Red Lips Audience in United States

Red Lips logo

Red Lips has an estimated audience of 599,181 people in United States. 89.6% are female, 10.4% are male, average age 32.5. Top regions: California, Texas, Florida. Top brand affinities: Mothercare, Natural rubber, Combat sport, Elsword, Product design.

The average Red Lips fan in United States is 32.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mothercare, Natural rubber, Combat sport, with strongest over-indexing on Mothercare (6.26× the country average). Demographically, the Red Lips audience skews more female with an average age of 32.5, and over-indexes on personality traits such as Luxury Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Band

Demographics of Red Lips fans

Demographic split for Red Lips audience in United States
MetricValue
Female89.6%
Male10.4%
Average age32.5
Estimated audience size599,181

Audience persona

The typical Red Lips fan in United States is more female, around 32.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Mothercare.

Top regions in United States

Top regions ranked by reach for Red Lips in United States
RegionReachAffinity
California80,7111.22×
Texas63,2611.23×
Florida43,4921.07×
New York42,2581.26×
Georgia23,9101.3×
Illinois22,6681.14×
Pennsylvania20,4101.01×
North Carolina19,1701.06×
Michigan18,1051.16×
New Jersey17,6741.16×
Ohio17,6180.95×
Virginia15,0711.03×
Missouri14,0411.45×
Tennessee12,7641.06×
Washington12,4711.04×
Arizona12,285
Maryland12,1791.18×
Louisiana11,4951.49×
Indiana11,3981.04×
Massachusetts11,3490.96×
Alabama8,8821.06×
South Carolina8,4010.93×
Colorado7,5850.8×
Minnesota7,5530.88×
Wisconsin7,4800.83×
Kentucky7,3280.98×
Oregon6,9491.01×
Oklahoma6,650
Connecticut6,2841.05×
Mississippi6,1901.25×
Nevada5,6850.98×
Arkansas5,4991.11×
Utah5,365
Kansas4,2170.89×
Iowa3,7120.75×
Nebraska3,2691.09×
New Mexico2,7910.93×
West Virginia2,6000.93×
Idaho2,4570.82×
Rhode Island2,4541.29×
Hawaii2,0270.79×
Maine1,9230.9×
Washington, District of Columbia1,8511.03×
New Hampshire1,7690.75×
Delaware1,3360.81×
North Dakota1,1880.97×
Montana1,1840.71×
South Dakota9610.69×
Alaska8750.68×
Vermont6390.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Red Lips audience
BrandAffinityCategory
Mothercare6.26×Kids & Family
Natural rubber3.22×Cars & Mobility
Combat sport2.47×Sports
Elsword17.91×Games
Product design2.07×Business & Career
UK garage5.53×Music & Radio
Home equity1.91×Home & Garden
Information sensitivity7.8×Technology & Electronics
Home staging4.22×Home & Garden
Bank account1.89×Business & Career
Bugatti Chiron7.89×Cars & Mobility
Nebraska Cornhuskers football2.62×Sports
JDSU2.08×Business & Career
Cam Ward2.46×Sports
California University of Pennsylvania12.34×Business & Career
Racing1.6×Cars & Mobility
Justice1.75×Politics & Society
Endless Space14.27×Games
Panama1.85×Travel & Leisure
Sonic hedgehog7.91×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Red Lips audience
TraitClusterScore
Luxury OrientationPREMIUM1.48
TraditionCONSERVATISM1.41
LGBTQ+ IdentityOPEN1.35
Quality AwarenessPREMIUM1.33
Design AffinityPREMIUM1.25
Price SensitivityPREMIUM1.24

Worldwide distribution

Worldwide audience distribution share by country for Red Lips
CountryShare
United States21.3%
Japan10.5%
Italy6.7%

See Red Lips audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Red Lips have in United States?

Red Lips has an estimated audience of 599,181 people in United States, concentrated in California and Texas.

What is the gender split and age of Red Lips fans?

89.6% of Red Lips fans are female, 10.4% are male, with an average age of 32.5 years.

Which brands do Red Lips fans like most?

Red Lips fans show strongest brand affinity for Mothercare (6.26×), Natural rubber (3.22×), and Combat sport (2.47×) over the country average.

Where do Red Lips fans live in United States?

Red Lips fans in United States are most concentrated in California (reach 80,711), Texas (reach 63,261), and Florida (reach 43,492). These three regions account for the largest share of the active audience.

What other brands do Red Lips fans also like?

Beyond Red Lips itself, the audience over-indexes on Natural rubber (3.22×), Combat sport (2.47×), Elsword (17.91×), and Product design (2.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Red Lips. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.