Rascasse Audience Intelligence

Mojo (magazine) Audience in United States

A data profile of the people who buy, follow and care about Mojo (magazine) in United States — modelled from more than twelve digital signal sources. Mojo (magazine) has an estimated audience of 1,635,503 people in United States.

#517among Website / Newspaper / Magazine in United States#195in Internet & Social Media

The average Mojo (magazine) fan in United States is 42.9 years old, balanced, and lives primarily in New York.

The audience is concentrated in New York, Florida, California.

Top brand affinities include Aphex Twin, Seth Green, Mick Jagger, with strongest over-indexing on Aphex Twin (49.61× the country average).

Demographically, the Mojo (magazine) audience skews balanced with an average age of 42.9, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mojo (magazine) fan in United States is balanced, around 42.9 years old, with strong Patriotism tendencies and a notable affinity for Aphex Twin.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mojo (magazine) profile in United States.

Audience size
1.6M
in United States
Gender
48.0%♀
52.0% male
Age
42.9
average years
Country rank
#16628
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Mojo (magazine)

48.0% are female, 52.0% are male, average age 42.9.

Fig. 02

Gender split

48.0%
Female
52.0%
Male
Demographic split for Mojo (magazine) audience in United States
MetricValue
Female48.0%
Male52.0%
Average age42.9
Estimated audience size1,635,503
Fig. 03

Age distribution

Ø 42.9
average years
Age distribution of the Mojo (magazine) audience in United States
Age bracketShare%
16-1914%
20-2914%
30-3918%
40-4925%
50+29%
Fig. 04

Worldwide distribution

24.6%

of the worldwide Mojo (magazine) audience comes from United States.

Worldwide audience distribution share by country for Mojo (magazine)
CountryShare
United States24.6%
United Kingdom12.2%
Netherlands4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mojo (magazine) audience in United States is strongest.

Fig. 05

Top regions by affinity

Mojo (magazine) fans by region: top regions in United States
#RegionReachAffinity×
01New York~200K2.63×
02Arkansas~30K2.18×
03Florida~200K1.96×
04Tennessee~60K1.95×
05Vermont~5K1.89×
06Wisconsin~40K1.82×
07Idaho~10K1.71×
08Michigan~60K1.54×
09Louisiana~30K1.49×
10New Hampshire~9K1.43×
11Ohio~60K1.29×
12Alabama~30K1.15×
13Pennsylvania~60K1.10×
14Connecticut~20K1.10×
15Utah~20K1.06×
16Maryland~30K1.02×
17Missouri~30K1.00×
18Maine~5K0.91×
19North Carolina~40K0.90×
20Montana~4K0.86×
21Colorado~20K0.85×
22California~100K0.83×
23Texas~100K0.83×
24Illinois~40K0.83×
25Hawaii~6K0.83×
26South Dakota~3K0.82×
27New Jersey~30K0.81×
28Arizona~30K0.81×
29Washington, District of Columbia~4K0.80×
30Georgia~40K0.79×
31Massachusetts~30K0.79×
32Oregon~10K0.78×
33Oklahoma~10K0.78×
34North Dakota~3K0.78×
35Indiana~20K0.77×
36Delaware~3K0.77×
37Minnesota~20K0.76×
38Mississippi~10K0.76×
39Kansas~10K0.76×
40Virginia~30K0.75×
41Rhode Island~4K0.74×
42Alaska~2K0.73×
43South Carolina~20K0.71×
44Kentucky~10K0.69×
45Iowa~9K0.69×
46Washington~20K0.66×
47Nebraska~5K0.66×
48West Virginia~5K0.63×
49Nevada~10K0.61×
50New Mexico~5K0.56×
Fig. 06

Affinity by region

Affinity by region — Mojo (magazine), United States
0.56×1.00×2.63×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mojo (magazine) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mojo (magazine) audience
#·InterestCategoryAffinity×
01Aphex TwinMusic & Radio49.61×
02Brian EnoMusic & Radio37.55×
03RamonesMusic & Radio22.46×
04Talking HeadsMusic & Radio20.80×
05Seth GreenMovies & TV20.00×
06Bram Stoker's DraculaMovies & TV19.28×
07Thom YorkeMusic & Radio17.78×
08RammsteinMusic & Radio16.71×
09Jim MorrisonMusic & Radio15.11×
10Mick JaggerMusic & Radio14.28×
11Prefabricated buildingHome & Garden13.41×
12Janis JoplinMusic & Radio13.00×
13The DoorsMusic & Radio12.08×
14RadioheadMusic & Radio10.88×
15DiscogsMusic & Radio10.21×
16Black SabbathMusic & Radio9.82×
17Brookes BrothersMusic & Radio8.97×
18Thrash metalMusic & Radio7.36×
19Progressive rockMusic & Radio3.97×
20Planet FitnessSports2.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mojo (magazine) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Mojo (magazine) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.71×
IndividualismJOY1.57×
Career OrientationPOWER1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Mojo (magazine) audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.74×
ExtroversionTHRILL0.75×
Luxury OrientationPREMIUM0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Mojo (magazine) have in United States?

Mojo (magazine) has an estimated audience of 1,635,503 people in United States, concentrated in New York and Florida.

02

What is the gender split and age of Mojo (magazine) fans?

48.0% of Mojo (magazine) fans are female, 52.0% are male, with an average age of 42.9 years.

03

Which brands do Mojo (magazine) fans like most?

Mojo (magazine) fans show strongest brand affinity for Aphex Twin (49.61×), Seth Green (20×), and Mick Jagger (14.28×) over the country average.

04

Where do Mojo (magazine) fans live in United States?

Mojo (magazine) fans in United States are most concentrated in New York (reach ~200K), Florida (reach ~200K), and California (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Mojo (magazine) fans also like?

Beyond Mojo (magazine) itself, the audience over-indexes on Seth Green (20×), Mick Jagger (14.28×), Brian Eno (37.55×), and Jim Morrison (15.11×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Mojo (magazine) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Mojo (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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