S.A.R.S. Audience in United States
S.A.R.S. has an estimated audience of 759,301 people in United States. 54.1% are female, 45.9% are male, average age 35.6. Top brand affinities: Lulu 黃路梓茵, UK garage, Pro-Ject, Johns Hopkins School of Nursing, Gustavo Santaolalla.
Top brand affinities include Lulu 黃路梓茵, UK garage, Pro-Ject, with strongest over-indexing on Lulu 黃路梓茵 (11.2× the country average). Demographically, the S.A.R.S. audience skews balanced with an average age of 35.6, and over-indexes on personality traits such as Sustainability, Luxury Orientation.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of S.A.R.S. fans
| Metric | Value |
|---|---|
| Female | 54.1% |
| Male | 45.9% |
| Average age | 35.6 |
| Estimated audience size | 759,301 |
Audience persona
The typical S.A.R.S. fan in United States is balanced, around 35.6 years old, with strong Sustainability tendencies and a notable affinity for Lulu 黃路梓茵.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lulu 黃路梓茵 | 11.2× | Movies & TV |
| UK garage | 16.1× | Music & Radio |
| Pro-Ject | 11.37× | Music & Radio |
| Johns Hopkins School of Nursing | 36.34× | Business & Career |
| Gustavo Santaolalla | 74.46× | Music & Radio |
| Emperor Entertainment Group | 19.59× | Business & Career |
| Product design | 2.64× | Business & Career |
| Bank account | 3.27× | Business & Career |
| Home equity | 2.55× | Home & Garden |
| Elsword | 17.06× | Games |
| Iowa Hawkeyes | 8.22× | Sports |
| Stamp collecting | 4.81× | Home & Garden |
| Natural rubber | 1.78× | Cars & Mobility |
| Hebe | 5.6× | Home & Garden |
| Dental hygienist | 5.78× | Health |
| Jesse Plemons | 2.81× | Movies & TV |
| Joe Haden | 17.7× | Sports |
| Pai gow | 16.65× | Games |
| Penn & Teller | 6.17× | Movies & TV |
| JDSU | 2.17× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.85 |
| Luxury Orientation | PREMIUM | 1.83 |
| Design Affinity | PREMIUM | 1.73 |
| LGBTQ+ Identity | OPEN | 1.66 |
| Quality Awareness | PREMIUM | 1.65 |
| Sports Activity | POWER | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| South Africa | 53.5% |
| India | 11.1% |
| Saudi Arabia | 8.3% |
See S.A.R.S. audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for S.A.R.S.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.