A Bug's Life Audience in United States
A Bug's Life has an estimated audience of 1,313,478 people in United States. 47.7% are female, 52.3% are male, average age 37.2. Top brand affinities: Vincent Cassel, Monsters, Zootopia, Google Maps, Ice Age (franchise).
Top brand affinities include Vincent Cassel, Monsters, Zootopia, with strongest over-indexing on Vincent Cassel (141.78× the country average). Demographically, the A Bug's Life audience skews balanced with an average age of 37.2, and over-indexes on personality traits such as Pet Ownership, Indulgence.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation
Demographics of A Bug's Life fans
| Metric | Value |
|---|---|
| Female | 47.7% |
| Male | 52.3% |
| Average age | 37.2 |
| Estimated audience size | 1,313,478 |
Audience persona
The typical A Bug's Life fan in United States is balanced, around 37.2 years old, with strong Pet Ownership tendencies and a notable affinity for Vincent Cassel.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Vincent Cassel | 141.78× | Movies & TV |
| Monsters | 48.44× | Movies & TV |
| Zootopia | 39.41× | Movies & TV |
| Google Maps | 12.1× | Internet & Social Media |
| Ice Age (franchise) | 65.08× | Movies & TV |
| Capital One | 11.65× | Business & Career |
| Dumbo | 50.71× | Movies & TV |
| Meet the Robinsons | 49.17× | Movies & TV |
| Megamind | 39.7× | Movies & TV |
| Diane Keaton | 15.7× | Movies & TV |
| Beetlejuice | 11.81× | Movies & TV |
| Ratatouille (film) | 31.65× | Movies & TV |
| Indeed.com | 8.75× | Business & Career |
| Bruce Willis | 14.03× | Movies & TV |
| Shrek | 22.5× | Movies & TV |
| Billy Bob Thornton | 15.99× | Movies & TV |
| Khan Academy | 14.88× | Business & Career |
| Kung Fu Panda | 38.18× | Movies & TV |
| Aaron Rodgers | 11.29× | Sports |
| AccuWeather | 11.15× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.76 |
| Indulgence | JOY | 1.7 |
| Extroversion | THRILL | 1.34 |
| Convenience Orientation | PREMIUM | 1.31 |
| Urban Lifestyle | OPEN | 1.28 |
| Social Media Usage | JOY | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 49.1% |
| United Kingdom | 7.4% |
| Canada | 3.6% |
See A Bug's Life audiences in other countries
More Animation audiences in United States
- Cars (film) (30,584,055)
- Pokémon (28,457,782)
- Spider-Man (15,419,881)
- South Park (10,503,818)
- Frozen (2013 film) (9,744,666)
How to read this data
Audience size is the estimated number of people in United States who actively search for A Bug's Life. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.