Industrial robot Audience in United States

Industrial robot has an estimated audience of 1,173,280 people in United States. 51.8% are female, 48.2% are male, average age 39.0. Top regions: California, Texas, New York. Top brand affinities: Humanoid robot, I, Robot (film), Mechatronics, Condor Flugdienst, Cheetah.

The average Industrial robot fan in United States is 39.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Humanoid robot, I, Robot (film), Mechatronics, with strongest over-indexing on Humanoid robot (136.45× the country average). Demographically, the Industrial robot audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Need for Security, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Industrial robot fans

Demographic split for Industrial robot audience in United States
MetricValue
Female51.8%
Male48.2%
Average age39.0
Estimated audience size1,173,280

Audience persona

The typical Industrial robot fan in United States is balanced, around 39.0 years old, with strong Need for Security tendencies and a notable affinity for Humanoid robot.

Top regions in United States

Top regions ranked by reach for Industrial robot in United States
RegionReachAffinity
California179,2241.39×
Texas96,1930.95×
New York79,1871.21×
Florida58,0490.73×
Michigan45,1581.47×
Ohio43,6931.21×
Illinois39,1551×
Pennsylvania39,1040.99×
Georgia33,8140.94×
North Carolina32,6930.93×
Massachusetts31,4351.36×
Indiana26,1451.22×
Virginia25,3710.89×
Tennessee23,6101×
Washington23,5501×
Alabama23,1521.41×
New Jersey21,4050.72×
Colorado17,5540.95×
Wisconsin17,0850.97×
Kentucky16,8441.15×
Arizona15,6570.65×
Maryland14,8940.74×
Missouri13,9700.74×
Minnesota13,2950.79×
South Carolina13,2620.75×
Connecticut13,1021.11×
Oregon12,3310.92×
Nevada10,6690.94×
Louisiana10,5090.69×
Oklahoma10,2690.79×
Utah9,7040.92×
Arkansas8,4000.87×
Kansas8,1120.88×
Mississippi7,8800.82×
Iowa7,7010.8×
Washington, District of Columbia5,0201.42×
Nebraska4,7240.8×
Idaho4,5050.77×
New Hampshire4,2880.93×
West Virginia3,9030.71×
Alaska3,8951.55×
Hawaii3,7300.74×
Rhode Island3,6230.97×
North Dakota3,5351.47×
Montana3,3951.04×
New Mexico3,3940.58×
South Dakota3,3511.24×
Wyoming3,1571.82×
Maine3,1040.74×
Vermont3,0541.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Industrial robot audience
BrandAffinityCategory
Humanoid robot136.45×Technology & Electronics
I, Robot (film)21.55×Movies & TV
Mechatronics44.36×Business & Career
Condor Flugdienst110.82×Travel & Leisure
Cheetah16.21×Pets & Animals
Kia Sportage15.45×Cars & Mobility
Bachelor of Business Administration26.2×Business & Career
Military press13.62×Sports
Business intelligence10.68×Business & Career
Robotics6.23×Technology & Electronics
Superman1.54×Movies & TV
Planet Fitness2.09×Sports
Internet of Things10.87×Business & Career
Radio-controlled car6.58×Kids & Family
3D printing4.42×Technology & Electronics
Innovation2.56×Business & Career
Best Buy1.81×Shopping
Chat room4.69×Internet & Social Media
Auction2.31×Shopping
Steam3.33×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Industrial robot audience
TraitClusterScore
Need for SecurityCONSERVATISM2.39
Risk AppetiteTHRILL1.85
Early Adopter MentalityPOWER1.65
IndividualismJOY1.61
Convenience OrientationPREMIUM1.58
Career OrientationPOWER1.45

Worldwide distribution

Worldwide audience distribution share by country for Industrial robot
CountryShare
United States18.7%
Italy10.1%
France6.4%

See Industrial robot audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Industrial robot have in United States?

Industrial robot has an estimated audience of 1,173,280 people in United States, concentrated in California and Texas.

What is the gender split and age of Industrial robot fans?

51.8% of Industrial robot fans are female, 48.2% are male, with an average age of 39.0 years.

Which brands do Industrial robot fans like most?

Industrial robot fans show strongest brand affinity for Humanoid robot (136.45×), I, Robot (film) (21.55×), and Mechatronics (44.36×) over the country average.

Where do Industrial robot fans live in United States?

Industrial robot fans in United States are most concentrated in California (reach 179,224), Texas (reach 96,193), and New York (reach 79,187). These three regions account for the largest share of the active audience.

What other brands do Industrial robot fans also like?

Beyond Industrial robot itself, the audience over-indexes on I, Robot (film) (21.55×), Mechatronics (44.36×), Condor Flugdienst (110.82×), and Cheetah (16.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Industrial robot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.