American Cruise Lines Audience in United States

American Cruise Lines logo

American Cruise Lines has an estimated audience of 1,407,975 people in United States. 49.9% are female, 50.1% are male, average age 53.2. Top regions: Florida, Texas, California. Top brand affinities: Google Flights, Sitka, Alaska, Cusco, Antigua, Navy Pier.

The average American Cruise Lines fan in United States is 53.2 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, Texas, California. Top brand affinities include Google Flights, Sitka, Alaska, Cusco, with strongest over-indexing on Google Flights (13.48× the country average). Demographically, the American Cruise Lines audience skews balanced with an average age of 53.2, and over-indexes on personality traits such as Patriotism, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand

Demographics of American Cruise Lines fans

Demographic split for American Cruise Lines audience in United States
MetricValue
Female49.9%
Male50.1%
Average age53.2
Estimated audience size1,407,975

Audience persona

The typical American Cruise Lines fan in United States is balanced, around 53.2 years old, with strong Patriotism tendencies and a notable affinity for Google Flights.

Top regions in United States

Top regions ranked by reach for American Cruise Lines in United States
RegionReachAffinity
Florida126,3931.33×
Texas88,1890.73×
California79,5690.51×
New York51,9300.66×
Pennsylvania50,5251.07×
North Carolina49,6571.17×
Ohio47,3821.09×
Georgia45,2011.04×
South Carolina37,6181.78×
Tennessee36,6891.3×
Illinois36,4480.78×
Virginia36,3351.06×
Michigan32,1850.87×
Arizona31,2691.09×
Washington26,8470.95×
New Jersey26,8230.75×
Indiana26,4531.03×
Massachusetts25,1490.91×
Alabama24,2771.23×
Missouri24,0931.06×
Louisiana23,9731.32×
Wisconsin23,3451.1×
Maryland21,4550.89×
Kentucky19,7071.12×
Connecticut18,3661.3×
Colorado17,8040.8×
Minnesota17,7870.88×
Oklahoma15,7651.01×
Oregon15,4960.96×
Mississippi13,7641.19×
Arkansas12,6141.09×
Iowa12,5691.08×
Utah11,0770.88×
Kansas10,5370.95×
Nevada9,7220.71×
Maine7,5511.5×
Idaho7,1941.02×
New Hampshire6,7001.21×
Nebraska6,4670.92×
West Virginia6,4170.98×
New Mexico5,9140.84×
Rhode Island5,1701.15×
Delaware5,1611.33×
Montana3,5600.91×
South Dakota3,2601×
Hawaii3,0480.5×
Alaska2,8660.95×
Vermont2,3880.97×
North Dakota2,2440.78×
Washington, District of Columbia1,8240.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for American Cruise Lines audience
BrandAffinityCategory
Google Flights13.48×Travel & Leisure
Sitka, Alaska87.27×Travel & Leisure
Cusco48.72×Travel & Leisure
Antigua74.03×Travel & Leisure
Navy Pier25.32×Travel & Leisure
Plymouth48.29×Travel & Leisure
Weather Underground (weather service)22.59×Home & Garden
Ocean City, New Jersey67.92×
Sicily25.13×Travel & Leisure
Antigua Guatemala63.83×Travel & Leisure
Royal Caribbean Cruises Ltd.14.67×Travel & Leisure
Hornblower Cruises114.21×
Hawaiʻi Volcanoes National Park78.93×Travel & Leisure
Inca Trail to Machu Picchu88.77×Travel & Leisure
Olympic National Park57.31×Travel & Leisure
Big Sur61.1×Travel & Leisure
Cape Town27.81×Travel & Leisure
Barbados24.07×Travel & Leisure
Carnival Cruises13.57×Travel & Leisure
Williamsburg, Virginia36.11×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by American Cruise Lines audience
TraitClusterScore
PatriotismCONSERVATISM5.16
Career OrientationPOWER2.7
TravellingTHRILL1.96
Community OrientationOPEN1.91
SpiritualityBALANCE1.84
TraditionCONSERVATISM1.54

Worldwide distribution

Worldwide audience distribution share by country for American Cruise Lines
CountryShare
United States86.6%
United Kingdom2.9%
Canada2.4%

See American Cruise Lines audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does American Cruise Lines have in United States?

American Cruise Lines has an estimated audience of 1,407,975 people in United States, concentrated in Florida and Texas.

What is the gender split and age of American Cruise Lines fans?

49.9% of American Cruise Lines fans are female, 50.1% are male, with an average age of 53.2 years.

Which brands do American Cruise Lines fans like most?

American Cruise Lines fans show strongest brand affinity for Google Flights (13.48×), Sitka, Alaska (87.27×), and Cusco (48.72×) over the country average.

Where do American Cruise Lines fans live in United States?

American Cruise Lines fans in United States are most concentrated in Florida (reach 126,393), Texas (reach 88,189), and California (reach 79,569). These three regions account for the largest share of the active audience.

What other brands do American Cruise Lines fans also like?

Beyond American Cruise Lines itself, the audience over-indexes on Sitka, Alaska (87.27×), Cusco (48.72×), Antigua (74.03×), and Navy Pier (25.32×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for American Cruise Lines. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.