Incredible India Audience in United States
Incredible India has an estimated audience of 422,361 people in United States. 49.9% are female, 50.1% are male, average age 35.2. Top regions: Indiana, Iowa, California. Top brand affinities: Jennette McCurdy, Malcolm in the Middle, Enterprise Rent-A-Car, Victorious, Kia Sportage.
The average Incredible India fan in United States is 35.2 years old, balanced, and lives primarily in Indiana. The audience is concentrated in Indiana, Iowa, California. Top brand affinities include Jennette McCurdy, Malcolm in the Middle, Enterprise Rent-A-Car, with strongest over-indexing on Jennette McCurdy (30.39× the country average). Demographically, the Incredible India audience skews balanced with an average age of 35.2, and over-indexes on personality traits such as Travelling, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 45 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Website / Newspaper / Magazine
Demographics of Incredible India fans
| Metric | Value |
|---|---|
| Female | 49.9% |
| Male | 50.1% |
| Average age | 35.2 |
| Estimated audience size | 422,361 |
Audience persona
The typical Incredible India fan in United States is balanced, around 35.2 years old, with strong Travelling tendencies and a notable affinity for Jennette McCurdy.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Indiana | 162,106 | 21.01× |
| Iowa | 34,759 | 9.99× |
| California | 9,549 | 0.21× |
| Texas | 7,649 | 0.21× |
| Illinois | 5,859 | 0.42× |
| New York | 5,615 | 0.24× |
| Florida | 4,231 | 0.15× |
| Ohio | 2,965 | 0.23× |
| New Jersey | 2,767 | 0.26× |
| Georgia | 2,676 | 0.21× |
| Michigan | 2,675 | 0.24× |
| Pennsylvania | 2,199 | 0.15× |
| Virginia | 2,197 | 0.21× |
| North Carolina | 2,047 | 0.16× |
| Massachusetts | 1,623 | 0.2× |
| Mississippi | 1,574 | 0.45× |
| Kentucky | 1,458 | 0.28× |
| Washington | 1,426 | 0.17× |
| Arizona | 1,414 | 0.16× |
| Louisiana | 1,400 | 0.26× |
| Arkansas | 1,399 | 0.4× |
| Oklahoma | 1,368 | 0.29× |
| South Carolina | 1,335 | 0.21× |
| Connecticut | 1,309 | 0.31× |
| Alabama | 1,303 | 0.22× |
| West Virginia | 1,300 | 0.66× |
| Maryland | 1,261 | 0.17× |
| Missouri | 1,260 | 0.19× |
| Tennessee | 1,241 | 0.15× |
| Kansas | 1,200 | 0.36× |
| Idaho | 1,200 | 0.57× |
| Hawaii | 1,146 | 0.63× |
| Oregon | 1,112 | 0.23× |
| Wisconsin | 1,101 | 0.17× |
| New Hampshire | 1,071 | 0.64× |
| Minnesota | 1,066 | 0.18× |
| Nebraska | 1,049 | 0.5× |
| New Mexico | 1,043 | 0.49× |
| Nevada | 1,040 | 0.25× |
| Rhode Island | 1,034 | 0.77× |
| Maine | 1,033 | 0.68× |
| Utah | 1,020 | 0.27× |
| Colorado | 948 | 0.14× |
| Delaware | 926 | 0.79× |
| Washington, District of Columbia | 669 | 0.53× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jennette McCurdy | 30.39× | Movies & TV |
| Malcolm in the Middle | 20× | Movies & TV |
| Enterprise Rent-A-Car | 7.22× | Cars & Mobility |
| Victorious | 20× | Movies & TV |
| Kia Sportage | 20× | Cars & Mobility |
| Autism Awareness | 8.85× | Health |
| Miranda Cosgrove | 15.41× | Movies & TV |
| Diabetes mellitus awareness | 5.87× | Health |
| Houston Astros | 7.05× | Sports |
| Minnesota Wild | 9.28× | Sports |
| Do it yourself (DIY) | 2.71× | Home & Garden |
| Scooby-Doo | 4.04× | Movies & TV |
| Alpine skiing | 5.58× | Sports |
| ICarly | 15.97× | Movies & TV |
| Backpacking (travel) | 6.13× | Travel & Leisure |
| Christoph Waltz | 13.03× | Movies & TV |
| Capital One | 2.84× | Business & Career |
| SkinMedica | 29× | Beauty & Wellness |
| Microblogging | 6.18× | Technology & Electronics |
| FC Bayern Munich | 4.66× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 3.61 |
| Design Affinity | PREMIUM | 2.8 |
| Risk Appetite | THRILL | 2.61 |
| Sports Activity | POWER | 2.41 |
| Sustainability | BALANCE | 2.2 |
| Pet Ownership | JOY | 2.2 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 45.9% |
| United States | 27.4% |
| Spain | 10.3% |
See Incredible India audiences in other countries
More Travel & Leisure audiences in United States
Frequently asked questions
How many fans does Incredible India have in United States?
Incredible India has an estimated audience of 422,361 people in United States, concentrated in Indiana and Iowa.
What is the gender split and age of Incredible India fans?
49.9% of Incredible India fans are female, 50.1% are male, with an average age of 35.2 years.
Which brands do Incredible India fans like most?
Incredible India fans show strongest brand affinity for Jennette McCurdy (30.39×), Malcolm in the Middle (20×), and Enterprise Rent-A-Car (7.22×) over the country average.
Where do Incredible India fans live in United States?
Incredible India fans in United States are most concentrated in Indiana (reach 162,106), Iowa (reach 34,759), and California (reach 9,549). These three regions account for the largest share of the active audience.
What other brands do Incredible India fans also like?
Beyond Incredible India itself, the audience over-indexes on Malcolm in the Middle (20×), Enterprise Rent-A-Car (7.22×), Victorious (20×), and Kia Sportage (20×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Incredible India. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.