.88×
Idaho1,4520.74×
Hawaii1,3870.83×
Nebraska1,3740.7×
South Dakota1,3501.5×
Utah1,3370.38×
North Dakota1,3141.64×
New Hampshire1,2950.84×
Wyoming1,2722.2×
Rhode Island1,2511.01×
Vermont1,2301.8×
Delaware1,2141.13×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mechanical engineering technology audience
BrandAffinityCategory
Mechatronics289.56×Business & Career
Google Drive8.04×Technology & Electronics
Indeed.com3.87×Business & Career
Cricket World Cup16.7×Sports
Barry Gibb20×Music & Radio
Planet Fitness2.54×Sports
Google Maps2.5×Internet & Social Media
Aerospace engineering7.72×Business & Career
Aikido9.19×Sports
Mobile game2.39×Games
Mechanical engineering3.56×Business & Career
Web server4.5×Technology & Electronics
Largemouth bass5.02×Food & Beverages
Bass guitar2.44×Music & Radio
LinkedIn1.75×Internet & Social Media
Multi-tool4.07×Home & Garden
Colgate University10.11×Business & Career
Clarinet4.28×Music & Radio
Academic degree2.65×Business & Career
Data science5.94×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mechanical engineering technology audience
TraitClusterScore
Need for SecurityCONSERVATISM2.09
Career OrientationPOWER1.79
Quality AwarenessPREMIUM1.42
Early Adopter MentalityPOWER1.41
SustainabilityBALANCE1.25
Social Media UsageJOY1.24

Worldwide distribution

Worldwide audience distribution share by country for Mechanical engineering technology
CountryShare
United States17.6%
India12.6%
Japan7.1%

See Mechanical engineering technology audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Mechanical engineering technology have in United States?

Mechanical engineering technology has an estimated audience of 389,424 people in United States, concentrated in Texas and New York.

What is the gender split and age of Mechanical engineering technology fans?

42.4% of Mechanical engineering technology fans are female, 57.6% are male, with an average age of 37.4 years.

Which brands do Mechanical engineering technology fans like most?

Mechanical engineering technology fans show strongest brand affinity for Mechatronics (289.56×), Google Drive (8.04×), and Indeed.com (3.87×) over the country average.

Where do Mechanical engineering technology fans live in United States?

Mechanical engineering technology fans in United States are most concentrated in Texas (reach 42,102), New York (reach 28,058), and Ohio (reach 22,420). These three regions account for the largest share of the active audience.

What other brands do Mechanical engineering technology fans also like?

Beyond Mechanical engineering technology itself, the audience over-indexes on Google Drive (8.04×), Indeed.com (3.87×), Cricket World Cup (16.7×), and Barry Gibb (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mechanical engineering technology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.