Google Street View Audience in United States

Google Street View logo

Google Street View has an estimated audience of 1,596,629 people in United States. 46.9% are female, 53.1% are male, average age 43.2. Top regions: California, Texas, Florida. Top brand affinities: Metamorphosis, Google Earth, Bathroom, Celebrity, Lamp.

The average Google Street View fan in United States is 43.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Metamorphosis, Google Earth, Bathroom, with strongest over-indexing on Metamorphosis (44.77× the country average). Demographically, the Google Street View audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Need for Security, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

Demographics of Google Street View fans

Demographic split for Google Street View audience in United States
MetricValue
Female46.9%
Male53.1%
Average age43.2
Estimated audience size1,596,629

Audience persona

The typical Google Street View fan in United States is balanced, around 43.2 years old, with strong Need for Security tendencies and a notable affinity for Metamorphosis.

Top regions in United States

Top regions ranked by reach for Google Street View in United States
RegionReachAffinity
California119,5630.68×
Texas107,7520.79×
Florida93,3450.86×
New York73,6270.83×
Ohio62,6591.27×
Pennsylvania61,9761.15×
Illinois50,7420.95×
Georgia47,1110.96×
North Carolina46,7660.97×
Tennessee42,4051.32×
Michigan40,8600.98×
Virginia40,3381.04×
Indiana38,0351.3×
Missouri33,0301.28×
New Jersey32,6630.8×
Kentucky31,0091.55×
Massachusetts29,1210.93×
Alabama28,5661.28×
Washington26,9970.84×
Wisconsin26,3741.1×
South Carolina25,8091.07×
Louisiana25,4671.24×
Maryland22,7740.83×
Oklahoma21,4831.21×
Colorado19,4160.77×
Arizona18,9450.58×
Oregon18,3401×
Minnesota18,2200.8×
Connecticut17,4731.09×
Iowa17,0801.3×
Arkansas16,7501.27×
Mississippi16,6911.27×
Kansas15,3201.22×
West Virginia11,0231.48×
Utah9,6560.68×
Nevada8,5740.56×
Nebraska8,2351.03×
New Hampshire7,3171.16×
Idaho6,8100.85×
New Mexico6,5470.82×
Maine6,4861.13×
Rhode Island4,4330.87×
Hawaii4,1340.6×
Montana3,9590.89×
Delaware3,7390.85×
South Dakota3,7251.01×
Washington, District of Columbia3,4390.72×
North Dakota3,1860.97×
Alaska3,1660.93×
Vermont2,9091.04×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Google Street View audience
BrandAffinityCategory
Metamorphosis44.77×Literature
Google Earth8.3×Internet & Social Media
Bathroom3.98×Home & Garden
Celebrity2.6×Movies & TV
Lamp15.17×Music & Radio
Photograph2.55×Technology & Electronics
X2.27×Internet & Social Media
Fireplace5.67×Home & Garden
Like Mike28.84×Movies & TV
Inca Trail to Machu Picchu40.74×Travel & Leisure
Google Maps2.91×Internet & Social Media
Breaking news2.65×Movies & TV
Estate (land)4.32×Business & Career
House2.34×Home & Garden
Social network2.04×Internet & Social Media
Animal2.28×Pets & Animals
Humour2.25×Literature
All-news radio3.54×Music & Radio
Subway2.98×Food & Beverages
Popular culture2.35×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Google Street View audience
TraitClusterScore
Need for SecurityCONSERVATISM1.6
Risk AppetiteTHRILL1.22
Career OrientationPOWER1.21
Design AffinityPREMIUM1.17
IndulgenceJOY1.15
Price SensitivityPREMIUM1.13

Worldwide distribution

Worldwide audience distribution share by country for Google Street View
CountryShare
United States14.3%
United Kingdom9.8%
Germany7.9%

See Google Street View audiences in other countries

More Internet & Social Media audiences in United States

Frequently asked questions

How many fans does Google Street View have in United States?

Google Street View has an estimated audience of 1,596,629 people in United States, concentrated in California and Texas.

What is the gender split and age of Google Street View fans?

46.9% of Google Street View fans are female, 53.1% are male, with an average age of 43.2 years.

Which brands do Google Street View fans like most?

Google Street View fans show strongest brand affinity for Metamorphosis (44.77×), Google Earth (8.3×), and Bathroom (3.98×) over the country average.

Where do Google Street View fans live in United States?

Google Street View fans in United States are most concentrated in California (reach 119,563), Texas (reach 107,752), and Florida (reach 93,345). These three regions account for the largest share of the active audience.

What other brands do Google Street View fans also like?

Beyond Google Street View itself, the audience over-indexes on Google Earth (8.3×), Bathroom (3.98×), Celebrity (2.6×), and Lamp (15.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Google Street View. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.