SkinMedica Audience in United States

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SkinMedica has an estimated audience of 566,345 people in United States. 90.2% are female, 9.8% are male, average age 39.9. Top regions: California, Texas, Florida. Top brand affinities: University of Milan, Kelly Osbourne, Lori Loughlin, Filler (materials), Emily Osment.

The average SkinMedica fan in United States is 39.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include University of Milan, Kelly Osbourne, Lori Loughlin, with strongest over-indexing on University of Milan (53.68× the country average). Demographically, the SkinMedica audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Brand · Subtype: Personal care

Demographics of SkinMedica fans

Demographic split for SkinMedica audience in United States
MetricValue
Female90.2%
Male9.8%
Average age39.9
Estimated audience size566,345

Audience persona

The typical SkinMedica fan in United States is more female, around 39.9 years old, with strong Luxury Orientation tendencies and a notable affinity for University of Milan.

Top regions in United States

Top regions ranked by reach for SkinMedica in United States
RegionReachAffinity
California76,7671.23×
Texas44,8500.92×
Florida40,5501.06×
Illinois30,1631.6×
New York25,6870.81×
Ohio16,3010.93×
Arizona16,2051.4×
New Jersey15,3781.07×
Georgia14,7140.84×
Tennessee14,4021.27×
Massachusetts13,3621.2×
Pennsylvania13,2370.69×
North Carolina13,2330.78×
Virginia12,4580.9×
Michigan11,0480.75×
Indiana10,9861.06×
Washington10,9090.96×
Alabama10,8231.37×
Missouri9,9741.09×
Louisiana9,8811.35×
Kentucky9,8101.38×
Colorado9,7751.1×
Minnesota8,4991.05×
Wisconsin7,8760.92×
Maryland6,9630.72×
Utah6,3441.25×
Connecticut6,2921.11×
Oregon6,2640.96×
Oklahoma6,2570.99×
Nevada6,2481.14×
South Carolina5,9580.7×
Arkansas5,2491.12×
Iowa5,1661.11×
Kansas4,9921.12×
Nebraska3,7501.32×
Mississippi3,5840.77×
Hawaii2,3960.98×
Idaho2,3710.83×
New Mexico2,2340.79×
South Dakota2,1581.65×
West Virginia2,0670.78×
Maine1,9340.95×
New Hampshire1,6700.75×
Washington, District of Columbia1,5500.91×
Montana1,2690.81×
North Dakota1,2091.04×
Rhode Island1,1610.64×
Alaska8090.67×
Delaware7890.51×
Wyoming7760.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for SkinMedica audience
BrandAffinityCategory
University of Milan53.68×Business & Career
Kelly Osbourne16.73×Music & Radio
Lori Loughlin29.7×Movies & TV
Filler (materials)58.44×Beauty & Wellness
Emily Osment18.13×Movies & TV
University of Surabaya110.79×Business & Career
Incredible India45.59×Travel & Leisure
Gadjah Mada University62.62×Business & Career
Wrinkles (film)28.63×Movies & TV
Tieks22.29×Shopping
Red Lips30.02×Music & Radio
Airlangga University53.37×Business & Career
Wet Seal27.31×Fashion & Accessoires
The Pioneer Trail324.8×Games
Algenist39.7×Beauty & Wellness
Laser diode14.3×Technology & Electronics
Bandung Institute of Technology39.17×Business & Career
Teresa Giudice15.5×Movies & TV
University of Indonesia51.52×Business & Career
Harry Potter2.04×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by SkinMedica audience
TraitClusterScore
Luxury OrientationPREMIUM2.83
Quality AwarenessPREMIUM2.34
IndulgenceJOY2.27
Design AffinityPREMIUM2.27
DIY MentalityTHRILL1.99
LGBTQ+ IdentityOPEN1.72

Worldwide distribution

Worldwide audience distribution share by country for SkinMedica
CountryShare
United States73.2%
United Kingdom4.5%
Canada3.4%

See SkinMedica audiences in other countries

More Personal care audiences in United States

Frequently asked questions

How many fans does SkinMedica have in United States?

SkinMedica has an estimated audience of 566,345 people in United States, concentrated in California and Texas.

What is the gender split and age of SkinMedica fans?

90.2% of SkinMedica fans are female, 9.8% are male, with an average age of 39.9 years.

Which brands do SkinMedica fans like most?

SkinMedica fans show strongest brand affinity for University of Milan (53.68×), Kelly Osbourne (16.73×), and Lori Loughlin (29.7×) over the country average.

Where do SkinMedica fans live in United States?

SkinMedica fans in United States are most concentrated in California (reach 76,767), Texas (reach 44,850), and Florida (reach 40,550). These three regions account for the largest share of the active audience.

What other brands do SkinMedica fans also like?

Beyond SkinMedica itself, the audience over-indexes on Kelly Osbourne (16.73×), Lori Loughlin (29.7×), Filler (materials) (58.44×), and Emily Osment (18.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for SkinMedica. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.