A Bug's Life Audience in United States

A Bug's Life logo

A Bug's Life has an estimated audience of 1,313,478 people in United States. 47.7% are female, 52.3% are male, average age 37.2. Top brand affinities: Goop, Grinch, Wok, Vocal harmony, Keirin.

Top brand affinities include Goop, Grinch, Wok, with strongest over-indexing on Goop (14.76× the country average). Demographically, the A Bug's Life audience skews balanced with an average age of 37.2, and over-indexes on personality traits such as Pet Ownership, Indulgence.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Demographics of A Bug's Life fans

Demographic split for A Bug's Life audience in United States
MetricValue
Female47.7%
Male52.3%
Average age37.2
Estimated audience size1,313,478

Audience persona

The typical A Bug's Life fan in United States is balanced, around 37.2 years old, with strong Pet Ownership tendencies and a notable affinity for Goop.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for A Bug's Life audience
BrandAffinityCategory
Goop14.76×Internet & Social Media
Grinch10.95×Movies & TV
Wok17×Food & Beverages
Vocal harmony10.7×Music & Radio
Keirin49.17×Sports
Hongik University26.63×Business & Career
Dog breed2.38×Pets & Animals
headspace18.46×Health
Grace Slick16.93×Music & Radio
Combat sport3.07×Sports
Hibachi14.1×Food & Beverages
Governor of Michigan13.16×Politics & Society
Google Home10.8×Technology & Electronics
Gran Torino10.34×Movies & TV
Fairy godmother10.8×Literature
Historic site6.08×Arts & Culture
UK hardcore49.57×Music & Radio
Monogram5.21×Home & Garden
Guitarist (magazine)14.95×Music & Radio
Elsword20×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by A Bug's Life audience
TraitClusterScore
Pet OwnershipJOY1.76
IndulgenceJOY1.7
ExtroversionTHRILL1.34
Convenience OrientationPREMIUM1.31
Urban LifestyleOPEN1.28
Social Media UsageJOY1.27

Worldwide distribution

Worldwide audience distribution share by country for A Bug's Life
CountryShare
United States49.1%
United Kingdom7.4%
Canada3.6%

See A Bug's Life audiences in other countries

More Animation audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for A Bug's Life. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.