MEXICAN WORD OF THE DAY Audience in United States

MEXICAN WORD OF THE DAY logo

MEXICAN WORD OF THE DAY has an estimated audience of 725,014 people in United States. 57.6% are female, 42.4% are male, average age 37.2. Top regions: Texas, California, Florida. Top brand affinities: Nationality, Product design, Christmas Gifts, Pro-Ject, Macha.

The average MEXICAN WORD OF THE DAY fan in United States is 37.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Nationality, Product design, Christmas Gifts, with strongest over-indexing on Nationality (2.45× the country average). Demographically, the MEXICAN WORD OF THE DAY audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Extroversion, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of MEXICAN WORD OF THE DAY fans

Demographic split for MEXICAN WORD OF THE DAY audience in United States
MetricValue
Female57.6%
Male42.4%
Average age37.2
Estimated audience size725,014

Audience persona

The typical MEXICAN WORD OF THE DAY fan in United States is more female, around 37.2 years old, with strong Extroversion tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for MEXICAN WORD OF THE DAY in United States
RegionReachAffinity
Texas66,8981.07×
California54,7950.69×
Florida46,7250.95×
Illinois22,2740.92×
Ohio21,4120.96×
New York20,7020.51×
Pennsylvania20,3290.83×
North Carolina19,5910.9×
Arizona19,5591.32×
Michigan18,5070.98×
Georgia16,9010.76×
Tennessee15,8381.09×
Indiana14,7371.11×
Colorado14,2081.24×
Wisconsin13,3351.22×
Missouri12,8081.1×
Washington12,4690.86×
New Jersey11,9510.65×
Minnesota11,3131.09×
Kentucky11,1911.23×
Virginia11,1650.63×
Oklahoma11,0521.37×
South Carolina10,1130.93×
Alabama9,9650.98×
Louisiana9,7231.04×
Utah9,6401.48×
Massachusetts9,0590.63×
Oregon8,6641.04×
Arkansas8,2051.37×
Nevada7,8401.12×
Iowa7,5881.27×
Kansas7,2591.27×
Idaho6,3711.75×
Mississippi5,4960.92×
Maryland5,3370.43×
Nebraska5,0381.39×
Connecticut4,6350.64×
New Mexico4,6181.27×
West Virginia3,3450.99×
Montana2,7671.38×
New Hampshire2,6210.92×
Maine2,2500.87×
South Dakota2,1691.29×
North Dakota1,8181.22×
Wyoming1,7971.67×
Alaska1,7271.11×
Hawaii1,6090.52×
Rhode Island1,4330.62×
Delaware1,2000.6×
Washington, District of Columbia6860.31×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for MEXICAN WORD OF THE DAY audience
BrandAffinityCategory
Nationality2.45×Politics & Society
Product design2.04×Business & Career
Christmas Gifts5.19×Kids & Family
Pro-Ject4.01×Music & Radio
Macha11.45×Food & Beverages
3D printing2.01×Technology & Electronics
Nebraska1.98×Travel & Leisure
Google Photos1.73×Technology & Electronics
Home staging3.46×Home & Garden
Grinch2.32×Movies & TV
Hog Hunting1.92×Sports
Saving1.64×Business & Career
Captain America (1990 film)2.39×Movies & TV
Panama1.79×Travel & Leisure
Jesse Plemons1.6×Movies & TV
Magazine (band)2.89×Music & Radio
HomeSense2.31×Home & Garden
Kento Yamazaki4.5×Movies & TV
Schenectady County, New York10.66×Travel & Leisure
Hayward, California4.29×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by MEXICAN WORD OF THE DAY audience
TraitClusterScore
ExtroversionTHRILL1.68
IndulgenceJOY1.29
Family OrientationCONSERVATISM1.27
Convenience OrientationPREMIUM1.15
MindfulnessBALANCE1.14
Community OrientationOPEN1.1

Worldwide distribution

Worldwide audience distribution share by country for MEXICAN WORD OF THE DAY
CountryShare
United States93.1%
Canada2.8%
Australia1.3%

See MEXICAN WORD OF THE DAY audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does MEXICAN WORD OF THE DAY have in United States?

MEXICAN WORD OF THE DAY has an estimated audience of 725,014 people in United States, concentrated in Texas and California.

What is the gender split and age of MEXICAN WORD OF THE DAY fans?

57.6% of MEXICAN WORD OF THE DAY fans are female, 42.4% are male, with an average age of 37.2 years.

Which brands do MEXICAN WORD OF THE DAY fans like most?

MEXICAN WORD OF THE DAY fans show strongest brand affinity for Nationality (2.45×), Product design (2.04×), and Christmas Gifts (5.19×) over the country average.

Where do MEXICAN WORD OF THE DAY fans live in United States?

MEXICAN WORD OF THE DAY fans in United States are most concentrated in Texas (reach 66,898), California (reach 54,795), and Florida (reach 46,725). These three regions account for the largest share of the active audience.

What other brands do MEXICAN WORD OF THE DAY fans also like?

Beyond MEXICAN WORD OF THE DAY itself, the audience over-indexes on Product design (2.04×), Christmas Gifts (5.19×), Pro-Ject (4.01×), and Macha (11.45×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for MEXICAN WORD OF THE DAY. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.