Nebraska Football Audience in United States

Nebraska Football logo

Nebraska Football has an estimated audience of 5,617,434 people in United States. 47.5% are female, 52.5% are male, average age 39.1. Top regions: Nebraska, Iowa, Texas. Top brand affinities: Ulysses S. Grant, Product design, Sinaloa, Sailor, Minnesota.

The average Nebraska Football fan in United States is 39.1 years old, balanced, and lives primarily in Nebraska. The audience is concentrated in Nebraska, Iowa, Texas. Top brand affinities include Ulysses S. Grant, Product design, Sinaloa, with strongest over-indexing on Ulysses S. Grant (20.52× the country average). Demographically, the Nebraska Football audience skews balanced with an average age of 39.1, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: American football

Demographics of Nebraska Football fans

Demographic split for Nebraska Football audience in United States
MetricValue
Female47.5%
Male52.5%
Average age39.1
Estimated audience size5,617,434

Audience persona

The typical Nebraska Football fan in United States is balanced, around 39.1 years old, with strong Risk Appetite tendencies and a notable affinity for Ulysses S. Grant.

Top regions in United States

Top regions ranked by reach for Nebraska Football in United States
RegionReachAffinity
Nebraska705,45425.04×
Iowa179,7573.88×
Texas140,4090.29×
Colorado108,4801.23×
California93,7890.15×
Kansas86,4291.95×
Florida81,8270.22×
Missouri78,9300.87×
Illinois61,4700.33×
Arizona57,8270.5×
Ohio56,6700.33×
South Dakota50,4383.88×
Georgia48,7650.28×
Minnesota42,8200.53×
Michigan42,3280.29×
North Carolina40,7240.24×
Tennessee37,0150.33×
Pennsylvania37,0010.2×
Oklahoma36,7180.59×
Indiana36,6720.36×
New York36,0090.11×
Virginia32,4840.24×
Alabama28,8060.37×
Wisconsin27,5340.33×
South Carolina24,7330.29×
Washington22,2810.2×
New Jersey21,7990.15×
Nevada17,6150.32×
Louisiana17,1120.24×
Kentucky17,0670.24×
Maryland16,5630.17×
Arkansas16,5580.36×
Oregon15,7380.24×
Mississippi15,1820.33×
Wyoming15,1321.82×
Utah14,7680.29×
Massachusetts14,3460.13×
Idaho11,5370.41×
Montana9,9500.64×
Connecticut8,6470.15×
New Mexico8,3630.3×
North Dakota7,3320.64×
Hawaii5,2890.22×
West Virginia5,1410.2×
Washington, District of Columbia3,3220.2×
Maine3,1100.15×
Alaska3,0500.25×
New Hampshire2,6880.12×
Delaware2,4600.16×
Rhode Island2,0530.11×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nebraska Football audience
BrandAffinityCategory
Ulysses S. Grant20.52×Politics & Society
Product design2.41×Business & Career
Sinaloa4.49×Travel & Leisure
Sailor5.13×Travel & Leisure
Minnesota1.55×Travel & Leisure
Elsword13.72×Games
Pro-Ject3.24×Music & Radio
Rajasthan12.14×Travel & Leisure
Goop3.73×Internet & Social Media
Fairy godmother4.89×Literature
Justice1.88×Politics & Society
Governor of Michigan4.65×Politics & Society
Historic site2.21×Arts & Culture
Monogram1.93×Home & Garden
Hipster4.79×Politics & Society
Wok3.21×Food & Beverages
headspace4.45×Health
Vocal harmony2.13×Music & Radio
Home staging2.43×Home & Garden
Grace Slick3.97×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nebraska Football audience
TraitClusterScore
Risk AppetiteTHRILL1.21
PatriotismCONSERVATISM1.19
Family OrientationCONSERVATISM1.18
Luxury OrientationPREMIUM1.16
ExtroversionTHRILL1.11
Community OrientationOPEN1.09

Worldwide distribution

Worldwide audience distribution share by country for Nebraska Football
CountryShare
United States95.0%
Canada1.1%
China0.6%

See Nebraska Football audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Nebraska Football have in United States?

Nebraska Football has an estimated audience of 5,617,434 people in United States, concentrated in Nebraska and Iowa.

What is the gender split and age of Nebraska Football fans?

47.5% of Nebraska Football fans are female, 52.5% are male, with an average age of 39.1 years.

Which brands do Nebraska Football fans like most?

Nebraska Football fans show strongest brand affinity for Ulysses S. Grant (20.52×), Product design (2.41×), and Sinaloa (4.49×) over the country average.

Where do Nebraska Football fans live in United States?

Nebraska Football fans in United States are most concentrated in Nebraska (reach 705,454), Iowa (reach 179,757), and Texas (reach 140,409). These three regions account for the largest share of the active audience.

What other brands do Nebraska Football fans also like?

Beyond Nebraska Football itself, the audience over-indexes on Product design (2.41×), Sinaloa (4.49×), Sailor (5.13×), and Minnesota (1.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nebraska Football. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.