Industrial engineering Audience in United States

Industrial engineering logo

Industrial engineering has an estimated audience of 6,452,331 people in United States. 31.8% are female, 68.2% are male, average age 33.7. Top regions: Texas, California, Florida. Top brand affinities: Sports, Music, Arts and music, Popular music, Outdoor recreation.

The average Industrial engineering fan in United States is 33.7 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Sports, Music, Arts and music, with strongest over-indexing on Sports (3.06× the country average). Demographically, the Industrial engineering audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Need for Security, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic · Subtype: Field of study

Demographics of Industrial engineering fans

Demographic split for Industrial engineering audience in United States
MetricValue
Female31.8%
Male68.2%
Average age33.7
Estimated audience size6,452,331

Audience persona

The typical Industrial engineering fan in United States is more male, around 33.7 years old, with strong Need for Security tendencies and a notable affinity for Sports.

Top regions in United States

Top regions ranked by reach for Industrial engineering in United States
RegionReachAffinity
Texas929,3561.68×
California905,9901.28×
Florida585,1051.34×
Georgia384,2051.93×
New York375,5851.04×
Illinois303,1081.41×
North Carolina242,9241.25×
Pennsylvania224,7231.03×
Michigan193,2341.15×
Ohio181,5410.91×
New Jersey178,1741.09×
Virginia166,6171.06×
Washington150,9951.17×
Massachusetts150,2481.18×
Arizona145,3161.1×
Indiana144,1971.22×
Tennessee130,1621.01×
Wisconsin130,1531.34×
Louisiana121,9491.47×
South Carolina118,5901.22×
Maryland116,5371.05×
Alabama101,6531.13×
Minnesota96,6741.05×
Missouri89,4490.86×
Mississippi86,2481.62×
Colorado76,9230.76×
Kentucky74,5900.92×
Oklahoma67,8470.95×
Iowa66,5501.25×
Kansas64,6361.27×
Connecticut59,4980.92×
Oregon57,5250.78×
Arkansas57,5211.08×
Nevada43,9060.7×
Utah33,6360.58×
New Mexico30,7850.95×
Nebraska24,5270.76×
West Virginia23,6660.79×
Hawaii19,7970.71×
Washington, District of Columbia18,5780.96×
Idaho17,3330.54×
New Hampshire17,3140.68×
Rhode Island16,7190.81×
North Dakota16,3741.24×
Maine12,6530.55×
Delaware11,7750.66×
South Dakota10,3360.69×
Montana10,2940.58×
Alaska6,7190.49×
Vermont5,4280.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Industrial engineering audience
BrandAffinityCategory
Sports3.06×Sports
Music2.95×Business & Career
Arts and music2.88×Arts & Culture
Popular music4.13×Music & Radio
Outdoor recreation3×Sports
Entertainment2.92×Movies & TV
Movies2.69×Movies & TV
Motor vehicle4.18×Cars & Mobility
Manufacturing4.08×Business & Career
Adventure3.89×Travel & Leisure
Energy3.89×Home & Garden
Reading2.51×Literature
Food and drink2.34×Food & Beverages
Games2.5×Games
Consumer electronics2.4×Technology & Electronics
Pets2.48×Pets & Animals
Wildlife3.64×Travel & Leisure
Live events2.35×Music & Radio
Machine3.88×Business & Career
Food2.16×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Industrial engineering audience
TraitClusterScore
Need for SecurityCONSERVATISM2.89
PatriotismCONSERVATISM2.58
LGBTQ+ IdentityOPEN2.1
Risk AppetiteTHRILL2.1
Career OrientationPOWER1.94
Luxury OrientationPREMIUM1.74

Worldwide distribution

Worldwide audience distribution share by country for Industrial engineering
CountryShare
United States16.5%
Germany6.8%
Brazil5.5%

See Industrial engineering audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Industrial engineering have in United States?

Industrial engineering has an estimated audience of 6,452,331 people in United States, concentrated in Texas and California.

What is the gender split and age of Industrial engineering fans?

31.8% of Industrial engineering fans are female, 68.2% are male, with an average age of 33.7 years.

Which brands do Industrial engineering fans like most?

Industrial engineering fans show strongest brand affinity for Sports (3.06×), Music (2.95×), and Arts and music (2.88×) over the country average.

Where do Industrial engineering fans live in United States?

Industrial engineering fans in United States are most concentrated in Texas (reach 929,356), California (reach 905,990), and Florida (reach 585,105). These three regions account for the largest share of the active audience.

What other brands do Industrial engineering fans also like?

Beyond Industrial engineering itself, the audience over-indexes on Music (2.95×), Arts and music (2.88×), Popular music (4.13×), and Outdoor recreation (3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Industrial engineering. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.