Rascasse Audience Intelligence

Inca Trail to Machu Picchu Audience in United States

A data profile of the people who buy, follow and care about Inca Trail to Machu Picchu in United States — modelled from more than twelve digital signal sources. Inca Trail to Machu Picchu has an estimated audience of 323,358 people in United States.

#105among POI in United States#5410among POI in United States#3843in Travel & Leisure

The average Inca Trail to Machu Picchu fan in United States is 50.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Machu Picchu, American Cruise Lines, Plymouth, with strongest over-indexing on Machu Picchu (118.49× the country average).

Demographically, the Inca Trail to Machu Picchu audience skews more female with an average age of 50.7, and over-indexes on personality traits such as Patriotism, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Inca Trail to Machu Picchu fan in United States is more female, around 50.7 years old, with strong Patriotism tendencies and a notable affinity for Machu Picchu.

Category: Travel & Leisure · Type: POI · Subtype: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Inca Trail to Machu Picchu profile in United States.

Audience size
323K
in United States
Gender
57.5%♀
42.5% male
Age
50.7
average years
Country rank
#46485
POI in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Inca Trail to Machu Picchu fans

57.5% are female, 42.5% are male, average age 50.7.

Fig. 02

Gender split

57.5%
Female
42.5%
Male
Demographic split for Inca Trail to Machu Picchu audience in United States
MetricValue
Female57.5%
Male42.5%
Average age50.7
Estimated audience size323,358
Fig. 03

Age distribution

Ø 50.7
average years
Age distribution of the Inca Trail to Machu Picchu audience in United States
Age bracketShare%
16-194%
20-298%
30-3912%
40-4920%
50+56%
Fig. 04

Worldwide distribution

28.4%

of the worldwide Inca Trail to Machu Picchu audience comes from United States.

Worldwide audience distribution share by country for Inca Trail to Machu Picchu
CountryShare
United States28.4%
Peru14.9%
Spain12.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Inca Trail to Machu Picchu audience in United States is strongest.

Fig. 05

Top regions by affinity

Inca Trail to Machu Picchu fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~9K1.69×
02Utah~4K1.49×
03Alaska<1K1.17×
04Vermont<1K1.14×
05California~40K1.13×
06New York~20K1.10×
07North Dakota<1K1.09×
08South Dakota<1K1.08×
09Washington, District of Columbia~1K1.07×
10Washington~7K1.05×
11Idaho~2K1.05×
12Hawaii~1K1.05×
13Massachusetts~7K1.03×
14Minnesota~5K1.03×
15Oregon~4K1.02×
16Maine~1K1.02×
17Rhode Island~1K1.02×
18Montana<1K1.02×
19New Jersey~8K1.00×
20New Hampshire~1K1.00×
21Delaware<1K1.00×
22Kansas~2K0.98×
23Illinois~10K0.97×
24Virginia~8K0.96×
25Wisconsin~5K0.96×
26Connecticut~3K0.96×
27Iowa~3K0.96×
28Nebraska~2K0.96×
29West Virginia~1K0.96×
30Florida~20K0.95×
31New Mexico~2K0.95×
32Arizona~6K0.94×
33North Carolina~9K0.92×
34Nevada~3K0.92×
35Arkansas~2K0.92×
36Mississippi~2K0.91×
37Maryland~5K0.89×
38Missouri~5K0.88×
39Kentucky~4K0.88×
40Oklahoma~3K0.88×
41Tennessee~6K0.87×
42South Carolina~4K0.87×
43Louisiana~4K0.87×
44Texas~20K0.86×
45Pennsylvania~9K0.86×
46Alabama~4K0.85×
47Indiana~5K0.84×
48Michigan~7K0.83×
49Georgia~8K0.82×
50Ohio~8K0.81×
Fig. 06

Affinity by region

Affinity by region — Inca Trail to Machu Picchu, United States
0.81×1.00×1.69×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Inca Trail to Machu Picchu audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Inca Trail to Machu Picchu audience
#·InterestCategoryAffinity×
01Machu PicchuTravel & Leisure118.49×
02American Cruise LinesTravel & Leisure88.77×
03PlymouthTravel & Leisure70.63×
04Banff National ParkTravel & Leisure69.37×
05Sequoia National ParkTravel & Leisure55.24×
06Google Street ViewInternet & Social Media40.74×
07St. Augustine, FloridaTravel & Leisure40.09×
08Mount EverestTravel & Leisure35.00×
09Grand Teton National ParkTravel & Leisure34.70×
10Oceania CruisesTravel & Leisure33.01×
11Windstar CruisesTravel & Leisure26.67×
12Appalachian TrailTravel & Leisure16.64×
13Grand Canyon National ParkTravel & Leisure16.41×
14Royal Caribbean Cruises Ltd.Travel & Leisure14.00×
15River cruiseTravel & Leisure13.44×
16Yosemite National ParkTravel & Leisure13.25×
17GreeceTravel & Leisure13.13×
18Rocky Mountain National ParkTravel & Leisure11.22×
19GermanyTravel & Leisure11.21×
20Norwegian Cruise LineTravel & Leisure11.06×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Inca Trail to Machu Picchu audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Inca Trail to Machu Picchu audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.76×
TravellingTHRILL1.71×
IndividualismJOY1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Inca Trail to Machu Picchu audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.75×
Family OrientationCONSERVATISM0.76×
ExtroversionTHRILL0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Inca Trail to Machu Picchu have in United States?

Inca Trail to Machu Picchu has an estimated audience of 323,358 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Inca Trail to Machu Picchu fans?

57.5% of Inca Trail to Machu Picchu fans are female, 42.5% are male, with an average age of 50.7 years.

03

Which brands do Inca Trail to Machu Picchu fans like most?

Inca Trail to Machu Picchu fans show strongest brand affinity for Machu Picchu (118.49×), American Cruise Lines (88.77×), and Plymouth (70.63×) over the country average.

04

Where do Inca Trail to Machu Picchu fans live in United States?

Inca Trail to Machu Picchu fans in United States are most concentrated in California (reach ~40K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Inca Trail to Machu Picchu fans also like?

Beyond Inca Trail to Machu Picchu itself, the audience over-indexes on American Cruise Lines (88.77×), Plymouth (70.63×), Sequoia National Park (55.24×), and Banff National Park (69.37×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Inca Trail to Machu Picchu. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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