Montería Audience in United States
Montería has an estimated audience of 533,981 people in United States. 18.2% are female, 81.8% are male, average age 40.1. Top regions: Florida, California, Texas. Top brand affinities: Minnesota, Panama, Home construction, Penn & Teller, Sears.
The average Montería fan in United States is 40.1 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Minnesota, Panama, Home construction, with strongest over-indexing on Minnesota (7.84× the country average). Demographically, the Montería audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Extroversion, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 49 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Montería fans
| Metric | Value |
|---|---|
| Female | 18.2% |
| Male | 81.8% |
| Average age | 40.1 |
| Estimated audience size | 533,981 |
Audience persona
The typical Montería fan in United States is more male, around 40.1 years old, with strong Extroversion tendencies and a notable affinity for Minnesota.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 58,717 | 1.62× |
| California | 33,157 | 0.56× |
| Texas | 29,042 | 0.63× |
| New York | 26,485 | 0.89× |
| New Jersey | 12,475 | 0.92× |
| Virginia | 11,259 | 0.87× |
| Georgia | 8,581 | 0.52× |
| Illinois | 8,440 | 0.47× |
| Pennsylvania | 6,272 | 0.35× |
| Massachusetts | 5,533 | 0.53× |
| North Carolina | 5,191 | 0.32× |
| Washington | 4,910 | 0.46× |
| Mississippi | 4,879 | 1.11× |
| Kentucky | 4,520 | 0.68× |
| Maryland | 4,429 | 0.48× |
| Arizona | 4,382 | 0.4× |
| Louisiana | 4,338 | 0.63× |
| Arkansas | 4,335 | 0.99× |
| Oklahoma | 4,239 | 0.71× |
| Alabama | 4,038 | 0.54× |
| West Virginia | 4,028 | 1.62× |
| Alaska | 4,020 | 3.52× |
| Tennessee | 3,847 | 0.36× |
| South Carolina | 3,820 | 0.48× |
| Connecticut | 3,786 | 0.71× |
| Ohio | 3,734 | 0.23× |
| Indiana | 3,722 | 0.38× |
| Kansas | 3,721 | 0.88× |
| Idaho | 3,720 | 1.39× |
| Michigan | 3,717 | 0.27× |
| Colorado | 3,672 | 0.44× |
| Missouri | 3,604 | 0.42× |
| Hawaii | 3,553 | 1.55× |
| Iowa | 3,532 | 0.8× |
| Montana | 3,504 | 2.37× |
| Utah | 3,426 | 0.72× |
| Wisconsin | 3,413 | 0.42× |
| North Dakota | 3,368 | 3.07× |
| New Hampshire | 3,319 | 1.58× |
| Nebraska | 3,250 | 1.21× |
| New Mexico | 3,233 | 1.21× |
| Nevada | 3,223 | 0.62× |
| Rhode Island | 3,205 | 1.89× |
| Maine | 3,203 | 1.67× |
| Oregon | 3,182 | 0.52× |
| Vermont | 3,152 | 3.36× |
| Minnesota | 3,049 | 0.4× |
| Delaware | 2,870 | 1.95× |
| Washington, District of Columbia | 2,072 | 1.29× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Minnesota | 7.84× | Travel & Leisure |
| Panama | 4.04× | Travel & Leisure |
| Home construction | 1.54× | Home & Garden |
| Penn & Teller | 7.15× | Movies & TV |
| Sears | 2.74× | Shopping |
| Isabela (province) | 8.22× | |
| Lebanese cuisine | 3.49× | Food & Beverages |
| Ixtapaluca | 7.66× | Travel & Leisure |
| JTV (Indonesia) | 2.27× | |
| The Boomtown Rats | 22.19× | Music & Radio |
| Warning sign | 4.29× | Cars & Mobility |
| bumGenius | 12.97× | Kids & Family |
| Bus Driver (video game) | 5.04× | Games |
| Mad About You | 3.39× | Movies & TV |
| Italian Market, Philadelphia | 3.69× | |
| LaMarcus Aldridge | 5.4× | Sports |
| REO Speedwagon | 1.76× | Music & Radio |
| Ext JS | 6.65× | Technology & Electronics |
| St Matthew Passion | 9.16× | |
| Biblical inspiration | 1.74× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.25 |
| Need for Security | CONSERVATISM | 1.25 |
| Urban Lifestyle | OPEN | 1 |
| Travelling | THRILL | 0.98 |
| Spirituality | BALANCE | 0.95 |
| Tradition | CONSERVATISM | 0.89 |
Worldwide distribution
| Country | Share |
|---|---|
| Colombia | 58.4% |
| United States | 16.4% |
| Mexico | 10.5% |
See Montería audiences in other countries
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
Frequently asked questions
How many fans does Montería have in United States?
Montería has an estimated audience of 533,981 people in United States, concentrated in Florida and California.
What is the gender split and age of Montería fans?
18.2% of Montería fans are female, 81.8% are male, with an average age of 40.1 years.
Which brands do Montería fans like most?
Montería fans show strongest brand affinity for Minnesota (7.84×), Panama (4.04×), and Home construction (1.54×) over the country average.
Where do Montería fans live in United States?
Montería fans in United States are most concentrated in Florida (reach 58,717), California (reach 33,157), and Texas (reach 29,042). These three regions account for the largest share of the active audience.
What other brands do Montería fans also like?
Beyond Montería itself, the audience over-indexes on Panama (4.04×), Home construction (1.54×), Penn & Teller (7.15×), and Sears (2.74×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Montería. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.