Rascasse Audience Intelligence

Mr. Wonderful Audience in United States

A data profile of the people who buy, follow and care about Mr. Wonderful in United States — modelled from more than twelve digital signal sources. Mr. Wonderful has an estimated audience of 358,246 people in United States.

The average Mr. Wonderful fan in United States is 30.7 years old, more female, and lives primarily in Ohio.

The audience is concentrated in Ohio, California, Texas.

Top brand affinities include Sausage Party, Tesla Powerwall, Sharon Stone, with strongest over-indexing on Sausage Party (70.65× the country average).

Demographically, the Mr. Wonderful audience skews more female with an average age of 30.7, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mr. Wonderful fan in United States is more female, around 30.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Sausage Party.

Category: Music & Radio · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mr. Wonderful profile in United States.

Audience size
358K
in United States
Gender
61.2%
38.8% male
Age
30.7
average years
Country rank
#44081
Person in United States
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mr. Wonderful fans

61.2% are female, 38.8% are male, average age 30.7.

Fig. 02

Gender split

61.2%
Female
38.8%
Male
Demographic split for Mr. Wonderful audience in United States
MetricValue
Female61.2%
Male38.8%
Average age30.7
Estimated audience size358,246
Fig. 03

Age distribution

Ø 30.7
average years
Age distribution of the Mr. Wonderful audience in United States
Age bracketShare%
16-1947%
20-2918%
30-3914%
40-4913%
50+8%
Fig. 04

Worldwide distribution

26.7%

of the worldwide Mr. Wonderful audience comes from United States.

Worldwide audience distribution share by country for Mr. Wonderful
CountryShare
Spain38.0%
United States26.7%
Portugal8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mr. Wonderful audience in United States is strongest.

Fig. 05

Top regions by affinity

Mr. Wonderful fans by region: top regions in United States
#RegionReachAffinity×
01Ohio~60K5.70×
02Massachusetts~9K1.33×
03Utah~4K1.31×
04New York~20K1.28×
05New Jersey~10K1.19×
06Connecticut~4K1.18×
07Washington, District of Columbia~1K1.18×
08California~40K1.09×
09Illinois~10K1.07×
10Florida~20K1.06×
11Rhode Island~1K1.04×
12New Hampshire~1K1.02×
13Pennsylvania~10K0.98×
14Washington~7K0.98×
15Vermont<1K0.98×
16Arizona~7K0.96×
17Minnesota~5K0.96×
18Oregon~4K0.96×
19North Dakota<1K0.96×
20Michigan~9K0.95×
21Maine~1K0.95×
22Nevada~3K0.94×
23Delaware<1K0.94×
24Virginia~8K0.93×
25Colorado~5K0.93×
26Idaho~2K0.93×
27Montana<1K0.92×
28Kansas~2K0.90×
29Alaska<1K0.90×
30Texas~30K0.89×
31Wisconsin~5K0.89×
32Nebraska~2K0.89×
33South Dakota<1K0.89×
34North Carolina~9K0.88×
35Indiana~5K0.88×
36Missouri~5K0.88×
37Tennessee~6K0.87×
38Iowa~2K0.87×
39Hawaii~1K0.87×
40Maryland~5K0.86×
41West Virginia~1K0.86×
42Georgia~9K0.85×
43Oklahoma~3K0.85×
44South Carolina~4K0.84×
45Kentucky~4K0.83×
46Arkansas~2K0.82×
47New Mexico~1K0.82×
48Louisiana~4K0.81×
49Alabama~4K0.77×
50Mississippi~2K0.76×
Fig. 06

Affinity by region

Affinity by region — Mr. Wonderful, United States
0.76×1.00×5.70×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mr. Wonderful audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mr. Wonderful audience
#·InterestCategoryAffinity×
01Pimm'sFood & Beverages113.02×
02Sausage PartyMovies & TV70.65×
03Tesla PowerwallHome & Garden64.59×
04Sharon StoneMovies & TV37.88×
05SmartglassesTechnology & Electronics35.31×
06Shoe storeFashion & Accessoires32.88×
07Elizabeth BanksMovies & TV20.00×
08Austin Powers (film series)Movies & TV20.00×
09Jason SegelMovies & TV20.00×
10Winona RyderMovies & TV15.96×
11John MalkovichMovies & TV15.28×
12International educationBusiness & Career14.76×
13Dumb and DumberMovies & TV11.65×
14Graphic novelLiterature9.01×
15Jack NicholsonMovies & TV8.35×
16Kyle BuschSports5.22×
17Sustainable energyHome & Garden4.29×
18Gift cardShopping3.99×
19Solar energyHome & Garden3.56×
20Planet FitnessSports2.83×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mr. Wonderful audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Mr. Wonderful audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.89×
PatriotismCONSERVATISM1.74×
Price SensitivityPREMIUM1.57×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Mr. Wonderful audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.71×
Sports ActivityPOWER0.88×
Healthy LifestyleBALANCE0.93×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Mr. Wonderful have in United States?

Mr. Wonderful has an estimated audience of 358,246 people in United States, concentrated in Ohio and California.

02

What is the gender split and age of Mr. Wonderful fans?

61.2% of Mr. Wonderful fans are female, 38.8% are male, with an average age of 30.7 years.

03

Which brands do Mr. Wonderful fans like most?

Mr. Wonderful fans show strongest brand affinity for Sausage Party (70.65×), Tesla Powerwall (64.59×), and Sharon Stone (37.88×) over the country average.

04

Where do Mr. Wonderful fans live in United States?

Mr. Wonderful fans in United States are most concentrated in Ohio (reach ~60K), California (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Mr. Wonderful fans also like?

Beyond Mr. Wonderful itself, the audience over-indexes on Tesla Powerwall (64.59×), Sharon Stone (37.88×), Winona Ryder (15.96×), and Pimm's (113.02×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mr. Wonderful. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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