Snail Audience in United States

Snail has an estimated audience of 1,994,612 people in United States. 62.8% are female, 37.2% are male, average age 44.1. Top brand affinities: Israel, Jeep Wagoneer, Historic site, Home construction, Nebraska Cornhuskers football.
Top brand affinities include Israel, Jeep Wagoneer, Historic site, with strongest over-indexing on Israel (4.05× the country average). Demographically, the Snail audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.
Category: Food & Beverages · Type: Topic
Demographics of Snail fans
| Metric | Value |
|---|---|
| Female | 62.8% |
| Male | 37.2% |
| Average age | 44.1 |
| Estimated audience size | 1,994,612 |
Audience persona
The typical Snail fan in United States is more female, around 44.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Israel.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 4.05× | Travel & Leisure |
| Jeep Wagoneer | 9.38× | Cars & Mobility |
| Historic site | 6.67× | Arts & Culture |
| Home construction | 1.9× | Home & Garden |
| Nebraska Cornhuskers football | 3.14× | Sports |
| Cam Ward | 2.99× | Sports |
| 3D printing | 1.79× | Technology & Electronics |
| JamBase | 7.63× | Music & Radio |
| Pro-Ject | 2.71× | Music & Radio |
| John Havlicek | 10.11× | Sports |
| Kendra Scott | 1.84× | Fashion & Accessoires |
| Monogram | 2.4× | Home & Garden |
| Captain America (1990 film) | 2.78× | Movies & TV |
| The Streets | 12.71× | Music & Radio |
| Canon (music) | 9.76× | Music & Radio |
| Urban horticulture | 1.84× | Home & Garden |
| Insulin index | 6.98× | Health |
| jordy nelson | 7.76× | Sports |
| UK garage | 2.62× | Music & Radio |
| REC TEC Grills | 9.09× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.92 |
| Risk Appetite | THRILL | 2.12 |
| Patriotism | CONSERVATISM | 1.55 |
| Spirituality | BALANCE | 1.33 |
| Community Orientation | OPEN | 1.3 |
| Tradition | CONSERVATISM | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.5% |
| Taiwan | 7.7% |
| Colombia | 5.0% |
See Snail audiences in other countries
More Food & Beverages audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Snail. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.