Rush Hour (1998 film) Audience in United States

Rush Hour (1998 film) logo

Rush Hour (1998 film) has an estimated audience of 377,882 people in United States. 34.9% are female, 65.1% are male, average age 39.3. Top brand affinities: Elsword, Nia Jax, Home construction, Gofobo, Dog breed.

Top brand affinities include Elsword, Nia Jax, Home construction, with strongest over-indexing on Elsword (30× the country average). Demographically, the Rush Hour (1998 film) audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

Demographics of Rush Hour (1998 film) fans

Demographic split for Rush Hour (1998 film) audience in United States
MetricValue
Female34.9%
Male65.1%
Average age39.3
Estimated audience size377,882

Audience persona

The typical Rush Hour (1998 film) fan in United States is more male, around 39.3 years old, with strong Patriotism tendencies and a notable affinity for Elsword.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rush Hour (1998 film) audience
BrandAffinityCategory
Elsword30×Games
Nia Jax17.77×Sports
Home construction2.2×Home & Garden
Gofobo39.48×Movies & TV
Dog breed1.75×Pets & Animals
Arnold Palmer8.63×Sports
Nationality2.88×Politics & Society
Sussex County, New Jersey11.19×Travel & Leisure
Jezebel (film)7.25×Movies & TV
Alaska1.69×Travel & Leisure
Litter box1.95×Pets & Animals
Mortgage insurance4.07×Business & Career
3D printing2.29×Technology & Electronics
Whataburger1.54×Food & Beverages
Maracaibo9.5×Travel & Leisure
Google Photos2.01×Technology & Electronics
Home staging4.09×Home & Garden
Panama2.88×Travel & Leisure
Theocracy6.08×Music & Radio
Monogram2.82×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rush Hour (1998 film) audience
TraitClusterScore
PatriotismCONSERVATISM1.97
Convenience OrientationPREMIUM1.55
Early Adopter MentalityPOWER1.45
ExtroversionTHRILL1.44
Urban LifestyleOPEN1.41
LGBTQ+ IdentityOPEN1.32

Worldwide distribution

Worldwide audience distribution share by country for Rush Hour (1998 film)
CountryShare
United States15.6%
China9.0%
Philippines4.6%

See Rush Hour (1998 film) audiences in other countries

More Action audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Rush Hour (1998 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.