Rascasse Audience Intelligence

Splatter film Audience in United States

A data profile of the people who buy, follow and care about Splatter film in United States — modelled from more than twelve digital signal sources. Splatter film has an estimated audience of 342,716 people in United States.

#70among Movie genre in United States#12937among Topic in United States#8215in Movies & TV

The average Splatter film fan in United States is 31.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Antonio Banderas, Avan Jogia, InboxDollars, with strongest over-indexing on Antonio Banderas (41.17× the country average).

Demographically, the Splatter film audience skews more male with an average age of 31.8, and over-indexes on personality traits such as Convenience Orientation, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Splatter film fan in United States is more male, around 31.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Antonio Banderas.

Category: Movies & TV · Type: Topic · Subtype: Movie genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Splatter film profile in United States.

Audience size
343K
in United States
Gender
43.0%♀
57.0% male
Age
31.8
average years
Country rank
#45110
Topic in United States
Fig. 01

Search interest · 12-month trend

-1%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Splatter film fans

43.0% are female, 57.0% are male, average age 31.8.

Fig. 02

Gender split

43.0%
Female
57.0%
Male
Demographic split for Splatter film audience in United States
MetricValue
Female43.0%
Male57.0%
Average age31.8
Estimated audience size342,716
Fig. 03

Age distribution

Ø 31.8
average years
Age distribution of the Splatter film audience in United States
Age bracketShare%
16-1938%
20-2924%
30-3919%
40-4914%
50+6%
Fig. 04

Worldwide distribution

21.5%

of the worldwide Splatter film audience comes from United States.

Worldwide audience distribution share by country for Splatter film
CountryShare
Italy22.2%
United States21.5%
Germany7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Splatter film audience in United States is strongest.

Fig. 05

Top regions by affinity

Splatter film fans by region: top regions in United States
#RegionReachAffinity×
01Alaska<1K1.34×
02Vermont<1K1.34×
03North Dakota<1K1.27×
04South Dakota<1K1.22×
05Montana~1K1.15×
06Delaware~1K1.11×
07Rhode Island~1K1.09×
08West Virginia~2K1.08×
09Maine~1K1.08×
10Hawaii~2K1.07×
11New Hampshire~1K1.05×
12Idaho~2K1.02×
13Nebraska~2K1.01×
14New Mexico~2K1.00×
15Washington, District of Columbia~1K1.00×
16Mississippi~3K0.98×
17Arkansas~3K0.97×
18Kentucky~4K0.95×
19Kansas~3K0.95×
20Oklahoma~4K0.94×
21Iowa~3K0.94×
22Alabama~4K0.92×
23Oregon~4K0.92×
24Connecticut~3K0.92×
25Nevada~3K0.92×
26Utah~3K0.92×
27Louisiana~4K0.91×
28New York~20K0.90×
29Washington~6K0.89×
30South Carolina~5K0.89×
31Missouri~5K0.88×
32Wisconsin~5K0.88×
33Pennsylvania~10K0.87×
34Tennessee~6K0.87×
35Indiana~5K0.87×
36Minnesota~4K0.87×
37Virginia~7K0.86×
38Arizona~6K0.86×
39Maryland~5K0.86×
40Massachusetts~6K0.85×
41Colorado~5K0.85×
42Michigan~8K0.84×
43Ohio~9K0.82×
44New Jersey~7K0.82×
45Georgia~9K0.81×
46North Carolina~8K0.81×
47Illinois~9K0.79×
48California~30K0.78×
49Texas~20K0.75×
50Florida~20K0.71×
Fig. 06

Affinity by region

Affinity by region — Splatter film, United States
0.71×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Splatter film audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Splatter film audience
#·InterestCategoryAffinity×
01Antonio BanderasMovies & TV41.17×
02InboxDollarsBusiness & Career36.40×
03Alien (franchise)Movies & TV24.91×
04Avan JogiaMovies & TV20.00×
05Miyamoto MusashiPolitics & Society20.00×
06Sofía VergaraMovies & TV16.06×
07Bruce CampbellMovies & TV15.79×
08Pennsylvania LotteryGames13.27×
09Berlin WallTravel & Leisure11.92×
10Nebraska Cornhuskers footballSports9.88×
11Graphic novelLiterature9.64×
12American Horror StoryMovies & TV7.47×
13Brittany SnowMovies & TV7.16×
14Florida LotteryGames5.57×
15Psychological thrillerLiterature5.44×
16Anime and manga fandomLiterature3.57×
17Pizza HutFood & Beverages3.44×
18Britney SpearsMusic & Radio3.13×
19SubwayFood & Beverages2.96×
20Domino's PizzaFood & Beverages2.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Splatter film audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Splatter film audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.90×
TraditionCONSERVATISM1.57×
Urban LifestyleOPEN1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Splatter film audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.64×
Quality AwarenessPREMIUM0.66×
DIY MentalityTHRILL0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Splatter film have in United States?

Splatter film has an estimated audience of 342,716 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Splatter film fans?

43.0% of Splatter film fans are female, 57.0% are male, with an average age of 31.8 years.

03

Which brands do Splatter film fans like most?

Splatter film fans show strongest brand affinity for Antonio Banderas (41.17×), Avan Jogia (20×), and InboxDollars (36.4×) over the country average.

04

Where do Splatter film fans live in United States?

Splatter film fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Splatter film fans also like?

Beyond Splatter film itself, the audience over-indexes on Avan Jogia (20×), InboxDollars (36.4×), Alien (franchise) (24.91×), and Graphic novel (9.64×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movie genre audiences in United States

See Splatter film audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Splatter film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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