Skylar Diggins Audience in United States

Skylar Diggins logo

Skylar Diggins has an estimated audience of 787,413 people in United States. 36.9% are female, 63.1% are male, average age 27.6. Top regions: Texas, New York, California. Top brand affinities: Shea Homes, Dog breed, Seattle Hempfest, Pro-Ject, John Kearns.

The average Skylar Diggins fan in United States is 27.6 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, New York, California. Top brand affinities include Shea Homes, Dog breed, Seattle Hempfest, with strongest over-indexing on Shea Homes (113.33× the country average). Demographically, the Skylar Diggins audience skews more male with an average age of 27.6, and over-indexes on personality traits such as Tradition, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of Skylar Diggins fans

Demographic split for Skylar Diggins audience in United States
MetricValue
Female36.9%
Male63.1%
Average age27.6
Estimated audience size787,413

Audience persona

The typical Skylar Diggins fan in United States is more male, around 27.6 years old, with strong Tradition tendencies and a notable affinity for Shea Homes.

Top regions in United States

Top regions ranked by reach for Skylar Diggins in United States
RegionReachAffinity
Texas73,8201.09×
New York68,9511.57×
California67,9440.78×
Georgia52,7392.17×
Florida48,4840.91×
Illinois45,4321.73×
Indiana40,6142.82×
North Carolina34,6421.46×
Maryland32,7872.42×
Virginia31,1641.62×
Pennsylvania30,6951.16×
New Jersey30,5571.53×
Ohio21,3150.88×
Louisiana19,4701.92×
Michigan16,8980.82×
Washington16,1511.02×
Massachusetts14,1370.91×
Tennessee14,0720.89×
South Carolina12,6541.07×
Kentucky12,0471.22×
Missouri10,2920.81×
Arizona9,7140.6×
Minnesota9,4040.83×
Alabama9,0540.82×
Wisconsin8,6500.73×
Connecticut8,5511.08×
Colorado8,1060.65×
Oklahoma7,6510.87×
Mississippi6,0080.93×
Iowa5,9500.92×
Washington, District of Columbia5,3862.28×
Oregon5,3080.59×
Nevada5,2220.69×
Kansas4,9840.8×
Arkansas4,4160.68×
Delaware3,1891.47×
Nebraska2,6070.66×
Utah2,4230.34×
West Virginia2,3100.63×
Hawaii2,2940.68×
New Mexico2,2300.56×
Rhode Island1,9790.79×
New Hampshire1,8100.58×
Maine1,4520.51×
Idaho1,3730.35×
South Dakota1,2480.69×
Montana1,1520.53×
North Dakota9990.62×
Vermont7460.54×
Alaska7090.42×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Skylar Diggins audience
BrandAffinityCategory
Shea Homes113.33×Home & Garden
Dog breed2.26×Pets & Animals
Seattle Hempfest62.91×Travel & Leisure
Pro-Ject5.92×Music & Radio
John Kearns70.62×Movies & TV
Chalkidiki52.72×Travel & Leisure
Elsword20×Games
Stamp collecting5.75×Home & Garden
Minnesota2.01×Travel & Leisure
Nebraska2.95×Travel & Leisure
Heather Reisman147.41×Business & Career
Shiba Inu7.39×Pets & Animals
Carnival of Souls20×Movies & TV
Horeca14.97×Travel & Leisure
University at Albany, SUNY20×Business & Career
La Opinión6.35×News
Sinaloa3.15×Travel & Leisure
Kansas2.12×Travel & Leisure
Sailor3.96×Travel & Leisure
Google Photos1.59×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Skylar Diggins audience
TraitClusterScore
TraditionCONSERVATISM1.75
LGBTQ+ IdentityOPEN1.54
Early Adopter MentalityPOWER1.3
MindfulnessBALANCE1.24
Career OrientationPOWER1.21
IndulgenceJOY1.15

Worldwide distribution

Worldwide audience distribution share by country for Skylar Diggins
CountryShare
United States95.3%
Canada3.0%
United Kingdom0.7%

See Skylar Diggins audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Skylar Diggins have in United States?

Skylar Diggins has an estimated audience of 787,413 people in United States, concentrated in Texas and New York.

What is the gender split and age of Skylar Diggins fans?

36.9% of Skylar Diggins fans are female, 63.1% are male, with an average age of 27.6 years.

Which brands do Skylar Diggins fans like most?

Skylar Diggins fans show strongest brand affinity for Shea Homes (113.33×), Dog breed (2.26×), and Seattle Hempfest (62.91×) over the country average.

Where do Skylar Diggins fans live in United States?

Skylar Diggins fans in United States are most concentrated in Texas (reach 73,820), New York (reach 68,951), and California (reach 67,944). These three regions account for the largest share of the active audience.

What other brands do Skylar Diggins fans also like?

Beyond Skylar Diggins itself, the audience over-indexes on Dog breed (2.26×), Seattle Hempfest (62.91×), Pro-Ject (5.92×), and John Kearns (70.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Skylar Diggins. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.