A data profile of the people who buy, follow and care about Michael Irvin in United States — modelled from more than twelve digital signal sources. Michael Irvin has an estimated audience of 2,213,198 people in United States.
The average Michael Irvin fan in United States is 42.6 years old, more male, and lives primarily in Texas.
The audience is concentrated in Texas, Florida, California.
Top brand affinities include Winona Ryder, Yvonne Strahovski, Emmy Rossum, with strongest over-indexing on Winona Ryder (83.49× the country average).
Demographically, the Michael Irvin audience skews more male with an average age of 42.6, and over-indexes on personality traits such as Convenience Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Michael Irvin fan in United States is more male, around 42.6 years old, with strong Convenience Orientation tendencies and a notable affinity for Winona Ryder.
The key figures that characterise the Michael Irvin profile in United States.
30.0% are female, 70.0% are male, average age 42.6.
| Metric | Value |
|---|---|
| Female | 30.0% |
| Male | 70.0% |
| Average age | 42.6 |
| Estimated audience size | 2,213,198 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 17% | |
| 30-39 | 24% | |
| 40-49 | 25% | |
| 50+ | 24% |
Where the Michael Irvin audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Texas | ~300K | 1.83× | |
| 02 | Mississippi | ~30K | 1.72× | |
| 03 | Alabama | ~50K | 1.59× | |
| 04 | Louisiana | ~40K | 1.48× | |
| 05 | Georgia | ~100K | 1.46× | |
| 06 | Florida | ~200K | 1.42× | |
| 07 | South Carolina | ~40K | 1.33× | |
| 08 | Arkansas | ~20K | 1.28× | |
| 09 | Ohio | ~80K | 1.26× | |
| 10 | Maryland | ~50K | 1.25× | |
| 11 | Tennessee | ~50K | 1.23× | |
| 12 | Oklahoma | ~30K | 1.21× | |
| 13 | North Carolina | ~80K | 1.17× | |
| 14 | Virginia | ~60K | 1.16× | |
| 15 | Indiana | ~40K | 1.11× | |
| 16 | Nebraska | ~10K | 1.11× | |
| 17 | Delaware | ~7K | 1.09× | |
| 18 | Kentucky | ~30K | 1.07× | |
| 19 | Pennsylvania | ~80K | 1.06× | |
| 20 | Missouri | ~40K | 1.06× | |
| 21 | Kansas | ~20K | 1.05× | |
| 22 | Washington, District of Columbia | ~7K | 1.05× | |
| 23 | Iowa | ~20K | 1.01× | |
| 24 | West Virginia | ~10K | 0.99× | |
| 25 | New Mexico | ~10K | 0.97× | |
| 26 | Michigan | ~50K | 0.96× | |
| 27 | Illinois | ~70K | 0.92× | |
| 28 | New Jersey | ~50K | 0.92× | |
| 29 | South Dakota | ~5K | 0.92× | |
| 30 | North Dakota | ~4K | 0.91× | |
| 31 | Arizona | ~40K | 0.90× | |
| 32 | Colorado | ~30K | 0.89× | |
| 33 | Montana | ~5K | 0.89× | |
| 34 | Connecticut | ~20K | 0.87× | |
| 35 | Wisconsin | ~30K | 0.85× | |
| 36 | Nevada | ~20K | 0.83× | |
| 37 | Wyoming | ~3K | 0.80× | |
| 38 | Hawaii | ~7K | 0.78× | |
| 39 | Massachusetts | ~30K | 0.76× | |
| 40 | Minnesota | ~20K | 0.76× | |
| 41 | Idaho | ~8K | 0.76× | |
| 42 | Rhode Island | ~5K | 0.76× | |
| 43 | New York | ~90K | 0.75× | |
| 44 | California | ~200K | 0.74× | |
| 45 | Alaska | ~3K | 0.71× | |
| 46 | Oregon | ~20K | 0.70× | |
| 47 | Washington | ~30K | 0.69× | |
| 48 | New Hampshire | ~6K | 0.67× | |
| 49 | Utah | ~10K | 0.65× | |
| 50 | Maine | ~5K | 0.64× |
The strongest cross-interests of the Michael Irvin audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Yvonne Strahovski | Movies & TV | 204.84× | ||
| 02 | Pimm's | Food & Beverages | 161.32× | ||
| 03 | Emmy Rossum | Movies & TV | 93.04× | ||
| 04 | Winona Ryder | Movies & TV | 83.49× | ||
| 05 | Toni Collette | Movies & TV | 75.72× | ||
| 06 | Dumb and Dumber | Movies & TV | 56.33× | ||
| 07 | Tony Romo | Sports | 54.00× | ||
| 08 | Jack Nicholson | Movies & TV | 53.82× | ||
| 09 | Scottie Pippen | Sports | 51.64× | ||
| 10 | Brett Favre | Sports | 51.04× | ||
| 11 | Master P | Music & Radio | 43.63× | ||
| 12 | The Big Lebowski | Movies & TV | 42.61× | ||
| 13 | Michael Strahan | Movies & TV | 41.98× | ||
| 14 | Donnie Darko | Movies & TV | 26.26× | ||
| 15 | Kyrie Irving | Sports | 25.68× | ||
| 16 | Alison Brie | Movies & TV | 24.88× | ||
| 17 | Twin Peaks | Movies & TV | 21.72× | ||
| 18 | Aaron Rodgers | Sports | 19.70× | ||
| 19 | Nicolas Cage | Movies & TV | 18.97× | ||
| 20 | StubHub | Travel & Leisure | 13.44× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.65× | |
| Patriotism | CONSERVATISM | 1.49× | |
| Spirituality | BALANCE | 1.44× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.64× | |
| Design Affinity | PREMIUM | 0.66× | |
| DIY Mentality | THRILL | 0.67× |
Michael Irvin has an estimated audience of 2,213,198 people in United States, concentrated in Texas and Florida.
30.0% of Michael Irvin fans are female, 70.0% are male, with an average age of 42.6 years.
Michael Irvin fans show strongest brand affinity for Winona Ryder (83.49×), Yvonne Strahovski (204.84×), and Emmy Rossum (93.04×) over the country average.
Michael Irvin fans in United States are most concentrated in Texas (reach ~300K), Florida (reach ~200K), and California (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Michael Irvin itself, the audience over-indexes on Yvonne Strahovski (204.84×), Emmy Rossum (93.04×), Jack Nicholson (53.82×), and Toni Collette (75.72×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Michael Irvin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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