NCR Corporation Audience in United States
NCR Corporation has an estimated audience of 395,076 people in United States. 57.0% are female, 43.0% are male, average age 39.9. Top brand affinities: Steampunk, Hamden, Connecticut, headspace, Goop, Pro-Ject.
Top brand affinities include Steampunk, Hamden, Connecticut, headspace, with strongest over-indexing on Steampunk (12× the country average). Demographically, the NCR Corporation audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.
Category: Business & Career · Type: Brand
Demographics of NCR Corporation fans
| Metric | Value |
|---|---|
| Female | 57.0% |
| Male | 43.0% |
| Average age | 39.9 |
| Estimated audience size | 395,076 |
Audience persona
The typical NCR Corporation fan in United States is more female, around 39.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Steampunk.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Steampunk | 12× | Fashion & Accessoires |
| Hamden, Connecticut | 37.5× | Travel & Leisure |
| headspace | 16.29× | Health |
| Goop | 8.52× | Internet & Social Media |
| Pro-Ject | 6.39× | Music & Radio |
| Governor of Michigan | 10.69× | Politics & Society |
| Urban Outfitters | 2.63× | Shopping |
| CAC 40 | 5.46× | Business & Career |
| Grace Slick | 8.58× | Music & Radio |
| Cherish (group) | 10.25× | Music & Radio |
| Vocal harmony | 4.21× | Music & Radio |
| Morphine (band) | 7.44× | Music & Radio |
| Fairy godmother | 6.83× | Literature |
| Wok | 5.83× | Food & Beverages |
| Product design | 1.74× | Business & Career |
| Elsword | 13.24× | Games |
| Hardik Pandya | 11.97× | Sports |
| Historic site | 3.35× | Arts & Culture |
| Nebraska Cornhuskers football | 2.79× | Sports |
| Kajukenbo | 41.77× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.42 |
| Risk Appetite | THRILL | 2.21 |
| Need for Security | CONSERVATISM | 2.03 |
| Career Orientation | POWER | 1.71 |
| Quality Awareness | PREMIUM | 1.64 |
| Patriotism | CONSERVATISM | 1.53 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 28.5% |
| United States | 26.7% |
| Japan | 9.5% |
See NCR Corporation audiences in other countries
More Business & Career audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
How to read this data
Audience size is the estimated number of people in United States who actively search for NCR Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.