Rascasse Audience Intelligence

Insulin index Audience in United States

A data profile of the people who buy, follow and care about Insulin index in United States — modelled from more than twelve digital signal sources. Insulin index has an estimated audience of 383,798 people in United States.

#12481among Topic in United States#1081in Health

The average Insulin index fan in United States is 49.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Endocrinology, Diabetes mellitus type 2 awareness, Elderly care, with strongest over-indexing on Endocrinology (47.32× the country average).

Demographically, the Insulin index audience skews more female with an average age of 49.0, and over-indexes on personality traits such as Family Orientation, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Insulin index fan in United States is more female, around 49.0 years old, with strong Family Orientation tendencies and a notable affinity for Endocrinology.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Insulin index profile in United States.

Audience size
384K
in United States
Gender
62.6%♀
37.4% male
Age
49.0
average years
Country rank
#42546
Topic in United States
Fig. 01

Search interest · 12-month trend

-23%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Insulin index fans

62.6% are female, 37.4% are male, average age 49.0.

Fig. 02

Gender split

62.6%
Female
37.4%
Male
Demographic split for Insulin index audience in United States
MetricValue
Female62.6%
Male37.4%
Average age49.0
Estimated audience size383,798
Fig. 03

Age distribution

Ø 49.0
average years
Age distribution of the Insulin index audience in United States
Age bracketShare%
16-196%
20-297%
30-3914%
40-4927%
50+46%
Fig. 04

Worldwide distribution

42.4%

of the worldwide Insulin index audience comes from United States.

Worldwide audience distribution share by country for Insulin index
CountryShare
United States42.4%
Romania6.5%
India6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Insulin index audience in United States is strongest.

Fig. 05

Top regions by affinity

Insulin index fans by region: top regions in United States
#RegionReachAffinity×
01Vermont<1K1.37×
02Alaska~1K1.28×
03North Dakota<1K1.24×
04Montana~1K1.21×
05South Dakota~1K1.20×
06Maine~2K1.16×
07Hawaii~2K1.13×
08Delaware~1K1.12×
09Rhode Island~1K1.11×
10New Hampshire~2K1.10×
11Nebraska~2K1.08×
12West Virginia~2K1.08×
13Idaho~2K1.05×
14Washington, District of Columbia~1K1.04×
15New Mexico~2K1.02×
16Mississippi~3K1.01×
17Arkansas~3K1.00×
18Iowa~3K0.98×
19Kansas~3K0.98×
20Louisiana~5K0.96×
21Oklahoma~4K0.96×
22Utah~3K0.96×
23Oregon~4K0.94×
24Nevada~4K0.94×
25Kentucky~4K0.93×
26Connecticut~4K0.93×
27Alabama~5K0.92×
28South Carolina~5K0.91×
29Missouri~6K0.90×
30Wisconsin~5K0.90×
31Indiana~6K0.89×
32Colorado~5K0.89×
33Minnesota~5K0.89×
34Tennessee~7K0.88×
35Maryland~6K0.88×
36Washington~7K0.87×
37Arizona~7K0.86×
38Massachusetts~6K0.86×
39Michigan~8K0.84×
40Virginia~8K0.84×
41Georgia~10K0.83×
42New Jersey~8K0.83×
43Ohio~10K0.82×
44North Carolina~9K0.82×
45Pennsylvania~10K0.81×
46Illinois~10K0.79×
47Florida~20K0.71×
48New York~20K0.71×
49Texas~20K0.67×
50California~30K0.65×
Fig. 06

Affinity by region

Affinity by region — Insulin index, United States
0.65×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Insulin index audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Insulin index audience
#·InterestCategoryAffinity×
01EndocrinologyHealth47.32×
02Elderly careHealth16.58×
03Diabetes mellitus type 2 awarenessHealth11.77×
04TAG HeuerFashion & Accessoires8.18×
05Obsessed (2009 film)Movies & TV6.10×
06Lung cancer awarenessHealth5.94×
07LotteryGames5.93×
08CholesterolFood & Beverages5.62×
09FedExBusiness & Career4.99×
10Weather forecastingHome & Garden4.68×
11Sustainable energyHome & Garden4.11×
12Preventive healthcareHealth3.60×
13Breakfast televisionMovies & TV3.47×
14Vehicle insuranceCars & Mobility3.11×
15RedditInternet & Social Media3.00×
16PinterestInternet & Social Media2.42×
17McDonald'sFood & Beverages2.11×
18Health careBusiness & Career1.77×
19ReligionBusiness & Career1.75×
20RecipesFood & Beverages1.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Insulin index audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Insulin index audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM4.64×
Career OrientationPOWER2.46×
IndulgenceJOY2.10×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Insulin index audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.81×
Risk AppetiteTHRILL0.95×
Community OrientationOPEN0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Insulin index have in United States?

Insulin index has an estimated audience of 383,798 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Insulin index fans?

62.6% of Insulin index fans are female, 37.4% are male, with an average age of 49.0 years.

03

Which brands do Insulin index fans like most?

Insulin index fans show strongest brand affinity for Endocrinology (47.32×), Diabetes mellitus type 2 awareness (11.77×), and Elderly care (16.58×) over the country average.

04

Where do Insulin index fans live in United States?

Insulin index fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Insulin index fans also like?

Beyond Insulin index itself, the audience over-indexes on Diabetes mellitus type 2 awareness (11.77×), Elderly care (16.58×), FedEx (4.99×), and Obsessed (2009 film) (6.1×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Insulin index audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Insulin index. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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