Rascasse Audience Intelligence

Savages (2012 film) Audience in United States

A data profile of the people who buy, follow and care about Savages (2012 film) in United States — modelled from more than twelve digital signal sources. Savages (2012 film) has an estimated audience of 1,036,217 people in United States.

#22among Thriller in United States#1792among Movie / TV Show / Series in United States#4192in Movies & TV

The average Savages (2012 film) fan in United States is 34.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Minnesota.

Top brand affinities include True Romance, Miami Vice, Boogie Nights, with strongest over-indexing on True Romance (60.41× the country average).

Demographically, the Savages (2012 film) audience skews balanced with an average age of 34.4, and over-indexes on personality traits such as Convenience Orientation, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Savages (2012 film) fan in United States is balanced, around 34.4 years old, with strong Convenience Orientation tendencies and a notable affinity for True Romance.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Thriller

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Savages (2012 film) profile in United States.

Audience size
1M
in United States
Gender
50.6%♀
49.4% male
Age
34.4
average years
Country rank
#23120
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Savages (2012 film) viewers

50.6% are female, 49.4% are male, average age 34.4.

Fig. 02

Gender split

50.6%
Female
49.4%
Male
Demographic split for Savages (2012 film) audience in United States
MetricValue
Female50.6%
Male49.4%
Average age34.4
Estimated audience size1,036,217
Fig. 03

Age distribution

Ø 34.4
average years
Age distribution of the Savages (2012 film) audience in United States
Age bracketShare%
16-1938%
20-2914%
30-3916%
40-4917%
50+14%
Fig. 04

Worldwide distribution

30.0%

of the worldwide Savages (2012 film) audience comes from United States.

Worldwide audience distribution share by country for Savages (2012 film)
CountryShare
United States30.0%
Japan9.9%
Brazil8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Savages (2012 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Savages (2012 film) fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~80K5.15×
02Maryland~30K1.77×
03Montana~5K1.56×
04North Dakota~3K1.54×
05Alabama~20K1.22×
06Louisiana~20K1.17×
07Utah~10K1.16×
08Arkansas~10K1.15×
09Mississippi~10K1.14×
10Alaska~3K1.14×
11Wyoming~2K1.14×
12West Virginia~5K1.11×
13New Mexico~6K1.07×
14Missouri~20K1.05×
15Arizona~20K1.04×
16Texas~90K1.02×
17South Dakota~2K1.02×
18Oklahoma~10K1.00×
19Washington, District of Columbia~3K1.00×
20Indiana~20K0.99×
21Idaho~5K0.96×
22Kentucky~10K0.95×
23Florida~70K0.93×
24South Carolina~10K0.93×
25Tennessee~20K0.92×
26Georgia~30K0.90×
27Nevada~9K0.90×
28Kansas~7K0.90×
29Nebraska~5K0.89×
30California~100K0.88×
31North Carolina~30K0.88×
32Iowa~8K0.87×
33Virginia~20K0.86×
34Pennsylvania~30K0.84×
35Colorado~10K0.84×
36Illinois~30K0.83×
37Wisconsin~10K0.83×
38Michigan~20K0.82×
39Ohio~30K0.79×
40Washington~20K0.79×
41Oregon~10K0.79×
42New York~50K0.78×
43Hawaii~3K0.76×
44Maine~3K0.75×
45Delaware~2K0.75×
46New Jersey~20K0.71×
47Connecticut~8K0.71×
48New Hampshire~3K0.71×
49Rhode Island~2K0.71×
50Massachusetts~10K0.66×
Fig. 06

Affinity by region

Affinity by region — Savages (2012 film), United States
0.66×1.00×5.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Savages (2012 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Savages (2012 film) audience
#·InterestCategoryAffinity×
01Kingsman: The Secret ServiceMovies & TV66.72×
02True RomanceMovies & TV60.41×
03Punch-Drunk LoveMovies & TV52.95×
04From Dusk till DawnMovies & TV47.42×
05Miami ViceMovies & TV44.58×
06Rain ManMovies & TV40.22×
07Boogie NightsMovies & TV35.86×
08Panic RoomMovies & TV35.56×
09The Place Beyond the PinesMovies & TV30.48×
10American Beauty (1999 film)Movies & TV27.10×
11Django UnchainedMovies & TV25.68×
12End of WatchMovies & TV21.70×
13Indiana Jones (franchise)Movies & TV20.00×
14Vera FarmigaMovies & TV20.00×
15Zero Dark ThirtyMovies & TV18.67×
16Morgan FreemanMovies & TV15.91×
17Milla JovovichMovies & TV13.93×
18Daniel Day-LewisMovies & TV13.53×
19Liam NeesonMovies & TV11.90×
20Internet celebrityInternet & Social Media5.12×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Savages (2012 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Savages (2012 film) audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.85×
Urban LifestyleOPEN1.71×
SpiritualityBALANCE1.51×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Savages (2012 film) audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.59×
Design AffinityPREMIUM0.59×
Healthy LifestyleBALANCE0.66×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Savages (2012 film) have in United States?

Savages (2012 film) has an estimated audience of 1,036,217 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Savages (2012 film) viewers?

50.6% of Savages (2012 film) fans are female, 49.4% are male, with an average age of 34.4 years.

03

Which brands do Savages (2012 film) fans like most?

Savages (2012 film) fans show strongest brand affinity for True Romance (60.41×), Miami Vice (44.58×), and Boogie Nights (35.86×) over the country average.

04

Where do Savages (2012 film) fans live in United States?

Savages (2012 film) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Minnesota (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Savages (2012 film) fans also like?

Beyond Savages (2012 film) itself, the audience over-indexes on Miami Vice (44.58×), Boogie Nights (35.86×), From Dusk till Dawn (47.42×), and Punch-Drunk Love (52.95×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Savages (2012 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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