Royal Shakespeare Company Audience in United States
Royal Shakespeare Company has an estimated audience of 554,125 people in United States. 54.3% are female, 45.7% are male, average age 43.7. Top regions: California, Texas, New York. Top brand affinities: Home equity, Google Photos, Dog breed, Figure painting (hobby), Elsword.
The average Royal Shakespeare Company fan in United States is 43.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Home equity, Google Photos, Dog breed, with strongest over-indexing on Home equity (26.66× the country average). Demographically, the Royal Shakespeare Company audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Community Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Arts & Culture · Type: Event · Subtype: Art event / festival
Demographics of Royal Shakespeare Company fans
| Metric | Value |
|---|---|
| Female | 54.3% |
| Male | 45.7% |
| Average age | 43.7 |
| Estimated audience size | 554,125 |
Audience persona
The typical Royal Shakespeare Company fan in United States is balanced, around 43.7 years old, with strong Community Orientation tendencies and a notable affinity for Home equity.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 114,160 | 1.87× |
| Texas | 36,352 | 0.76× |
| New York | 30,357 | 0.98× |
| Ohio | 28,717 | 1.68× |
| Florida | 26,628 | 0.71× |
| Illinois | 18,824 | 1.02× |
| Pennsylvania | 17,145 | 0.92× |
| North Carolina | 15,196 | 0.91× |
| Virginia | 14,908 | 1.1× |
| New Jersey | 14,537 | 1.03× |
| Michigan | 14,162 | 0.98× |
| Georgia | 12,204 | 0.71× |
| Washington | 11,743 | 1.06× |
| Arizona | 11,706 | 1.03× |
| Massachusetts | 11,544 | 1.06× |
| Tennessee | 10,191 | 0.92× |
| Indiana | 9,523 | 0.94× |
| Kentucky | 8,932 | 1.29× |
| Maryland | 8,482 | 0.89× |
| Alabama | 8,412 | 1.09× |
| Washington, District of Columbia | 8,074 | 4.85× |
| Minnesota | 7,685 | 0.97× |
| Missouri | 7,670 | 0.86× |
| Colorado | 7,272 | 0.83× |
| Wisconsin | 7,262 | 0.87× |
| Oregon | 6,423 | 1.01× |
| Kansas | 6,172 | 1.41× |
| Oklahoma | 6,023 | 0.98× |
| South Carolina | 5,452 | 0.65× |
| Louisiana | 4,881 | 0.68× |
| Utah | 4,595 | 0.93× |
| Connecticut | 4,527 | 0.81× |
| Iowa | 4,020 | 0.88× |
| Nevada | 3,874 | 0.72× |
| Arkansas | 3,567 | 0.78× |
| Mississippi | 3,200 | 0.7× |
| Nebraska | 2,215 | 0.8× |
| West Virginia | 2,098 | 0.81× |
| New Hampshire | 2,049 | 0.94× |
| Maine | 1,977 | 1× |
| New Mexico | 1,912 | 0.69× |
| Idaho | 1,770 | 0.64× |
| Rhode Island | 1,587 | 0.9× |
| Hawaii | 1,553 | 0.65× |
| Delaware | 1,421 | 0.93× |
| Montana | 1,036 | 0.67× |
| Alaska | 1,034 | 0.87× |
| North Dakota | 1,018 | 0.89× |
| South Dakota | 845 | 0.66× |
| Vermont | 811 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home equity | 26.66× | Home & Garden |
| Google Photos | 8.47× | Technology & Electronics |
| Dog breed | 1.89× | Pets & Animals |
| Figure painting (hobby) | 8.14× | Arts & Culture |
| Elsword | 20× | Games |
| Tezz | 8.59× | Movies & TV |
| Israel | 2.38× | Travel & Leisure |
| Natural rubber | 2.1× | Cars & Mobility |
| Keizer, Oregon | 27.04× | Travel & Leisure |
| Alaska | 1.68× | Travel & Leisure |
| Collectable | 1.51× | Kids & Family |
| Hocus Pocus | 4.04× | Movies & TV |
| Nebraska Cornhuskers football | 3.01× | Sports |
| Steampunk | 4.04× | Fashion & Accessoires |
| Jesse Plemons | 2.78× | Movies & TV |
| Nebraska | 2.16× | Travel & Leisure |
| Justice | 2.16× | Politics & Society |
| Home staging | 3.74× | Home & Garden |
| Urban horticulture | 2.53× | Home & Garden |
| Winemaking | 3.1× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.69 |
| Tradition | CONSERVATISM | 1.67 |
| Individualism | JOY | 1.63 |
| Early Adopter Mentality | POWER | 1.63 |
| Sustainability | BALANCE | 1.45 |
| LGBTQ+ Identity | OPEN | 1.44 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 33.0% |
| United States | 21.7% |
| China | 5.0% |
See Royal Shakespeare Company audiences in other countries
- Royal Shakespeare Company — Germany
- Royal Shakespeare Company — United Kingdom
- Royal Shakespeare Company — France
- Royal Shakespeare Company — Italy
- Royal Shakespeare Company — Spain
- Royal Shakespeare Company — Brazil
- Royal Shakespeare Company — Japan
- Royal Shakespeare Company — South Korea
- Royal Shakespeare Company — India
More Art event / festival audiences in United States
- Art Basel (3,630,693)
- Cultural Festival (India) (3,201,467)
- New York Comic Con (2,218,371)
- Armageddon (convention) (1,770,275)
- Guelaguetza (855,628)
Frequently asked questions
How many fans does Royal Shakespeare Company have in United States?
Royal Shakespeare Company has an estimated audience of 554,125 people in United States, concentrated in California and Texas.
What is the gender split and age of Royal Shakespeare Company fans?
54.3% of Royal Shakespeare Company fans are female, 45.7% are male, with an average age of 43.7 years.
Which brands do Royal Shakespeare Company fans like most?
Royal Shakespeare Company fans show strongest brand affinity for Home equity (26.66×), Google Photos (8.47×), and Dog breed (1.89×) over the country average.
Where do Royal Shakespeare Company fans live in United States?
Royal Shakespeare Company fans in United States are most concentrated in California (reach 114,160), Texas (reach 36,352), and New York (reach 30,357). These three regions account for the largest share of the active audience.
What other brands do Royal Shakespeare Company fans also like?
Beyond Royal Shakespeare Company itself, the audience over-indexes on Google Photos (8.47×), Dog breed (1.89×), Figure painting (hobby) (8.14×), and Elsword (20×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Royal Shakespeare Company. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.