Rupert Friend Audience in United States

Rupert Friend has an estimated audience of 1,731,104 people in United States. 46.6% are female, 53.4% are male, average age 31.4. Top regions: California, Texas, Florida. Top brand affinities: Taron Egerton, Morena Baccarin, Mel Gibson, Autism Awareness, Diabetes mellitus awareness.

The average Rupert Friend fan in United States is 31.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Taron Egerton, Morena Baccarin, Mel Gibson, with strongest over-indexing on Taron Egerton (128.06× the country average). Demographically, the Rupert Friend audience skews balanced with an average age of 31.4, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Rupert Friend fans

Demographic split for Rupert Friend audience in United States
MetricValue
Female46.6%
Male53.4%
Average age31.4
Estimated audience size1,731,104

Audience persona

The typical Rupert Friend fan in United States is balanced, around 31.4 years old, with strong Extroversion tendencies and a notable affinity for Taron Egerton.

Top regions in United States

Top regions ranked by reach for Rupert Friend in United States
RegionReachAffinity
California231,0401.21×
Texas151,2311.02×
Florida116,3920.99×
New York109,5061.13×
Illinois58,0711.01×
Pennsylvania57,0730.98×
North Carolina53,3221.02×
Ohio50,5560.95×
Georgia48,6580.91×
Virginia45,5091.08×
Michigan43,3500.96×
New Jersey42,6720.97×
Washington42,3051.22×
Massachusetts37,9441.11×
Tennessee35,6151.03×
Arizona34,6380.98×
Colorado31,5051.15×
Indiana29,3150.93×
Missouri27,3680.98×
Oregon26,6291.34×
Maryland26,3590.89×
Wisconsin24,6940.95×
South Carolina24,5550.94×
Minnesota24,5430.99×
Utah22,6301.46×
Kentucky20,8020.96×
Oklahoma19,9091.04×
Alabama19,4890.81×
Connecticut18,6211.07×
Louisiana18,0220.81×
Nevada15,3340.92×
Arkansas13,8930.97×
Kansas13,4150.98×
Iowa12,4960.88×
Idaho11,5091.33×
Mississippi10,8560.76×
New Mexico9,2861.07×
New Hampshire7,6101.12×
Hawaii7,4030.99×
Nebraska7,3720.85×
Maine7,0081.13×
West Virginia6,2560.78×
Washington, District of Columbia5,6711.09×
Montana5,5721.16×
Rhode Island5,1160.93×
Delaware4,0160.84×
Alaska3,5920.97×
South Dakota3,0910.77×
Vermont2,9920.98×
North Dakota2,7810.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rupert Friend audience
BrandAffinityCategory
Taron Egerton128.06×Movies & TV
Morena Baccarin61.97×Movies & TV
Mel Gibson33.55×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
The Lobster60.97×Movies & TV
Obsessed (2009 film)20×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Fandango13.85×Travel & Leisure
Income tax13.19×Business & Career
Moonrise Kingdom33.55×Movies & TV
The Strangers (2008 film)18.74×Movies & TV
Superman2.31×Movies & TV
The Grand Budapest Hotel33.4×Movies & TV
Guardians of the Galaxy (film)8.81×Movies & TV
Moto Guzzi20×Cars & Mobility
Charles, Prince of Wales18.87×Politics & Society
Gangs of New York20×Movies & TV
Dead Poets Society12.4×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rupert Friend audience
TraitClusterScore
ExtroversionTHRILL1.7
LGBTQ+ IdentityOPEN1.44
Urban LifestyleOPEN1.42
Design AffinityPREMIUM1.38
Early Adopter MentalityPOWER1.36
TraditionCONSERVATISM1.33

Worldwide distribution

Worldwide audience distribution share by country for Rupert Friend
CountryShare
United States37.6%
United Kingdom16.7%
Germany9.0%

See Rupert Friend audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Rupert Friend have in United States?

Rupert Friend has an estimated audience of 1,731,104 people in United States, concentrated in California and Texas.

What is the gender split and age of Rupert Friend fans?

46.6% of Rupert Friend fans are female, 53.4% are male, with an average age of 31.4 years.

Which brands do Rupert Friend fans like most?

Rupert Friend fans show strongest brand affinity for Taron Egerton (128.06×), Morena Baccarin (61.97×), and Mel Gibson (33.55×) over the country average.

Where do Rupert Friend fans live in United States?

Rupert Friend fans in United States are most concentrated in California (reach 231,040), Texas (reach 151,231), and Florida (reach 116,392). These three regions account for the largest share of the active audience.

What other brands do Rupert Friend fans also like?

Beyond Rupert Friend itself, the audience over-indexes on Morena Baccarin (61.97×), Mel Gibson (33.55×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rupert Friend. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.