Rascasse Audience Intelligence

Orange (UK) Target Market in United States

A data profile of the people who buy, follow and care about Orange (UK) in United States — modelled from more than twelve digital signal sources. Orange (UK) has an estimated audience of 2,687,515 people in United States.

#1148among Brand in United States#430in Technology & Electronics

The average Orange (UK) fan in United States is 29.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Billboard Hot 100, Google Drive, Cartilage, with strongest over-indexing on Billboard Hot 100 (11.87× the country average).

Demographically, the Orange (UK) audience skews balanced with an average age of 29.5, and over-indexes on personality traits such as Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Orange (UK) fan in United States is balanced, around 29.5 years old, with strong Mindfulness tendencies and a notable affinity for Billboard Hot 100.

Category: Technology & Electronics · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Orange (UK) profile in United States.

Audience size
2.7M
in United States
Gender
47.9%♀
52.1% male
Age
29.5
average years
Country rank
#11250
Brand in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Orange (UK)

47.9% are female, 52.1% are male, average age 29.5.

Fig. 02

Gender split

47.9%
Female
52.1%
Male
Demographic split for Orange (UK) audience in United States
MetricValue
Female47.9%
Male52.1%
Average age29.5
Estimated audience size2,687,515
Fig. 03

Age distribution

Ø 29.5
average years
Age distribution of the Orange (UK) audience in United States
Age bracketShare%
16-1950%
20-2918%
30-3916%
40-4912%
50+5%
Fig. 04

Worldwide distribution

6.8%

of the worldwide Orange (UK) audience comes from United States.

Worldwide audience distribution share by country for Orange (UK)
CountryShare
France52.7%
Poland9.2%
Spain8.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Orange (UK) audience in United States is strongest.

Fig. 05

Top regions by affinity

Orange (UK) customers by region in United States
#RegionReachAffinity×
01Connecticut~40K1.42×
02California~400K1.41×
03Louisiana~40K1.29×
04New Jersey~90K1.26×
05Alabama~50K1.25×
06Maryland~60K1.23×
07Arizona~70K1.21×
08Virginia~80K1.17×
09Florida~200K1.14×
10Texas~300K1.13×
11Alaska~6K1.13×
12New York~200K1.12×
13Washington, District of Columbia~9K1.09×
14Georgia~90K1.08×
15Ohio~90K1.06×
16Indiana~50K1.03×
17Utah~20K1.03×
18Massachusetts~50K1.02×
19Mississippi~20K1.02×
20North Carolina~80K1.01×
21Washington~50K1.01×
22Oklahoma~30K1.01×
23Illinois~90K0.99×
24Michigan~70K0.98×
25Missouri~40K0.98×
26Kentucky~30K0.97×
27Hawaii~10K0.97×
28Vermont~5K0.97×
29Pennsylvania~90K0.96×
30Tennessee~50K0.96×
31Oregon~30K0.96×
32Nevada~20K0.95×
33Arkansas~20K0.95×
34Kansas~20K0.93×
35Nebraska~10K0.93×
36North Dakota~5K0.90×
37South Carolina~40K0.89×
38Minnesota~30K0.89×
39Iowa~20K0.89×
40Idaho~10K0.89×
41West Virginia~10K0.89×
42Delaware~6K0.88×
43Colorado~40K0.87×
44Wisconsin~40K0.87×
45New Hampshire~9K0.87×
46Rhode Island~7K0.85×
47South Dakota~5K0.85×
48Maine~8K0.83×
49New Mexico~10K0.82×
50Montana~6K0.77×
Fig. 06

Affinity by region

Affinity by region — Orange (UK), United States
0.77×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Orange (UK) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Orange (UK) audience
#·InterestCategoryAffinity×
01Billboard Hot 100Music & Radio11.87×
02CartilageHealth2.89×
03Google DriveTechnology & Electronics2.21×
04Ardell LashesBeauty & Wellness1.86×
05ModanisaFashion & Accessoires1.80×
06RaincoatFashion & Accessoires1.74×
07Spectre (2015 film)Movies & TV1.72×
08Girl powerPolitics & Society1.71×
09KippahFashion & Accessoires1.67×
10Grand Theft Auto OnlineGames1.66×
11Chanel No. 5Beauty & Wellness1.63×
12Kosher foodsFood & Beverages1.62×
13Jewish cuisineFood & Beverages1.61×
14Islamic bankingBusiness & Career1.60×
15Eye care professionalBeauty & Wellness1.58×
16The White CompanyLiterature1.54×
17VeganzShopping1.53×
18College applicationBusiness & Career1.51×
19Wide leg jeansFashion & Accessoires1.51×
20Birkin bagFashion & Accessoires1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Orange (UK) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Orange (UK) audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Orange (UK) audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE1.31×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Orange (UK)'s target market in United States?

Orange (UK)'s target market in United States covers an estimated 2,687,515 people, concentrated in California and Texas.

02

What is the gender split and age of Orange (UK) customers?

47.9% of the Orange (UK) audience are female, 52.1% are male, with an average age of 29.5 years.

03

Which brands do Orange (UK) fans like most?

Orange (UK) fans show strongest brand affinity for Billboard Hot 100 (11.87×), Google Drive (2.21×), and Cartilage (2.89×) over the country average.

04

Where do Orange (UK) fans live in United States?

Orange (UK) fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Orange (UK) fans also like?

Beyond Orange (UK) itself, the audience over-indexes on Google Drive (2.21×), Cartilage (2.89×), Girl power (1.71×), and Raincoat (1.74×) compared to the United States average.

Appendix

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See Orange (UK) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Orange (UK). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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