Saint Croix, U.S. Virgin Islands Audience in United States

Saint Croix, U.S. Virgin Islands has an estimated audience of 863,932 people in United States. 55.6% are female, 44.4% are male, average age 44.4. Top regions: Florida, Texas, New York. Top brand affinities: Autism Awareness, Tony Danza, Diabetes mellitus awareness, Pret a Manger, Microblogging.

The average Saint Croix, U.S. Virgin Islands fan in United States is 44.4 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Texas, New York. Top brand affinities include Autism Awareness, Tony Danza, Diabetes mellitus awareness, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Saint Croix, U.S. Virgin Islands audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Community Orientation, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Island

Demographics of Saint Croix, U.S. Virgin Islands fans

Demographic split for Saint Croix, U.S. Virgin Islands audience in United States
MetricValue
Female55.6%
Male44.4%
Average age44.4
Estimated audience size863,932

Audience persona

The typical Saint Croix, U.S. Virgin Islands fan in United States is more female, around 44.4 years old, with strong Community Orientation tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Saint Croix, U.S. Virgin Islands in United States
RegionReachAffinity
Florida84,2011.44×
Texas67,2730.91×
New York48,6301.01×
California41,6510.44×
Georgia34,7581.31×
North Carolina33,1441.28×
Pennsylvania32,8341.13×
Ohio31,3091.18×
Virginia26,9921.28×
Illinois26,4210.92×
Michigan22,2000.98×
Wisconsin22,0821.7×
New Jersey22,004
Massachusetts20,7951.22×
Maryland18,6851.26×
Tennessee17,6501.02×
Minnesota16,6641.35×
Indiana16,5981.05×
South Carolina15,5691.2×
Missouri15,1521.09×
Alabama11,5740.96×
Louisiana11,4661.03×
Colorado11,3830.84×
Connecticut10,8551.25×
Kentucky10,2340.94×
Washington10,1770.59×
Arizona10,0920.57×
Oklahoma8,4920.89×
Iowa8,3031.17×
Kansas6,7050.98×
Arkansas6,5440.92×
Mississippi6,2430.88×
Oregon5,9950.61×
Utah5,2140.67×
Nevada4,6830.56×
New Hampshire4,5381.33×
Maine4,4261.43×
Nebraska4,1760.96×
Washington, District of Columbia3,8291.47×
West Virginia3,5410.88×
Rhode Island3,2571.18×
Delaware3,0371.27×
Idaho3,0320.7×
New Mexico2,2990.53×
Vermont1,9881.31×
Montana1,9410.81×
South Dakota1,7320.87×
Hawaii1,6950.46×
North Dakota1,3420.76×
Alaska1,2710.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Saint Croix, U.S. Virgin Islands audience
BrandAffinityCategory
Autism Awareness19.03×Health
Tony Danza51.42×Movies & TV
Diabetes mellitus awareness12.48×Health
Pret a Manger47.23×Food & Beverages
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Aruba20.68×Travel & Leisure
Income tax13.19×Business & Career
Curaçao29.88×Travel & Leisure
Sophia Bush18.54×Movies & TV
Planet Fitness3.55×Sports
Capital One3.17×Business & Career
Diaper bag4.85×Kids & Family
Charles, Prince of Wales18.87×Politics & Society
Guadeloupe19.28×Travel & Leisure
A-ha34.33×Music & Radio
Google Maps2.51×Internet & Social Media
Island4.1×Travel & Leisure
southwest airlines3.27×Travel & Leisure
Hobby Lobby2.19×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Saint Croix, U.S. Virgin Islands audience
TraitClusterScore
Community OrientationOPEN1.36
TravellingTHRILL1.35
Career OrientationPOWER1.32
IndulgenceJOY1.27
Design AffinityPREMIUM1.24
PatriotismCONSERVATISM1.23

Worldwide distribution

Worldwide audience distribution share by country for Saint Croix, U.S. Virgin Islands
CountryShare
United States74.9%
Canada4.9%
Brazil3.0%

See Saint Croix, U.S. Virgin Islands audiences in other countries

More Island audiences in United States

Frequently asked questions

How many fans does Saint Croix, U.S. Virgin Islands have in United States?

Saint Croix, U.S. Virgin Islands has an estimated audience of 863,932 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Saint Croix, U.S. Virgin Islands fans?

55.6% of Saint Croix, U.S. Virgin Islands fans are female, 44.4% are male, with an average age of 44.4 years.

Which brands do Saint Croix, U.S. Virgin Islands fans like most?

Saint Croix, U.S. Virgin Islands fans show strongest brand affinity for Autism Awareness (19.03×), Tony Danza (51.42×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Saint Croix, U.S. Virgin Islands fans live in United States?

Saint Croix, U.S. Virgin Islands fans in United States are most concentrated in Florida (reach 84,201), Texas (reach 67,273), and New York (reach 48,630). These three regions account for the largest share of the active audience.

What other brands do Saint Croix, U.S. Virgin Islands fans also like?

Beyond Saint Croix, U.S. Virgin Islands itself, the audience over-indexes on Tony Danza (51.42×), Diabetes mellitus awareness (12.48×), Pret a Manger (47.23×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Saint Croix, U.S. Virgin Islands. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.