Ocean's 12 Audience in United States
Ocean's 12 has an estimated audience of 810,719 people in United States. 69.5% are female, 30.5% are male, average age 40.1. Top brand affinities: Product design, Iowa Lottery, Home equity, Isometric exercise, Hebe.
Top brand affinities include Product design, Iowa Lottery, Home equity, with strongest over-indexing on Product design (4.66× the country average). Demographically, the Ocean's 12 audience skews more female with an average age of 40.1, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Thriller
Demographics of Ocean's 12 fans
| Metric | Value |
|---|---|
| Female | 69.5% |
| Male | 30.5% |
| Average age | 40.1 |
| Estimated audience size | 810,719 |
Audience persona
The typical Ocean's 12 fan in United States is more female, around 40.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Product design.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Product design | 4.66× | Business & Career |
| Iowa Lottery | 20× | Games |
| Home equity | 3.56× | Home & Garden |
| Isometric exercise | 13.63× | Sports |
| Hebe | 8.89× | Home & Garden |
| Google Photos | 3.09× | Technology & Electronics |
| Bank account | 2.76× | Business & Career |
| 9NEWS (KUSA) | 5.07× | Movies & TV |
| Nuts (film) | 5.99× | Movies & TV |
| Jersey (fabric) | 20× | Fashion & Accessoires |
| JDSU | 2.42× | Business & Career |
| Natural rubber | 1.54× | Cars & Mobility |
| Janitor | 4.67× | Home & Garden |
| UK garage | 3.86× | Music & Radio |
| Laneige | 3.79× | Beauty & Wellness |
| La Opinión | 4.96× | News |
| Gilt.com | 5.42× | Shopping |
| Stamp collecting | 3.02× | Home & Garden |
| Pro-Ject | 2.47× | Music & Radio |
| Mothercare | 1.95× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.69 |
| Luxury Orientation | PREMIUM | 1.58 |
| Risk Appetite | THRILL | 1.47 |
| Sustainability | BALANCE | 1.42 |
| Family Orientation | CONSERVATISM | 1.33 |
| Tradition | CONSERVATISM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.2% |
| Italy | 9.2% |
| France | 9.1% |
See Ocean's 12 audiences in other countries
More Thriller audiences in United States
- Seven (1995 film) (4,627,151)
- Tattoo (2002 film) (4,375,386)
- Inglourious Basterds (3,828,140)
- Scarface (1983 film) (3,811,262)
- Fight Club (3,633,820)
How to read this data
Audience size is the estimated number of people in United States who actively search for Ocean's 12. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.