Nerve (2016 film) Audience in United States

Nerve (2016 film) logo

Nerve (2016 film) has an estimated audience of 856,871 people in United States. 67.0% are female, 33.0% are male, average age 39.6. Top regions: California, Texas, Florida. Top brand affinities: Scrubs (TV series), Google News, Zootopia, Atari, Scooby-Doo.

The average Nerve (2016 film) fan in United States is 39.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Scrubs (TV series), Google News, Zootopia, with strongest over-indexing on Scrubs (TV series) (78.79× the country average). Demographically, the Nerve (2016 film) audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Thriller

Demographics of Nerve (2016 film) fans

Demographic split for Nerve (2016 film) audience in United States
MetricValue
Female67.0%
Male33.0%
Average age39.6
Estimated audience size856,871

Audience persona

The typical Nerve (2016 film) fan in United States is more female, around 39.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Scrubs (TV series).

Top regions in United States

Top regions ranked by reach for Nerve (2016 film) in United States
RegionReachAffinity
California103,2221.1×
Texas88,7411.2×
Florida55,5040.96×
New York45,5390.95×
Illinois28,1130.98×
Pennsylvania27,5150.95×
Ohio25,8290.98×
Georgia25,2680.96×
North Carolina23,6600.92×
Michigan22,6861.01×
Arizona22,2181.27×
New Jersey19,1170.88×
Virginia17,9160.86×
Washington17,235
Indiana16,5431.06×
Tennessee16,3270.95×
Massachusetts15,0660.89×
Missouri14,7301.07×
Colorado14,6051.08×
Wisconsin13,0711.01×
Minnesota12,4291.01×
South Carolina12,2480.95×
Alabama11,6270.97×
Maryland11,6020.79×
Oklahoma11,0711.16×
Louisiana10,9370.99×
Utah10,9281.42×
Kentucky10,729
Oregon10,0681.03×
Nevada8,5441.03×
Iowa7,8751.12×
Connecticut7,4870.87×
Kansas7,4831.11×
Arkansas7,2481.03×
Mississippi6,8920.98×
New Mexico5,0511.18×
Idaho5,0161.17×
Nebraska4,6711.09×
West Virginia3,6120.91×
Hawaii3,3480.91×
New Hampshire2,7940.83×
Delaware2,7231.15×
Rhode Island2,4630.9×
Montana2,4481.03×
Maine2,3800.78×
South Dakota2,0761.05×
Washington, District of Columbia1,8800.73×
North Dakota1,8791.07×
Alaska1,832
Wyoming1,2100.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nerve (2016 film) audience
BrandAffinityCategory
Scrubs (TV series)78.79×Movies & TV
Google News11.15×News
Zootopia17.92×Movies & TV
Atari48.11×Games
Scooby-Doo6.98×Movies & TV
Superman2.9×Movies & TV
Planet Fitness3.86×Sports
Harry Potter2.73×Movies & TV
Taylor Swift3.41×Music & Radio
Bass guitar3.74×Music & Radio
Monsters10.77×Movies & TV
Diaper bag4.83×Kids & Family
The Salvation Army14.75×Politics & Society
Meet the Robinsons12.51×Movies & TV
Capital One2.61×Business & Career
Pizza Hut2.69×Food & Beverages
Selena Gomez5.07×Movies & TV
CarGurus3.35×Cars & Mobility
Kia Sportage11.68×Cars & Mobility
Indeed.com2.21×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nerve (2016 film) audience
TraitClusterScore
Early Adopter MentalityPOWER1.63
LGBTQ+ IdentityOPEN1.54
TraditionCONSERVATISM1.4
Social Media UsageJOY1.25
SustainabilityBALANCE1.18
Convenience OrientationPREMIUM1.15

Worldwide distribution

Worldwide audience distribution share by country for Nerve (2016 film)
CountryShare
United States33.1%
India5.4%
Brazil5.1%

See Nerve (2016 film) audiences in other countries

More Thriller audiences in United States

Frequently asked questions

How many fans does Nerve (2016 film) have in United States?

Nerve (2016 film) has an estimated audience of 856,871 people in United States, concentrated in California and Texas.

What is the gender split and age of Nerve (2016 film) fans?

67.0% of Nerve (2016 film) fans are female, 33.0% are male, with an average age of 39.6 years.

Which brands do Nerve (2016 film) fans like most?

Nerve (2016 film) fans show strongest brand affinity for Scrubs (TV series) (78.79×), Google News (11.15×), and Zootopia (17.92×) over the country average.

Where do Nerve (2016 film) fans live in United States?

Nerve (2016 film) fans in United States are most concentrated in California (reach 103,222), Texas (reach 88,741), and Florida (reach 55,504). These three regions account for the largest share of the active audience.

What other brands do Nerve (2016 film) fans also like?

Beyond Nerve (2016 film) itself, the audience over-indexes on Google News (11.15×), Zootopia (17.92×), Atari (48.11×), and Scooby-Doo (6.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nerve (2016 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.