A data profile of the people who buy, follow and care about Radio station in United States — modelled from more than twelve digital signal sources. Radio station has an estimated audience of 1,945,550 people in United States.
The average Radio station fan in United States is 43.5 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Katey Sagal, Matthew Perry, Marlon Wayans, with strongest over-indexing on Katey Sagal (26.68× the country average).
Demographically, the Radio station audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Radio station fan in United States is balanced, around 43.5 years old, with strong Patriotism tendencies and a notable affinity for Katey Sagal.
The key figures that characterise the Radio station profile in United States.
47.1% are female, 52.9% are male, average age 43.5.
| Metric | Value |
|---|---|
| Female | 47.1% |
| Male | 52.9% |
| Average age | 43.5 |
| Estimated audience size | 1,945,550 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 14% | |
| 30-39 | 18% | |
| 40-49 | 24% | |
| 50+ | 31% |
Where the Radio station audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Indiana | ~50K | 1.27× | |
| 02 | Kansas | ~20K | 1.26× | |
| 03 | Nebraska | ~10K | 1.23× | |
| 04 | New Mexico | ~10K | 1.21× | |
| 05 | Wyoming | ~3K | 1.21× | |
| 06 | Mississippi | ~20K | 1.18× | |
| 07 | Iowa | ~20K | 1.16× | |
| 08 | Missouri | ~40K | 1.15× | |
| 09 | Oklahoma | ~20K | 1.15× | |
| 10 | Kentucky | ~30K | 1.14× | |
| 11 | Rhode Island | ~7K | 1.13× | |
| 12 | South Dakota | ~5K | 1.13× | |
| 13 | Wisconsin | ~30K | 1.11× | |
| 14 | Arkansas | ~20K | 1.11× | |
| 15 | Ohio | ~60K | 1.07× | |
| 16 | Tennessee | ~40K | 1.07× | |
| 17 | Louisiana | ~30K | 1.07× | |
| 18 | Connecticut | ~20K | 1.06× | |
| 19 | Alaska | ~4K | 1.06× | |
| 20 | West Virginia | ~9K | 1.05× | |
| 21 | California | ~200K | 1.03× | |
| 22 | Alabama | ~30K | 1.03× | |
| 23 | Texas | ~200K | 1.02× | |
| 24 | Michigan | ~50K | 1.02× | |
| 25 | Minnesota | ~30K | 1.01× | |
| 26 | Idaho | ~10K | 0.98× | |
| 27 | North Dakota | ~4K | 0.98× | |
| 28 | South Carolina | ~30K | 0.97× | |
| 29 | Pennsylvania | ~60K | 0.95× | |
| 30 | Georgia | ~60K | 0.95× | |
| 31 | Arizona | ~40K | 0.95× | |
| 32 | Delaware | ~5K | 0.95× | |
| 33 | Illinois | ~60K | 0.94× | |
| 34 | North Carolina | ~50K | 0.93× | |
| 35 | Oregon | ~20K | 0.93× | |
| 36 | New Hampshire | ~7K | 0.93× | |
| 37 | Maine | ~6K | 0.91× | |
| 38 | New York | ~100K | 0.88× | |
| 39 | Nevada | ~20K | 0.88× | |
| 40 | Montana | ~5K | 0.88× | |
| 41 | Washington | ~30K | 0.87× | |
| 42 | New Jersey | ~40K | 0.85× | |
| 43 | Utah | ~10K | 0.85× | |
| 44 | Hawaii | ~7K | 0.85× | |
| 45 | Florida | ~100K | 0.84× | |
| 46 | Massachusetts | ~30K | 0.83× | |
| 47 | Virginia | ~40K | 0.82× | |
| 48 | Colorado | ~20K | 0.81× | |
| 49 | Maryland | ~30K | 0.78× | |
| 50 | Washington, District of Columbia | ~4K | 0.77× |
The strongest cross-interests of the Radio station audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Saudi Professional League | Sports | 38.75× | ||
| 02 | Matthew Perry | Movies & TV | 31.53× | ||
| 03 | Katey Sagal | Movies & TV | 26.68× | ||
| 04 | Marlon Wayans | Movies & TV | 17.79× | ||
| 05 | Logan Paul | Movies & TV | 9.54× | ||
| 06 | Brenda Song | Fashion & Accessoires | 7.85× | ||
| 07 | Web server | Technology & Electronics | 5.33× | ||
| 08 | Anne Hathaway | Movies & TV | 4.05× | ||
| 09 | Diaper bag | Kids & Family | 3.59× | ||
| 10 | Planet Fitness | Sports | 3.12× | ||
| 11 | Talk radio | Music & Radio | 2.53× | ||
| 12 | Bass guitar | Music & Radio | 2.28× | ||
| 13 | Metaphysics | Business & Career | 2.21× | ||
| 14 | Electric guitar | Music & Radio | 2.09× | ||
| 15 | FedEx | Business & Career | 2.04× | ||
| 16 | Subway | Food & Beverages | 2.03× | ||
| 17 | Pizza Hut | Food & Beverages | 2.00× | ||
| 18 | TMZ | Internet & Social Media | 1.70× | ||
| 19 | Domino's Pizza | Food & Beverages | 1.69× | ||
| 20 | McDonald's | Food & Beverages | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.55× | |
| Spirituality | BALANCE | 1.51× | |
| Convenience Orientation | PREMIUM | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.68× | |
| Pet Ownership | JOY | 0.73× | |
| Healthy Lifestyle | BALANCE | 0.75× |
Radio station has an estimated audience of 1,945,550 people in United States, concentrated in California and Texas.
47.1% of Radio station fans are female, 52.9% are male, with an average age of 43.5 years.
Radio station fans show strongest brand affinity for Katey Sagal (26.68×), Matthew Perry (31.53×), and Marlon Wayans (17.79×) over the country average.
Radio station fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Radio station itself, the audience over-indexes on Matthew Perry (31.53×), Marlon Wayans (17.79×), Planet Fitness (3.12×), and Web server (5.33×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Radio station. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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