Nick Diaz Audience in United States

Nick Diaz logo

Nick Diaz has an estimated audience of 1,205,745 people in United States. 20.6% are female, 79.4% are male, average age 35.1. Top regions: California, Texas, Florida. Top brand affinities: Georges St-Pierre, Colorado Rockies, Anderson Silva, Nate Diaz, Autism Awareness.

The average Nick Diaz fan in United States is 35.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Georges St-Pierre, Colorado Rockies, Anderson Silva, with strongest over-indexing on Georges St-Pierre (70.86× the country average). Demographically, the Nick Diaz audience skews more male with an average age of 35.1, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Martial art

Demographics of Nick Diaz fans

Demographic split for Nick Diaz audience in United States
MetricValue
Female20.6%
Male79.4%
Average age35.1
Estimated audience size1,205,745

Audience persona

The typical Nick Diaz fan in United States is more male, around 35.1 years old, with strong Patriotism tendencies and a notable affinity for Georges St-Pierre.

Top regions in United States

Top regions ranked by reach for Nick Diaz in United States
RegionReachAffinity
California227,9411.72×
Texas130,1041.26×
Florida72,9790.89×
New York59,5210.88×
Illinois47,6761.19×
Pennsylvania39,1320.96×
Ohio36,6490.99×
Arizona35,8401.46×
Michigan30,8790.98×
North Carolina30,8260.85×
New Jersey29,3190.96×
Georgia28,9890.78×
Washington28,8751.19×
Indiana23,6991.08×
Massachusetts23,2170.98×
Virginia22,4490.76×
Tennessee21,9850.91×
Nevada19,1711.64×
Colorado19,0151×
Missouri18,9190.97×
Kentucky17,4241.15×
Oregon16,2101.17×
Oklahoma15,7191.17×
Maryland15,6870.76×
Minnesota15,0180.87×
Wisconsin15,0000.83×
South Carolina13,8450.76×
Louisiana13,7060.88×
Alabama12,2230.73×
Connecticut11,9230.99×
Iowa10,9521.1×
Utah9,0850.84×
Kansas9,0480.95×
Arkansas9,0050.91×
New Mexico8,7791.45×
Hawaii7,7001.49×
Mississippi7,4140.75×
Idaho6,6611.1×
West Virginia6,1831.1×
Nebraska5,8200.96×
New Hampshire4,5220.95×
Maine4,0180.93×
Montana3,6071.08×
Rhode Island3,2700.85×
North Dakota2,6881.09×
South Dakota2,6650.96×
Delaware2,3970.72×
Alaska2,3790.92×
Washington, District of Columbia2,0570.57×
Wyoming1,5470.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nick Diaz audience
BrandAffinityCategory
Georges St-Pierre70.86×Sports
Colorado Rockies34.04×Sports
Anderson Silva81.3×Sports
Nate Diaz63.9×Sports
Autism Awareness19.03×Health
Jessica Alba19.05×Movies & TV
Diabetes mellitus awareness12.48×Health
Duolingo17.23×Business & Career
Las Vegas6.84×Travel & Leisure
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Randy Couture58.7×Sports
Kia Sportage26.38×Cars & Mobility
Income tax13.19×Business & Career
Wladimir Klitschko80.01×Sports
Atlético Madrid15.26×Sports
FIFA Club World Cup15.63×Sports
Las Vegas Raiders7.17×Sports
Madrid11.25×Travel & Leisure
Real Madrid C.F.3.83×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nick Diaz audience
TraitClusterScore
PatriotismCONSERVATISM2.22
SpiritualityBALANCE1.89
Urban LifestyleOPEN1.65
Convenience OrientationPREMIUM1.37
Early Adopter MentalityPOWER1.36
Risk AppetiteTHRILL1.29

Worldwide distribution

Worldwide audience distribution share by country for Nick Diaz
CountryShare
United States57.9%
United Kingdom7.4%
Canada6.8%

See Nick Diaz audiences in other countries

More Martial art audiences in United States

Frequently asked questions

How many fans does Nick Diaz have in United States?

Nick Diaz has an estimated audience of 1,205,745 people in United States, concentrated in California and Texas.

What is the gender split and age of Nick Diaz fans?

20.6% of Nick Diaz fans are female, 79.4% are male, with an average age of 35.1 years.

Which brands do Nick Diaz fans like most?

Nick Diaz fans show strongest brand affinity for Georges St-Pierre (70.86×), Colorado Rockies (34.04×), and Anderson Silva (81.3×) over the country average.

Where do Nick Diaz fans live in United States?

Nick Diaz fans in United States are most concentrated in California (reach 227,941), Texas (reach 130,104), and Florida (reach 72,979). These three regions account for the largest share of the active audience.

What other brands do Nick Diaz fans also like?

Beyond Nick Diaz itself, the audience over-indexes on Colorado Rockies (34.04×), Anderson Silva (81.3×), Nate Diaz (63.9×), and Autism Awareness (19.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nick Diaz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.