Rascasse Audience Intelligence

Satya Nadella Audience in United States

A data profile of the people who buy, follow and care about Satya Nadella in United States — modelled from more than twelve digital signal sources. Satya Nadella has an estimated audience of 634,965 people in United States.

#70among Entrepreneur in United States#7513among Person in United States#1985in Business & Career

The average Satya Nadella fan in United States is 42.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Washington.

Top brand affinities include Giannis Antetokounmpo, Peter Thiel, German hip hop, with strongest over-indexing on Giannis Antetokounmpo (110.14× the country average).

Demographically, the Satya Nadella audience skews more male with an average age of 42.3, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Satya Nadella fan in United States is more male, around 42.3 years old, with strong Patriotism tendencies and a notable affinity for Giannis Antetokounmpo.

Category: Business & Career · Type: Person · Subtype: Entrepreneur

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Satya Nadella profile in United States.

Audience size
635K
in United States
Gender
39.1%♀
60.9% male
Age
42.3
average years
Country rank
#31740
Person in United States
Fig. 01

Search interest · 12-month trend

-43%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Satya Nadella fans

39.1% are female, 60.9% are male, average age 42.3.

Fig. 02

Gender split

39.1%
Female
60.9%
Male
Demographic split for Satya Nadella audience in United States
MetricValue
Female39.1%
Male60.9%
Average age42.3
Estimated audience size634,965
Fig. 03

Age distribution

Ø 42.3
average years
Age distribution of the Satya Nadella audience in United States
Age bracketShare%
16-1915%
20-2911%
30-3922%
40-4932%
50+21%
Fig. 04

Worldwide distribution

33.1%

of the worldwide Satya Nadella audience comes from United States.

Worldwide audience distribution share by country for Satya Nadella
CountryShare
United States33.1%
India29.9%
United Kingdom5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Satya Nadella audience in United States is strongest.

Fig. 05

Top regions by affinity

Satya Nadella fans by region: top regions in United States
#RegionReachAffinity×
01Washington~70K4.75×
02Washington, District of Columbia~5K2.20×
03California~200K1.91×
04New Jersey~30K1.67×
05Massachusetts~20K1.64×
06New York~70K1.63×
07Virginia~30K1.44×
08Texas~80K1.26×
09Illinois~30K1.26×
10Maryland~20K1.25×
11Georgia~30K1.18×
12Oregon~10K1.17×
13Connecticut~9K1.17×
14North Dakota~2K1.10×
15Colorado~10K1.05×
16Kansas~6K1.03×
17North Carolina~20K1.02×
18Pennsylvania~20K1.00×
19New Hampshire~3K0.96×
20Arizona~10K0.93×
21Wisconsin~10K0.92×
22Delaware~2K0.90×
23Michigan~20K0.89×
24Rhode Island~2K0.89×
25Missouri~10K0.87×
26Minnesota~9K0.87×
27Hawaii~3K0.87×
28Florida~40K0.84×
29Nevada~6K0.84×
30Utah~6K0.84×
31Vermont~1K0.84×
32Maine~2K0.82×
33Indiana~10K0.81×
34Alaska~1K0.80×
35Ohio~20K0.77×
36Idaho~3K0.77×
37Nebraska~3K0.76×
38South Dakota~1K0.76×
39Arkansas~5K0.75×
40Montana~2K0.75×
41Iowa~4K0.74×
42Tennessee~10K0.71×
43Oklahoma~6K0.70×
44South Carolina~8K0.68×
45Kentucky~6K0.68×
46New Mexico~2K0.68×
47West Virginia~2K0.68×
48Mississippi~4K0.64×
49Alabama~6K0.62×
50Louisiana~6K0.61×
Fig. 06

Affinity by region

Affinity by region — Satya Nadella, United States
0.61×1.00×4.75×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Satya Nadella audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Satya Nadella audience
#·InterestCategoryAffinity×
01German hip hopMusic & Radio150.37×
02Giannis AntetokounmpoSports110.14×
03JetBrainsTechnology & Electronics56.15×
04BarclaycardBusiness & Career45.30×
05Sundar PichaiBusiness & Career30.41×
06Peter ThielBusiness & Career22.19×
07Massive open online courseBusiness & Career20.00×
08BarclaysBusiness & Career19.46×
09Amazon Web ServicesTechnology & Electronics14.42×
10Legally BlondeMovies & TV12.85×
11Jennifer Love HewittMovies & TV11.92×
12Russell WestbrookSports11.88×
13Data scienceBusiness & Career10.84×
14Kyle BuschSports10.15×
15Microsoft WordTechnology & Electronics8.92×
16Luka DončićSports8.47×
17SolitaireGames6.81×
18Motivational speakingBusiness & Career5.87×
19The Washington PostNews5.25×
20InnovationBusiness & Career4.46×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Satya Nadella audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Satya Nadella audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.29×
Risk AppetiteTHRILL2.15×
Career OrientationPOWER2.00×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Satya Nadella audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.67×
Pet OwnershipJOY0.73×
Price SensitivityPREMIUM0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Satya Nadella have in United States?

Satya Nadella has an estimated audience of 634,965 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Satya Nadella fans?

39.1% of Satya Nadella fans are female, 60.9% are male, with an average age of 42.3 years.

03

Which brands do Satya Nadella fans like most?

Satya Nadella fans show strongest brand affinity for Giannis Antetokounmpo (110.14×), Peter Thiel (22.19×), and German hip hop (150.37×) over the country average.

04

Where do Satya Nadella fans live in United States?

Satya Nadella fans in United States are most concentrated in California (reach ~200K), Texas (reach ~80K), and Washington (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Satya Nadella fans also like?

Beyond Satya Nadella itself, the audience over-indexes on Peter Thiel (22.19×), German hip hop (150.37×), Kyle Busch (10.15×), and Barclays (19.46×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Satya Nadella. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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