Rick Moranis Audience in United States

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Rick Moranis has an estimated audience of 2,156,949 people in United States. 36.1% are female, 63.9% are male, average age 32.4. Top regions: California, Texas, Florida. Top brand affinities: Grinch, Wok, Goop, Israel, Vocal harmony.

The average Rick Moranis fan in United States is 32.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Grinch, Wok, Goop, with strongest over-indexing on Grinch (4.26× the country average). Demographically, the Rick Moranis audience skews more male with an average age of 32.4, and over-indexes on personality traits such as Early Adopter Mentality, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Rick Moranis fans

Demographic split for Rick Moranis audience in United States
MetricValue
Female36.1%
Male63.9%
Average age32.4
Estimated audience size2,156,949

Audience persona

The typical Rick Moranis fan in United States is more male, around 32.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Grinch.

Top regions in United States

Top regions ranked by reach for Rick Moranis in United States
RegionReachAffinity
California211,9230.89×
Texas181,1890.98×
Florida127,5730.87×
New York108,8890.9×
Ohio77,5591.17×
Pennsylvania77,3911.07×
Illinois71,648
Michigan63,0281.12×
North Carolina58,5380.9×
Georgia57,1880.86×
Arizona48,7191.11×
New Jersey47,7430.87×
Virginia46,3360.88×
Washington45,8491.06×
Indiana44,7241.13×
Tennessee44,5641.03×
Missouri41,9341.21×
Massachusetts38,1910.9×
Colorado37,2521.1×
Wisconsin35,0901.08×
Minnesota32,8301.06×
Maryland30,6290.83×
Alabama29,983
South Carolina28,6520.88×
Kentucky28,6341.06×
Oklahoma28,5541.19×
Oregon27,9241.13×
Louisiana25,1270.9×
Utah21,9471.14×
Nevada20,3910.98×
Connecticut19,9540.92×
Iowa19,5561.1×
Kansas19,4601.14×
Arkansas18,2491.03×
Mississippi14,3910.81×
Idaho12,0721.12×
Nebraska11,6421.08×
New Mexico11,5821.07×
West Virginia9,8770.98×
New Hampshire8,8241.04×
Maine8,4091.09×
Hawaii6,9990.75×
Montana6,7591.13×
Rhode Island6,2390.91×
Delaware4,9720.84×
South Dakota4,9510.99×
Alaska4,8411.05×
North Dakota4,434
Washington, District of Columbia4,3730.67×
Vermont3,5310.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rick Moranis audience
BrandAffinityCategory
Grinch4.26×Movies & TV
Wok6.75×Food & Beverages
Goop5.39×Internet & Social Media
Israel1.69×Travel & Leisure
Vocal harmony3.44×Music & Radio
Gran Torino5.07×Movies & TV
Elsword11.46×Games
Home staging3.65×Home & Garden
Governor of Michigan5.05×Politics & Society
Google Photos1.55×Technology & Electronics
Grace Slick5.33×Music & Radio
Google Home3.89×Technology & Electronics
Ironmongery5.95×Home & Garden
Corona (band)3.11×Music & Radio
headspace5.02×Health
Hibachi4.03×Food & Beverages
El Paso County, Colorado6.14×Travel & Leisure
Birthday Gifts1.53×Kids & Family
Historic site2.01×Arts & Culture
La Jolla4.33×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rick Moranis audience
TraitClusterScore
Early Adopter MentalityPOWER1.41
DIY MentalityTHRILL1.36
Social Media UsageJOY1.35
ExtroversionTHRILL1.29
Convenience OrientationPREMIUM1.22
Luxury OrientationPREMIUM1.21

Worldwide distribution

Worldwide audience distribution share by country for Rick Moranis
CountryShare
United States82.7%
Germany11.2%
Italy6.1%

See Rick Moranis audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Rick Moranis have in United States?

Rick Moranis has an estimated audience of 2,156,949 people in United States, concentrated in California and Texas.

What is the gender split and age of Rick Moranis fans?

36.1% of Rick Moranis fans are female, 63.9% are male, with an average age of 32.4 years.

Which brands do Rick Moranis fans like most?

Rick Moranis fans show strongest brand affinity for Grinch (4.26×), Wok (6.75×), and Goop (5.39×) over the country average.

Where do Rick Moranis fans live in United States?

Rick Moranis fans in United States are most concentrated in California (reach 211,923), Texas (reach 181,189), and Florida (reach 127,573). These three regions account for the largest share of the active audience.

What other brands do Rick Moranis fans also like?

Beyond Rick Moranis itself, the audience over-indexes on Wok (6.75×), Goop (5.39×), Israel (1.69×), and Vocal harmony (3.44×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rick Moranis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.