Rascasse Audience Intelligence

Monsters University Audience in United States

A data profile of the people who buy, follow and care about Monsters University in United States — modelled from more than twelve digital signal sources. Monsters University has an estimated audience of 735,431 people in United States.

The average Monsters University fan in United States is 35.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Cloudy with a Chance of Meatballs (film), Alan Tudyk, Brave (2012 film), with strongest over-indexing on Cloudy with a Chance of Meatballs (film) (108.11× the country average).

Demographically, the Monsters University audience skews balanced with an average age of 35.6, and over-indexes on personality traits such as Family Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Monsters University fan in United States is balanced, around 35.6 years old, with strong Family Orientation tendencies and a notable affinity for Cloudy with a Chance of Meatballs (film).

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Monsters University profile in United States.

Audience size
735K
in United States
Gender
53.4%
46.6% male
Age
35.6
average years
Country rank
#29004
POI in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Monsters University fans

53.4% are female, 46.6% are male, average age 35.6.

Fig. 02

Gender split

53.4%
Female
46.6%
Male
Demographic split for Monsters University audience in United States
MetricValue
Female53.4%
Male46.6%
Average age35.6
Estimated audience size735,431
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the Monsters University audience in United States
Age bracketShare%
16-1929%
20-2921%
30-3919%
40-4916%
50+15%
Fig. 04

Worldwide distribution

35.4%

of the worldwide Monsters University audience comes from United States.

Worldwide audience distribution share by country for Monsters University
CountryShare
United States35.4%
Japan10.1%
Germany6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Monsters University audience in United States is strongest.

Fig. 05

Top regions by affinity

Monsters University fans by region: top regions in United States
#RegionReachAffinity×
01Utah~10K1.55×
02California~100K1.33×
03New Mexico~5K1.28×
04Arizona~20K1.25×
05Idaho~5K1.25×
06North Dakota~2K1.24×
07Texas~80K1.23×
08Iowa~7K1.14×
09Oklahoma~9K1.12×
10Indiana~10K1.10×
11Nebraska~4K1.09×
12Nevada~8K1.06×
13South Dakota~2K1.05×
14Illinois~30K1.04×
15Arkansas~6K1.04×
16Kansas~6K1.03×
17Pennsylvania~30K1.02×
18Ohio~20K1.02×
19Michigan~20K1.02×
20Missouri~10K1.01×
21Colorado~10K1.01×
22Kentucky~9K1.01×
23Hawaii~3K1.01×
24Delaware~2K0.99×
25West Virginia~3K0.98×
26Connecticut~7K0.97×
27Washington~10K0.96×
28Wisconsin~10K0.95×
29Minnesota~10K0.95×
30Oregon~8K0.94×
31Rhode Island~2K0.94×
32Tennessee~10K0.93×
33Alabama~10K0.93×
34Florida~50K0.92×
35New York~40K0.92×
36New Jersey~20K0.92×
37Massachusetts~10K0.92×
38New Hampshire~3K0.92×
39Montana~2K0.91×
40Louisiana~9K0.90×
41Mississippi~5K0.89×
42Maine~2K0.89×
43North Carolina~20K0.87×
44Virginia~20K0.87×
45Alaska~1K0.86×
46South Carolina~9K0.85×
47Georgia~20K0.84×
48Vermont~1K0.82×
49Maryland~10K0.81×
50Washington, District of Columbia~2K0.80×
Fig. 06

Affinity by region

Affinity by region — Monsters University, United States
0.80×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Monsters University audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Monsters University audience
#·InterestCategoryAffinity×
01A Goofy MovieMovies & TV152.60×
02Cloudy with a Chance of Meatballs (film)Movies & TV108.11×
03Lego Toy StoryKids & Family102.99×
04Star Wars: DroidsMovies & TV92.53×
05Cloudy with a Chance of Meatballs 2Movies & TV89.79×
06Bolt (2008 film)Movies & TV88.11×
07Alan TudykMovies & TV81.45×
08Shark TaleMovies & TV67.04×
09A Bug's LifeMovies & TV64.09×
10Big Hero 6 (film)Movies & TV56.63×
11toy storyMovies & TV53.93×
12Brave (2012 film)Movies & TV52.88×
13WALL-EMovies & TV51.37×
14Ratatouille (film)Movies & TV50.31×
15Agents of S.H.I.E.L.D.Movies & TV50.19×
16MonstersMovies & TV47.04×
17Boss BabyMovies & TV37.59×
18Toy Story (franchise)Movies & TV34.04×
19Dennis QuaidMovies & TV32.90×
20Inside Out (2015 film)Movies & TV30.40×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Monsters University audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Monsters University audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.25×
SpiritualityBALANCE1.24×
Convenience OrientationPREMIUM1.19×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Monsters University audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.92×
Design AffinityPREMIUM0.93×
Healthy LifestyleBALANCE0.95×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Monsters University have in United States?

Monsters University has an estimated audience of 735,431 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Monsters University fans?

53.4% of Monsters University fans are female, 46.6% are male, with an average age of 35.6 years.

03

Which brands do Monsters University fans like most?

Monsters University fans show strongest brand affinity for Cloudy with a Chance of Meatballs (film) (108.11×), Alan Tudyk (81.45×), and Brave (2012 film) (52.88×) over the country average.

04

Where do Monsters University fans live in United States?

Monsters University fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Monsters University fans also like?

Beyond Monsters University itself, the audience over-indexes on Alan Tudyk (81.45×), Brave (2012 film) (52.88×), Monsters (47.04×), and toy story (53.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Monsters University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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