Puerto Maldonado Audience in United States

Puerto Maldonado logo

Puerto Maldonado has an estimated audience of 394,001 people in United States. 36.9% are female, 63.1% are male, average age 40.3. Top regions: California, New York, Florida. Top brand affinities: Mackenzie Foy, Minnesota, Spinal muscular atrophy, Home construction, JTV (Indonesia).

The average Puerto Maldonado fan in United States is 40.3 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Mackenzie Foy, Minnesota, Spinal muscular atrophy, with strongest over-indexing on Mackenzie Foy (38.19× the country average). Demographically, the Puerto Maldonado audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Design Affinity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Puerto Maldonado fans

Demographic split for Puerto Maldonado audience in United States
MetricValue
Female36.9%
Male63.1%
Average age40.3
Estimated audience size394,001

Audience persona

The typical Puerto Maldonado fan in United States is more male, around 40.3 years old, with strong Design Affinity tendencies and a notable affinity for Mackenzie Foy.

Top regions in United States

Top regions ranked by reach for Puerto Maldonado in United States
RegionReachAffinity
California60,7231.4×
New York31,8711.45×
Florida27,5951.03×
Texas25,8630.76×
Washington12,9481.64×
Colorado12,4482×
Illinois11,8400.9×
Virginia11,5251.2×
New Jersey10,4531.04×
North Carolina10,2860.87×
Massachusetts9,8291.27×
Pennsylvania9,3120.7×
Georgia8,7920.72×
Ohio6,7570.56×
Oregon6,2371.38×
Maryland6,1290.9×
Michigan6,0750.59×
Utah6,0001.7×
Arizona5,5080.68×
Wisconsin4,6400.78×
Tennessee4,2580.54×
Indiana3,8840.54×
Minnesota3,7600.67×
Connecticut3,6940.93×
Missouri3,5330.56×
Washington, District of Columbia3,2762.77×
South Carolina3,2610.55×
Nevada2,5480.67×
Idaho2,1171.07×
Oklahoma2,0110.46×
Iowa2,0100.62×
Kentucky1,9790.4×
Louisiana1,9210.38×
Hawaii1,9101.13×
Mississippi1,8510.57×
Arkansas1,7820.55×
West Virginia1,6560.9×
Montana1,5511.42×
Alabama1,5320.28×
Alaska1,5251.81×
Kansas1,4120.45×
New Hampshire1,3640.88×
Nebraska1,3360.68×
New Mexico1,3290.67×
Maine1,3170.93×
South Dakota1,3121.44×
Vermont1,2961.87×
North Dakota1,2781.58×
Wyoming1,2362.12×
Rhode Island1,2160.97×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Puerto Maldonado audience
BrandAffinityCategory
Mackenzie Foy38.19×Fashion & Accessoires
Minnesota3.35×Travel & Leisure
Spinal muscular atrophy17.41×Health
Home construction1.92×Home & Garden
JTV (Indonesia)3.79×
Penn & Teller4.94×Movies & TV
ARCO1.66×Cars & Mobility
Mad About You6.37×Movies & TV
Dental hygienist3.38×Health
Acoustic music2.24×Music & Radio
Ixtapaluca7.39×Travel & Leisure
The Boomtown Rats20.07×Music & Radio
Overtone3.17×Beauty & Wellness
bumGenius13.22×Kids & Family
Brittney Griner2.24×Sports
Bus Driver (video game)4.95×Games
Toros de Tijuana7.04×Sports
Arutz Sheva1.76×News
War on Terror1.95×Politics & Society
Ext JS7.33×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Puerto Maldonado audience
TraitClusterScore
Design AffinityPREMIUM1.79
Risk AppetiteTHRILL1.7
TravellingTHRILL1.5
Early Adopter MentalityPOWER1.45
Luxury OrientationPREMIUM1.44
Family OrientationCONSERVATISM1.43

Worldwide distribution

Worldwide audience distribution share by country for Puerto Maldonado
CountryShare
Mexico39.8%
United States29.8%
Spain16.0%

See Puerto Maldonado audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Puerto Maldonado have in United States?

Puerto Maldonado has an estimated audience of 394,001 people in United States, concentrated in California and New York.

What is the gender split and age of Puerto Maldonado fans?

36.9% of Puerto Maldonado fans are female, 63.1% are male, with an average age of 40.3 years.

Which brands do Puerto Maldonado fans like most?

Puerto Maldonado fans show strongest brand affinity for Mackenzie Foy (38.19×), Minnesota (3.35×), and Spinal muscular atrophy (17.41×) over the country average.

Where do Puerto Maldonado fans live in United States?

Puerto Maldonado fans in United States are most concentrated in California (reach 60,723), New York (reach 31,871), and Florida (reach 27,595). These three regions account for the largest share of the active audience.

What other brands do Puerto Maldonado fans also like?

Beyond Puerto Maldonado itself, the audience over-indexes on Minnesota (3.35×), Spinal muscular atrophy (17.41×), Home construction (1.92×), and JTV (Indonesia) (3.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Puerto Maldonado. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.