Radio station Audience in United States

Radio station logo

Radio station has an estimated audience of 1,936,693 people in United States. 47.1% are female, 52.9% are male, average age 43.5. Top regions: California, Texas, Florida. Top brand affinities: Nationality, Combat sport, Nurse educator, Progressive rock, JDM Cars.

The average Radio station fan in United States is 43.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nationality, Combat sport, Nurse educator, with strongest over-indexing on Nationality (4.23× the country average). Demographically, the Radio station audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Spirituality, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Radio Station · Subtype: Sport

Demographics of Radio station fans

Demographic split for Radio station audience in United States
MetricValue
Female47.1%
Male52.9%
Average age43.5
Estimated audience size1,936,693

Audience persona

The typical Radio station fan in United States is balanced, around 43.5 years old, with strong Spirituality tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Radio station in United States
RegionReachAffinity
California215,7591.01×
Texas163,1300.98×
Florida113,4630.87×
New York100,8560.93×
Pennsylvania66,5381.02×
Ohio64,8931.09×
Illinois64,4401×
Georgia58,5970.98×
Michigan56,3791.11×
North Carolina54,6540.94×
Indiana48,9671.38×
Tennessee43,2441.11×
New Jersey41,7810.85×
Missouri38,9091.25×
Virginia37,7910.8×
Washington35,2300.91×
Arizona34,8410.88×
Wisconsin34,2311.17×
Massachusetts30,9590.81×
Minnesota30,3761.09×
Kentucky28,2791.16×
Maryland26,7560.8×
South Carolina25,7600.88×
Louisiana25,7431.03×
Colorado25,5780.84×
Alabama24,8850.92×
Oklahoma24,5261.14×
Connecticut22,1451.14×
Oregon21,0570.95×
Iowa20,4361.28×
Kansas19,3611.27×
Arkansas18,1541.14×
Mississippi17,1491.07×
Nevada15,1510.81×
Utah13,6050.78×
Nebraska12,9811.34×
New Mexico11,3261.17×
West Virginia9,1471.01×
Idaho8,6170.89×
Rhode Island8,1191.32×
Hawaii6,7720.81×
Maine6,1770.89×
New Hampshire6,0220.79×
Delaware5,3060.99×
South Dakota4,7761.07×
Washington, District of Columbia4,1860.72×
Alaska4,0370.97×
Montana3,9990.74×
North Dakota3,6120.91×
Wyoming3,0861.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Radio station audience
BrandAffinityCategory
Nationality4.23×Politics & Society
Combat sport2.22×Sports
Nurse educator8.28×Kids & Family
Progressive rock1.85×Music & Radio
JDM Cars6.98×Cars & Mobility
Nebraska Cornhuskers football2.94×Sports
Jesse Plemons2.38×Movies & TV
Jaws3.73×Movies & TV
Panama2.47×Travel & Leisure
Bank account1.61×Business & Career
3D printing1.6×Technology & Electronics
UK garage3.27×Music & Radio
Stamp collecting2.8×Home & Garden
Charlamagne Tha God5.54×Movies & TV
Home staging3.03×Home & Garden
University of the French West Indies and Guiana49×Business & Career
Wikia1.77×Internet & Social Media
JDSU1.56×Business & Career
Urban horticulture1.81×Home & Garden
Glossier2.67×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Radio station audience
TraitClusterScore
SpiritualityBALANCE1.25
Early Adopter MentalityPOWER1.21
Urban LifestyleOPEN1.17
Price SensitivityPREMIUM1.16
Social Media UsageJOY1.13
LGBTQ+ IdentityOPEN1.1

Worldwide distribution

Worldwide audience distribution share by country for Radio station
CountryShare
United States30.1%
Spain10.6%
Mexico10.0%

See Radio station audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Radio station have in United States?

Radio station has an estimated audience of 1,936,693 people in United States, concentrated in California and Texas.

What is the gender split and age of Radio station fans?

47.1% of Radio station fans are female, 52.9% are male, with an average age of 43.5 years.

Which brands do Radio station fans like most?

Radio station fans show strongest brand affinity for Nationality (4.23×), Combat sport (2.22×), and Nurse educator (8.28×) over the country average.

Where do Radio station fans live in United States?

Radio station fans in United States are most concentrated in California (reach 215,759), Texas (reach 163,130), and Florida (reach 113,463). These three regions account for the largest share of the active audience.

What other brands do Radio station fans also like?

Beyond Radio station itself, the audience over-indexes on Combat sport (2.22×), Nurse educator (8.28×), Progressive rock (1.85×), and JDM Cars (6.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Radio station. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.