Ocean's 12 Audience in United States
Ocean's 12 has an estimated audience of 810,719 people in United States. 69.5% are female, 30.5% are male, average age 40.1. Top brand affinities: Ocean's Eleven, Kelly Osbourne, George Clooney, Rachel Weisz, Jack Nicholson.
Top brand affinities include Ocean's Eleven, Kelly Osbourne, George Clooney, with strongest over-indexing on Ocean's Eleven (582.16× the country average). Demographically, the Ocean's 12 audience skews more female with an average age of 40.1, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Thriller
Demographics of Ocean's 12 fans
| Metric | Value |
|---|---|
| Female | 69.5% |
| Male | 30.5% |
| Average age | 40.1 |
| Estimated audience size | 810,719 |
Audience persona
The typical Ocean's 12 fan in United States is more female, around 40.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Ocean's Eleven.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ocean's Eleven | 582.16× | Movies & TV |
| Kelly Osbourne | 20× | Music & Radio |
| George Clooney | 14.41× | Movies & TV |
| Rachel Weisz | 20× | Movies & TV |
| Jack Nicholson | 14.54× | Movies & TV |
| Rosie O'Donnell | 16.62× | Movies & TV |
| Dumb and Dumber | 17.02× | Movies & TV |
| Toni Collette | 18.93× | Movies & TV |
| Matt Damon | 10.1× | Movies & TV |
| Celebrity Gossip | 16.2× | News |
| Paper Source | 20× | Shopping |
| Vera Farmiga | 15.12× | Movies & TV |
| Hair Extensions | 4.17× | Beauty & Wellness |
| Winona Ryder | 6.87× | Movies & TV |
| Harry Potter | 2.29× | Movies & TV |
| Autism Awareness | 5.89× | Health |
| Superman | 1.59× | Movies & TV |
| Twin Peaks | 4.8× | Movies & TV |
| Cast-iron cookware | 6.68× | Home & Garden |
| Ted Baker | 10.65× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.69 |
| Luxury Orientation | PREMIUM | 1.58 |
| Risk Appetite | THRILL | 1.47 |
| Sustainability | BALANCE | 1.42 |
| Family Orientation | CONSERVATISM | 1.33 |
| Tradition | CONSERVATISM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.2% |
| Italy | 9.2% |
| France | 9.1% |
See Ocean's 12 audiences in other countries
More Thriller audiences in United States
- Seven (1995 film) (4,627,151)
- Tattoo (2002 film) (4,375,386)
- Inglourious Basterds (3,828,140)
- Scarface (1983 film) (3,811,262)
- Fight Club (3,633,820)
How to read this data
Audience size is the estimated number of people in United States who actively search for Ocean's 12. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.