Rascasse Audience Intelligence

Steven Alan Target Market in United States

A data profile of the people who buy, follow and care about Steven Alan in United States — modelled from more than twelve digital signal sources. Steven Alan has an estimated audience of 190,458 people in United States.

#68among Fashion designer in United States#6611among Brand in United States#9549in Music & Radio

The average Steven Alan fan in United States is 32.6 years old, more female, and lives primarily in New York.

The audience is concentrated in New York, California, Texas.

Top brand affinities include The RealReal, Pharrell Williams, Ace Hotel, with strongest over-indexing on The RealReal (55.74× the country average).

Demographically, the Steven Alan audience skews more female with an average age of 32.6, and over-indexes on personality traits such as Indulgence, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Steven Alan fan in United States is more female, around 32.6 years old, with strong Indulgence tendencies and a notable affinity for The RealReal.

Category: Music & Radio · Type: Brand · Subtype: Fashion designer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Steven Alan profile in United States.

Audience size
190K
in United States
Gender
64.8%♀
35.2% male
Age
32.6
average years
Country rank
#59978
Brand in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Steven Alan

64.8% are female, 35.2% are male, average age 32.6.

Fig. 02

Gender split

64.8%
Female
35.2%
Male
Demographic split for Steven Alan audience in United States
MetricValue
Female64.8%
Male35.2%
Average age32.6
Estimated audience size190,458
Fig. 03

Age distribution

Ø 32.6
average years
Age distribution of the Steven Alan audience in United States
Age bracketShare%
16-1934%
20-2926%
30-3918%
40-4914%
50+8%
Fig. 04

Worldwide distribution

17.1%

of the worldwide Steven Alan audience comes from United States.

Worldwide audience distribution share by country for Steven Alan
CountryShare
Japan82.4%
United States17.1%
Finland0.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Steven Alan audience in United States is strongest.

Fig. 05

Top regions by affinity

Steven Alan customers by region in United States
#RegionReachAffinity×
01New York~40K3.74×
02Washington, District of Columbia<1K1.32×
03Massachusetts~5K1.23×
04New Jersey~6K1.20×
05California~20K1.16×
06Louisiana~3K1.11×
07Connecticut~2K1.11×
08Georgia~6K1.09×
09Alaska<1K1.09×
10Vermont<1K1.08×
11Mississippi~2K1.06×
12North Dakota<1K1.05×
13Maryland~3K1.03×
14Delaware<1K1.03×
15North Carolina~6K1.02×
16South Dakota<1K1.02×
17Rhode Island<1K1.01×
18Virginia~5K0.99×
19Montana<1K0.99×
20Alabama~3K0.98×
21Pennsylvania~6K0.97×
22Oregon~2K0.97×
23Maine<1K0.97×
24South Carolina~3K0.96×
25Ohio~6K0.95×
26Michigan~5K0.95×
27West Virginia<1K0.95×
28Hawaii<1K0.95×
29New Hampshire<1K0.95×
30Illinois~6K0.93×
31Colorado~3K0.93×
32Nevada~2K0.92×
33Arkansas~1K0.92×
34Idaho<1K0.92×
35New Mexico<1K0.92×
36Indiana~3K0.91×
37Washington~3K0.90×
38Oklahoma~2K0.90×
39Nebraska<1K0.90×
40Kansas~1K0.89×
41Tennessee~3K0.87×
42Minnesota~2K0.87×
43Iowa~1K0.87×
44Texas~10K0.86×
45Wisconsin~2K0.86×
46Kentucky~2K0.86×
47Florida~10K0.85×
48Missouri~3K0.85×
49Arizona~3K0.84×
50Utah~1K0.84×
Fig. 06

Affinity by region

Affinity by region — Steven Alan, United States
0.84×1.00×3.74×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Steven Alan audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Steven Alan audience
#·InterestCategoryAffinity×
01Ace HotelTravel & Leisure80.68×
02The RealRealFashion & Accessoires55.74×
03Pharrell WilliamsMusic & Radio40.08×
04SuitsupplyFashion & Accessoires27.93×
05Felicity JonesMovies & TV25.60×
06LongchampFashion & Accessoires22.36×
07Anna FarisMovies & TV20.00×
08Olivia MunnMovies & TV20.00×
09Patricia ArquetteMovies & TV20.00×
10Bob OdenkirkMovies & TV20.00×
11Anjelica HustonMovies & TV20.00×
12WaterworldMovies & TV20.00×
13Andrew LincolnMovies & TV20.00×
14Acne StudiosFashion & Accessoires15.74×
15SauconySports15.28×
16Christopher WalkenMovies & TV14.80×
17Anya Taylor-JoyMovies & TV9.30×
18La La Land (film)Movies & TV9.13×
19LeatherFashion & Accessoires3.73×
20Planet FitnessSports2.98×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Steven Alan audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Steven Alan audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.40×
Luxury OrientationPREMIUM2.03×
Design AffinityPREMIUM1.98×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Steven Alan audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.62×
Need for SecurityCONSERVATISM0.69×
TraditionCONSERVATISM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Steven Alan's target market in United States?

Steven Alan's target market in United States covers an estimated 190,458 people, concentrated in New York and California.

02

What is the gender split and age of Steven Alan customers?

64.8% of the Steven Alan audience are female, 35.2% are male, with an average age of 32.6 years.

03

Which brands do Steven Alan fans like most?

Steven Alan fans show strongest brand affinity for The RealReal (55.74×), Pharrell Williams (40.08×), and Ace Hotel (80.68×) over the country average.

04

Where do Steven Alan fans live in United States?

Steven Alan fans in United States are most concentrated in New York (reach ~40K), California (reach ~20K), and Texas (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Steven Alan fans also like?

Beyond Steven Alan itself, the audience over-indexes on Pharrell Williams (40.08×), Ace Hotel (80.68×), Anna Faris (20×), and Olivia Munn (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Steven Alan audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Steven Alan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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